Articles by Javier
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Forrester ranked Isobar as a leader in their digital experience Wave. Here is why that recognition is important to me.
Forrester ranked Isobar as a leader in their digital experience Wave. Here is why that recognition is important to me.
Last week Forrester published their “The Forrester Wave Digital Experience Service Providers, Q4 2015” report in which…
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Isobar at the first hybris YaaS partner Bootcamp in NYC
Isobar at the first hybris YaaS partner Bootcamp in NYC
At Isobar US we are proud to belong to the select group of hybris-SAP partners invited to participate in the first ever…
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Activity
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Javier Frank posted thisIt does not take super-human intelligence to leave us in the dark about the technology we depend on. We are the last generation that will be able to completely understand how the technology we use every day works. We are on the brink of a different type of singularity, not necessarily of super-intelligence, but of our inability to understand how critical systems work. We have generated code and designed silicon with software for decades, but we have always been able to understand how that worked because it followed our mental models. All it takes is for architectures and design patterns tailored to LLMs, but alien to humans, to emerge and we will stop being able to parse how hardware and software works. At some point agents will generate code for silicon that we don't know how to code for because it was not designed for humans to program. There is no pun.
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Javier Frank shared this"[...] we must remember that at their core, large language models are inherently stochastic systems with their own quirks and foibles. They behave inconsistently, they rarely give the same answer twice and they frequently make mistakes. This is fundamentally different to all previous mental models of computing, yet we seem intent on squeezing these probabilistic tools into deterministic roles – ironing out all the unintended noise, and using them to streamline, automate and outperform what we already do today." Astute observations from Nick Foster on the direction that Software Design should take. https://lnkd.in/ddxQmKJy
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Javier Frank posted thisI'm calling it: sending your AI note taker agent to a meeting instead of showing up yourself is a breach of etiquette unless you ask for permission first.
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Javier Frank shared thisHear that? Is the sound of companies being started to translate natural language to CPU instruction sets, sidestepping the need of structured programming languages altogether. "the number of [programming language] questions we saw posted per week on Stack Exchange in 2025 was just 22 percent of what it was in 2024." https://lnkd.in/dbGrqZn4
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Javier Frank reposted thisJavier Frank reposted thisCracking chart from Harvard University's "Which Humans?" paper. The further someone's cultural distance from the US, the less correlated GPT responses are to their cultural values. I've heard pitches from AI companies suggesting that AI moderation/analysis is a good cost cutting option to make research in "non-priority" markets feasible. But looking at this, there's some real risks that this would miss important local insights and flattening out international insights. The world is much bigger and more diverse than we think, and over-relying on cognitive tools designed in the US could end up making it feel a lot smaller. More thoughts to follow...
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Javier Frank reposted thisJavier Frank reposted thisLast week, we brought together more than 130 Arc XP employees from across the globe for an unforgettable Arc Week at The Washington Post headquarters in Washington, D.C. Over the course of the week, we immersed ourselves in the themes that define our mission: innovation, collaboration, and customer impact. From the very newsroom where Arc XP was born and built for scale, we explored how media intelligence, design, data, product strategy, and AI converge to power the world’s leading media organizations. Highlights included: 🔹 Market and product insights from our leadership team, spotlighting how Arc XP is shaping the future of media and delivering faster time-to-value for our customers. 🔹 Guest sessions from The Washington Post, where Venkatesh V. revealed the data strategies fueling audience growth, and Eui-Hong (Sam) Han demystified AI architecture and its real-world newsroom impact. 🔹 Hands-on breakout sessions led by Arc XP teams, giving everyone the chance to step beyond day-to-day work, collaborate across disciplines, and reimagine what’s possible. Arc Week was a reminder of what makes this team exceptional. We left with fresh perspectives, actionable frameworks, and renewed energy to keep building the future of media together. Here’s to the people, ideas, and partnerships that make Arc XP not just a product, but a movement. 🥂 Read more about the purpose behind Arc Week: https://hubs.la/Q03HV4xN0
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Javier Frank reposted thisJavier Frank reposted thisLast year, Arc XP brought Connect to New York City for the very first time. This year, we’re coming back bigger, bolder, and braver. 🗽 On November 12, join us at the Elsie Rooftop for Connect New York: Be Brave, Build Bold. Together with The Washington Post, we’ll explore how media organizations can rise above Big Tech’s rule and reclaim ownership of their digital destinies. This isn’t just another industry event. It’s a rallying cry for fearless innovation, powerful partnerships, and a generative vision that sets the stage for a more resilient, independent, and thriving media industry. 📍 Mark your calendar. Registration is OPEN today: https://hubs.la/Q03ygbb50
Javier Frank replied to a comment
6d
Not to mention AI now is unsustainably artificially cheaper than is actually costing us as as a planet and society. I reaaaly do hope there is a pot of gold at the end of this bubble that negates this climate footprint and avoids a generational savings wipeout. I really, really do.
Javier Frank replied to a comment
6d
Chad Vavra
You are spot-on. I think lack of curiosity is what will do it.
For all the amazement about Transformers and its agentic applications, we do know the principles behind them and it is a matter of time for us develop the science around their success (not going to reiterate here the epistemic comparison between Gen AI and the Steam Engine as it relates to basic science). It is relatively simple stuff.
What will drive the incurious tendency you are worried about is money. There will be little qualms to widely adopt something we don't understand, as in we won't be able to but reverse-engineer, if it is better than the human-conceived alternatives. And no, the code that Claude spits out still and for a while will continue to follow human-conceived patterns because that's what it is trained on.
The situation we will find ourselves in is _similar_ to the AGI-maximalists wet dream of a super-intelligence singularity, only it does not require AGI or super intelligence to emerge but just our willingness to tolerate not caring about the how.
LOL, this comment is longer than the original post.
Javier Frank commented on a post
6mo
This story also made me think about the point that Anil Dash makes in his latest blog entry: about the value that programmers have provided to LLM companies, as their IP was used for training models without consent or even regard to the open-source licenses these were shared under.
"Coders recognize that their work has been used to train AI tools without consent or compensation as well — and that their management is just as eager to displace them with AI tools, too."
https://www.anildash.com/2025/09/18/the-taylors-version-generation/
As of today, when models still rely on robust training sets for the specific domain they produce content for, the reliance on programmers churning out code publicly remains a long-term limitation. This will become more dire as barriers are stood up between code written for newer languages -or even versions of current languages- and LLM crawlers.
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Javier Frank reacted on thisJavier Frank reacted on thisMIT Executive Programa en Alta Dirección CTO terminado!!! Después de arduos 15 meses y junto a un gran equipo internacional creamos Vivaguard, Real Time Fraud Protection Service for Seniors. #MITonCampus #MITprofessionaleducation
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Javier Frank reacted on thisJavier Frank reacted on thisEn un momento en que los medios buscan razones para que sus lectores paguen —y sigan pagando—, dos medios argentinos muestran caminos distintos pero igualmente valiosos: convertir al suscriptor en protagonista. 1️⃣ El Cronista lanzó "Foro", un espacio de debates económicos exclusivo para sus 30.000 suscriptores. Se trata de un entorno verificado, moderado por periodistas, donde profesionales del mundo de la economía, las finanzas y los negocios pueden debatir en un contexto muy distinto al de las redes sociales. El modelo: los usuarios registrados pueden leer, pero para votar y participar hay que ser suscriptor. Adquisición y retención en un solo producto. Según Agustín Szafranko, gerente de Producto Digital, el objetivo es que El Cronista “no sea solo el lugar donde se lee sobre economía, sino donde se habla de ella”. https://lnkd.in/d8_HAPXy https://lnkd.in/dPJVFegd 2️⃣ LA NACION, por su parte, invita a escribir Cartas de Suscriptores: un espacio de expresión exclusivo para quienes pagan. Podés enviar reflexiones, contar una historia cercana o informar sobre algo de tu barrio y comunidad. Cada semana, los editores seleccionan una pieza y la publican de forma destacada en el sitio. Dos apuestas distintas. Un mismo norte: darle al suscriptor un rol que va más allá del consumo de notas. 👏 La comunidad no es un beneficio decorativo. Es retención. Es identidad. Es la razón por la que alguien muchas veces renueva.
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Javier Frank reacted on thisJavier Frank reacted on thisBAU Killer: From 40% BAU to AI-Native Investigations As a CTO, I’ve written a lot about AI evolution in engineering teams. This one hits closer to home. At Eron, ~40% of our development capacity was going to “business as usual” (BAU) requests. When we looked deeper, most of it wasn’t building or fixing: it was investigation. Cashouts not completed. Payments not released. Merchant balances that didn’t reconcile. In a system processing millions of transactions, that investigation layer is expensive and cognitively heavy. So we formed a very small squad: myself, a strong (and very AI-friendly) Product lead, and our Head of AI. The objective was as simple as it was ambitious: dramatically compress investigation time. We built our own internal marketplace on top of Claude Code, with domain-specific plugins for cashin, cashout, merchant balances, and other critical flows. That foundation mattered, but the real leap came when we wired MCPs into our most valuable data sources. We gave the model structured access to New Relic (logs and custom events), Redshift (our warehouse), and a vector database enriched with deep internal knowledge like our cashout reprocessing architecture. The plugins added domain logic and the MCPs gave it real visibility into production. Together, they turned it into a true investigative layer on top of our operational stack. The first time I ran a real investigation through it and saw logs, data, architecture context, and historical knowledge come together in a structured narrative within minutes, the direction was obvious. Once AI has structured context and direct system access, it stops being a chatbot and starts becoming a new interface to your company’s operational brain. The early results have already created internal waves. Other teams quickly asked how to plug their domains into the marketplace. The next step is releasing this tool for 10 early adopters ranging from Tech Leads and Devs to POs and TAMs. We’ll gather structured feedback, refine plugins, strengthen guardrails, and then expand. If AI is going to materially change engineering, it won’t be only through better code generation; it will also come from reducing the cognitive load of complex systems. Building this made that very real for me.
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Javier Frank reacted on thisJavier Frank reacted on thisA few hours after the dreaded call, and with a glass of wine, I toast to the years shared with my dear colleagues at Sabre and to the successes we were able to achieve during this time. It's hard to say goodbye to a company where I felt so comfortable even while facing so many hard challenges. But that's the way the market is now, and all that's left is to wish Sabre the greatest success! Here's to you all and to what's to come. Positivity and resilience are the key!
Licenses & Certifications
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Hybris Core Developer
Hybris AG
IssuedCredential ID N/A -
Certified Scrum Master
Scrum Alliance
IssuedCredential ID 147642
Volunteer Experience
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Junior Advisor
Junior Achievement Uruguay - DESEM Jóvenes Emprendedores
- 3 years
Economic Empowerment
Mentored high school students on their entrepreneurship learning experiences.
Publications
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Experience-led retail was the antidote to the apocalypse
Campaign US
See publicationWhether a retailer or branded manufacturer, understanding the essence of the brand value proposition and amplifying it through the customer experience, both on- and off-line, is not just the only way to survive but the key to become a leader in the market.
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A community of Free Electrons
The Squeeze
See publicationJavier Frank explores a special type of overachiever developer.
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Why a Generous Paternity Leave Policy Can Be Bad for Equality
Entrepreneur Magazine
See publicationGender-neutral parental leave policies can be great for women -- but only if fathers take full advantage of the time off.
Honors & Awards
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IEEE Senior Member
IEEE
IEEE Senior Membership is an honor bestowed only to those who have made significant contributions to the profession.
Languages
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English
Full professional proficiency
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Spanish
Native or bilingual proficiency
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German
Limited working proficiency
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Portuguese
Elementary proficiency
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