In @TheDrum’s latest Brand Growth Drumbeat interview, Unilever’s Ryu Yokoi discusses why using AI in marketing isn’t just about the ability to react faster. Its true value lies in helping build stronger, more consistent and culturally resonant brands.
#UnileverInsights
.@Caterertweets interviews Unilever Food Solutions CEO Nuria Hernández Crespo, who explains how combining chef expertise, social feedback and menu analytics help operators stay ahead of trends.
Read more: thecaterer.com/indepth/unilev…#UnileverInsights
How do we ensure that our brands are available when and where our customers need them?
Personal Care’s Chief Product Supply Chain Officer, Vicky Cuthbert, shares how an AI-powered supply chain is helping teams work smarter and faster.
unilever.com/news/news-sear…#UnileverNews
How are Unilever’s award-winning campaigns driving growth?
By turning consumer insight into action.
Take a look at some of our award-winning work and its impact here: unilever.com/news/news-sear…#UnileverInsights
We’re using AI to build a competitive advantage across our €12.9bn Foods business.
From innovation to personalisation and discovery, AI keeps Power Brands like Hellmann’s and Knorr front and centre for consumers.
unilever.com/news/news-sear…#UnileverInnovation