Mastercard Data & Services

We’re heading to NRF 2025 Asia Pacific! Retail is evolving fast — and so are consumer expectations. Join us in Singapore to explore how Mastercard is helping businesses adapt with data, AI and actionable insights. Let’s chat about what’s next for the industry— from smarter decision-making to more connected, personalised customer journeys. Book a time to meet us now: https://lnkd.in/gpEeZASF #NRFAPAC2025 #RetailInnovation #CustomerExperience #DataDriven #MastercardServices

We are proud to partner with Paramount Advertising to enhance their 'Always On Attribution' offering and help their advertisers maximize campaign performance with Test & Learn. Learn more as Mastercard Data & Services Michelle Carter and Travis Scoles from Paramount Advertising sit down to discuss the partnership. #roas #campaignROI #AdPerformance #AdSpend #MarketingAnalytics

Blain's Farm & Fleet (Blain Supply, Inc.) is a finalist for the Loyalty360 Awards for both Offer, Incentive and Reward Design AND Co-Brand/Private Label Credit Card Offerings. We can’t wait to hear Aly Blawat speak about Blain’s program at Loyalty Expo in May and we are proud to support Blain’s loyalty strategy with both Mastercard’s co-branded card program and SessionM loyalty platform. To learn more about the Loyalty360 Awards and follow along when the winners are announced in May, visit: https://lnkd.in/gvkBf_U

Data is reshaping tourism marketing—from strategy through to execution. At the Tourism Industry Conference 2025, Mastercard teamed up with the Singapore Tourism Board and CapitaLand to dive deep into this topic with a powerful presentation and an insightful panel discussion. In our presentation with Zhiyong Bai, we showed how we gained deeper understanding of travellers by mapping STB's traveller data with Mastercard’s transactional insights—revealing richer, more actionable views of traveller behaviour. On the panel with STB’s Kenneth Lim and Capitaland's Ervin Yeo, Minsook Cho discussed how data is the key to scaling customer centricity. Data is a flywheel: with accelerating AI and Gen AI, companies invested in building a data culture will unlock better insights, create better experiences, which attract more customers – and generate even more data. With privacy rules tightening, first-party data and the right partnerships are more crucial than ever. Ready to dive deeper? Reach out to us at https://lnkd.in/gy7dtY5X Deborah Heng Nidhi Arora Beatrice Tan Natalia Bong Darryl Ng Meiyi Poh

We're proud to partner with CapitaLand Investment (#CLI) to take CapitaStar rewards programme to the next level. Starting this July, CapitaStar members can automatically earn STAR$® when paying with linked Mastercard cards—no more scanning receipts! As CapitaStar’s preferred payment scheme partner, Mastercard is thrilled to enable seamless, secure, and rewarding experiences for CapitaStar’s valued members. Learn more about this milestone partnership: https://lnkd.in/gCJVm2t4

Each year, we benchmark the market against four signals of personalization maturity. Learn where it stands and how you can compete at current levels. Download the 2025 Personalization Maturity Report for E-Commerce today. https://lnkd.in/dRKy4BmY 

At Mastercard, we foster a culture of teamwork, valuing each unique perspective. Today, we're proud to be named one of Fortune's 100 Best Companies to Work For 2025! Through continued collaboration and support, we build strong relationships and deliver impactful work because our greatest successes come when we work together as one team. #WeAreMastercard #Fortune #GreatPlaceToWork

As AI continues to reshape and fuel customer expectations, e-commerce brands have responded by heavily investing in processes to tap into efficiency gains. Yet to fully unlock the power and scale of these changes, they’ll need better resourcing to measure up to customers’ heightened needs. Discover how to keep up with the latest personalization maturity report in e-commerce: https://lnkd.in/dRKy4BmY

We're excited to welcome Rectangle Health into our Partnership Program! 👇

Great card design creates a lasting impression, especially award-winning ones. We are proud to have partnered with Union Bank of Taiwan on their cross-border travel product - the M Card which was the Platinum Winner in the Product Design - Cards category at the MUSE Awards 2025. Our innovative design for the M Card created a Window to the World by combining transparent elements with a clever integration of the magnetic stripe into the core design - turning every payment into a unique experience. Learn more: https://lnkd.in/gzqdXQ8t #Innovation #Mastercard #AwardWinningDesign #AdvisorsCreativeDesk #MarketingServices #ConsumerAcquisitionEngagement