Amazon introduces a completely redesigned Kindle family The all-new Kindle, Kindle Paperwhite, and Kindle Colorsoft are thinner and lighter with a new display stack and seamless edge-to-edge color across the lineup.
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How Amazon and Prime make everyday life more affordable for American families Amazon and Prime deliver billions in savings every year—averaging over $1,000 per customer for 100+ million customers—through everyday low prices, deals, time-saving free delivery, and fuel savings—plus prescription savings.