The Wendy's Company

Wendy’s is accelerating growth in Mexico! We are recruiting an experienced franchise partner to develop Wendy’s restaurants in Tijuana and the broader Baja California region. Join us in San Diego, CA on February 10 for an exclusive franchise recruiting event featuring interviews, restaurant tours, and a behind-the-scenes look at what makes franchising with Wendy’s a unique growth opportunity. Read more below or contact internationalfranchising@wendys.com for more information. https://lnkd.in/g6iPpKyD

The Wendy’s Canada team is headed to ICSC@WHISTLER. If you're looking to unlock growth and are interested in drive-thru or non-traditional restaurant development across Canada with an iconic global brand, we want to meet you. Whether you're exploring new locations or expanding your portfolio, the team is excited to connect with landlords, brokers, and developers who are ready to grow with us. Reach out to discuss how we can work together to bring Wendy’s to more communities across Canada!

We're thrilled to congratulate Erin Koch on her recent promotion to Vice President, International Chief Financial Officer! Erin has played a pivotal role in Wendy’s international growth over the years by developing innovative financing programs, leading joint capital planning, and partnering across teams to strengthen the Wendy's brand in markets across the globe. In this expanded role, Erin’s leadership will continue to be a key driver in advancing our global expansion strategy through our fast, flexible, and innovative approach. Join us in congratulating Erin!

We’re thrilled to announce that our franchisee, Wen Restaurant LLC, has opened the first Wendy’s in Armenia! This milestone marks another exciting step in our international growth journey, bringing fresh, craveable Wendy’s favorites to fans in Yerevan. Congratulations to the Wen Restaurant team and crew on this successful launch!

Last month, Wendy’s leaders, franchisees, and supplier partners from the Asia Pacific, Middle East and Africa (APMEA) region met in Dubai for our APMEA Partners Summit. From sampling future menu innovations to celebrating top performers, the summit showcased our shared commitment to building a brand that’s Globally Great, Locally Loved. We’re excited about the passion and partnership driving Wendy’s growth across the region!

Congratulations to Todd Roe on his promotion to Vice President, Consumer Insights & Business Analytics! Todd has been a driving force behind our consumer-first strategy since joining Wendy’s in 2019. In his expanded leadership role, he will continue shaping how we deliver fresh thinking while enabling the evolution of our analytics capabilities to better serve our customers. Join us in celebrating Todd!

Wendy’s has been in my family for nearly 40 years. In 1987 my grandfather, grandmother, and mom opened their very first Wendy’s restaurant in Hazleton, PA. My mom stepped up to help manage the Hazleton location, supporting my grandfather’s dream of becoming a Wendy’s franchisee. After growing up with Wendy’s and working in the restaurants, I always wanted to work at the Restaurant Support Center in Dublin, OH after college. To help bring my dream to life, I emailed one of the executives at the time and told her about my experience and my family’s franchise background. That email led to an interview and I was fortunate to land an internship supporting Wendy’s International Brand Marketing team. A year after my internship, I was offered a full-time position providing regional marketing support to our Latin America and Caribbean markets before being promoted to Associate Brand Manager. I feel incredibly blessed to live my dream every day I walk into work – it’s something truly special! In this role, I’m accountable for staying up-to-date on competitive trends across the international markets in which we operate, helping us find opportunities for new regional menu items across our Frosty, breakfast and beverage platforms. One of the biggest benefits I bring to the team from growing up in the Wendy’s business is my experience in the restaurant. As we consider decisions, I always bring it back to the most important question: how will this impact our restaurant teams? I’m proud of the perspective I bring to help ensure that when we launch new products globally, it’s a win for customers and our restaurants. I also take great pride in sharing our commitment to food quality and Wendy’s core values—it’s something my grandfather always emphasized and something I live by every day. -Isabella Schwabe - Associate Brand Manager, International

We’re thrilled to announce our new collaboration with the NBA in Mexico: a move that puts our brand at the heart of one of the country’s fastest growing and most passionate communities. As the Official Burger of the NBA in Mexico, Wendy’s will be front and center at some of Mexico’s most exciting basketball moments. Read more on our blog about how we’ll build authentic connections with a new generation of consumers and restaurant team members who are shaping the future of food, sports, and culture in Mexico. https://lnkd.in/dbwWczMq

On this Giving Tuesday, we’re proud to announce that Wendy’s will make charitable donations to 22 organizations across the United States, Aruba, Canada, and the United Kingdom through our Community Giving Program. Read more about the grant recipients on our blog! https://lnkd.in/gVN8WPPu

During our 2025 WeCANstruct competition, teams of Wendy’s and Quality Supply Chain Co-op, Inc. employees created life-size Wendy’s-themed structures using unopened shelf-stable food. Through this event, Wendy’s donated more than $18,000 of food, which amounted to nearly 11,000 cans of food, to the Dublin Food Pantry. Congratulations to the winning team, Frosty ‘n Fry Frigatebuilders, on your creativity and execution! We can’t wait to see what our teams CANstruct next year.