📱 Cindy Krum

CMS made major changes for AEP 2026. The updates include 5–10x more changes than usual, with the same tight timelines. But while most teams are still scrambling, MAOs using Messagepoint are already done. Thanks to automated model updates and modular content, they’ve moved on to QA and translation—without the stress. See how they did it: https://ow.ly/v8CT50WygJp #MedicareAdvantage #CMSCompliance #AEP2026 #healthplans

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Gannett | USA TODAY NETWORK’s Digital Marketing Solutions (DMS) business unveiled its next-generation conversational AI Voice Agent—a powerful new feature within Dash™ by LocaliQ. Read more about this new feature here: https://lnkd.in/g4JjEcRW

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Introducing PostGrid's "List Builder," the game-changer for your Direct Mail campaigns! Need to reach new, highly-targeted customers but don't have their addresses? Build a precise, pre-verified mailing list in minutes! Simply define your target location (by map, address, or ZIP code) and filter instantly by demographics like Age, Income, Gender, Education, Occupation, and Home Value. Stop guessing and start reaching the perfect audience with confidence. Learn more and transform your offline communications today: https://hubs.ly/Q03ZZ9pW0 #PostGrid #OfflineCommunications #MarketingStrategy #ListBuilding #CustomerAcquisition #MarketingAutomation

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A successful website migration isn’t just about moving content, it’s about protecting data, preserving SEO, and setting the stage for scalability. That’s what we delivered for a global security policy company migrating from Drupal to WordPress. Check out the case study to see how strategic execution made the difference. 👉 https://ow.ly/a3wG50Xicjp #WebMigration #SEO #DigitalTransformation #WordPress #CaseStudy #Grazitti

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Website performance is more than a buzzword. It directly impacts SEO, user trust, and business success. Our new post breaks down how to measure performance (hint: Core Web Vitals), what metrics matter most, and how to optimize your WordPress site step by step. It’s a practical guide for developers, marketers, and anyone building for the web. 📖 Read more: https://lnkd.in/dwGZzAdv

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If you think GEO makes SEO obsolete, think again. As our SVP of marketing operations, John Fairley, told PYMNTS: “GEO doesn’t replace SEO — rather, it builds on it.” Search rankings don’t directly dictate AI citations, but SEO best practices heavily influence whether your content is pulled, read and referenced by GenAI tools. The playbook may have evolved, but the fundamentals still matter. Get the full insights at the link in our comments.

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Your website should be more than just a digital presence - it should be a growth engine. In our latest blog by Harrison Kiteley, we explore how modern tools like Drupal are helping teams like yours make their website work harder to drive insights, bring momentum and address audience needs. You’ll learn: • What’s new in digital experience platforms • How to stay ahead of rising user expectations • Real-world examples of smarter, faster platforms in action Whether you're looking to empower content teams, streamline workflows or deliver more personalised experiences, we’ll help you make your website platform work harder and smarter. Read the blog here: https://lnkd.in/e_qsbp8B

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SEO is at a crossroads. Tinuiti's Jen Cornwell recently joined 8 other SEO experts in Miami for an AI SEO roundtable to discuss how artificial intelligence is reshaping search optimization. "It’s more important than ever that we’re not siloed as a channel because we need the buy-in and resources to create a complete brand strategy that helps feed our SEO campaigns on these other platforms," said Jen. Head over to Search Engine Land to read more: https://lnkd.in/gkne6wVT

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Unwrap Holiday Growth with Usercentrics’ Privacy-First Marketing Toolkit Usercentrics releases a seasonal toolkit to help marketers drive holiday performance while upholding strong privacy and consent standards. The package includes a “12 Days of Holiday Consent Tips” guide, an educational video, and an infographic that offer practical steps to improve consent journeys and activate zero- and first-party data responsibly. By outlining key risks and critical consent touchpoints, the toolkit empowers brands to build trust, support personalisation, and elevate results during peak retail periods. Find out more: https://lnkd.in/eS49nHyx

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Strategic placements of Google Display Ads can help increase brand awareness, drive website traffic and generate additional leads for local businesses. Check out this week's blog for a closer look at Google Display Ads, the importance of placements, and how to measure campaign success. https://lnkd.in/gfbUqhAw

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Is #SEO dead? 💀 No. However, #GEO is on the rise. Here's three key takeaways you can learn from our most recent blog on SEO vs. GEO: ✔️ SEO focuses on traditional search engine rankings, while GEO ensures your content is discoverable by #AI models & chatbots. ✔️ GEO prioritizes clarity, concise content, and structured data—perfect for AI-driven overviews. ✔️ Both SEO & GEO work hand-in-hand to keep your content visible in the SERPs and AI results. Check out our latest blog for more insight into SEO vs. GEO: https://lnkd.in/dXdbZDfQ

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📍 97% of consumers search online for local businesses—are they finding yours? 👀 A well-executed local business marketing strategy can increase foot traffic, improve search rankings, and drive higher conversions for businesses that serve specific communities. In this blog, Mark Renehan explores proven tactics like local SEO, Google Business Profile optimization, paid ads, and community engagement to help your business stand out and attract more local customers. 📖 Read more: https://lnkd.in/d-rKvbaV #LocalBusinessMarketing #SEO #GoogleBusinessProfile #DigitalMarketing #IgniteVisibility

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Curious how to quantify the economic impact of your website? The Website Impact Calculator (WIC) is the gold standard for connecting DMO website traffic to influenced visits and measurable economic impact. Learn more and get started: https://bit.ly/4g6DwZa

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🎯 Affiliate marketing might boost your brand, but it could also trigger tax obligations in states you’ve never even been to. As we head into 2026, states are tightening their grip on nexus laws, especially when it comes to affiliate partnerships. If your brand works with influencers, referral partners, or ambassadors, you could be on the hook for sales tax in places you never expected. 💡 That’s why Kintsugi put together this guide: https://lnkd.in/dUdc5dPW 🧭 Not sure if your affiliate program has triggered sales tax nexus? Start with a free nexus analysis: https://lnkd.in/e82u-2mN 🤔 Have you ever run into unexpected tax issues from affiliate or influencer partnerships? What did you learn?👇 #automation #salestaxautomation #ai #salestaxai #salestax #registration #salestaxregistration #saas #filing #salestaxfiling #taxreturn #taxrefund #taxes #salestaxes #smallbusiness #ecommerce #startup #kintsugi #kintsugiai #kintsugisalestax #kintsugitax #SaaS #D2C #Fintech #AI #webinars #TechEvents Brandi Lipton Michael K. Lexy Wright Kelby Armistead

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