Passpoint: automatic, secure WiFi

Passpoint, or Hotspot 2.0, is a WiFi Alliance certification that enables automatic and secure connectivity to WiFi networks. It significantly enhances the user experience by eliminating the need for manual network selection, repeated logins, or captive portals. Users can seamlessly roam between enabled hotspots, experiencing a cellular-like connection where their device automatically connects to the most optimal network.

Implementing Passpoint gives companies a more secure network through built-in WPA2/WPA3 encryption, fewer WiFi support calls, and higher customer satisfaction from a frictionless, portal-free experience. For organizations with multiple sites, it standardizes connectivity across the entire footprint, so users connect automatically and consistently wherever they go — improving operational efficiency and the perceived quality of your WiFi.

With Cloud4Wi, a user activates the service once — through a captive portal, your mobile app, or a web link — which installs a secure Passpoint profile on their device. From then on, the device connects automatically and securely at any enabled location, with no network selection, no credentials, and no captive portal. Setup takes seconds and works with or without a mobile app.

Passpoint connections on Cloud4Wi are fully encrypted using industry-standard WPA2 and WPA3 across every enabled location. Each device authenticates with EAP-based credentials rather than a shared password, so traffic is protected from eavesdropping and unauthorized access. Cloud4Wi is also SOC 2 Type II certified and GDPR-native, giving both users and the business confidence that data is handled securely.

Users get the same automatic, secure connection everywhere because the Passpoint profile follows the device across all enabled locations. Cloud4Wi lets you design customizable onboarding flows — branded captive portals, mobile-app activation, or web registration with SSO to your corporate directory — so the experience matches your brand while staying identical from site to site, whether or not a mobile app is used.

Most modern devices support Passpoint, including smartphones, tablets, and laptops on iOS, Android, macOS, and Windows. Cloud4Wi is hardware-independent, so Passpoint runs on the access points and controllers you already own — Cisco, Meraki, HPE Aruba, Juniper Mist, Ruckus, Extreme, and more — via standard protocols. There is no rip-and-replace and no proprietary hardware required to deploy it.