Innovating beyond sparkle! #InfosysAster empowered a jewelry retailer to redefine #customerexperiences with #AR & #VR, achieving a 20% satisfaction boost, 27% #ecommerce growth, and 4x online conversions. A true case of brilliance reimagined. Know more: infy.com/4lXDy8Q #DigitalTransformation #MarTech #DigitalExperience Infosys BPM Infosys Digital Experience WongDoody
About us
Infosys Aster is an AI-amplified marketing suite that delivers engaging brand experiences, enhanced marketing efficiency, and accelerate effectiveness for business growth. It drives AI-led transformation of marketing with an integrated, real-time view across customers, brands, channels, and trends enabling companies to increase ROI from marketing. Infosys Aster has capabilities across the marketing value chain, including brand and creative services, experience design and build, digital commerce, MarTech orchestration, performance marketing, and marketing operations.
- Website
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https://www.infosys.com/aster.html
External link for Infosys Aster
- Industry
- IT Services and IT Consulting
- Company size
- 10,001+ employees
Updates
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It was a privilege for our team to participate in the exclusive gathering of marketing leaders in New York, focused on #AI's transformative impact on marketing. The assembly provided a powerful forum where traditional marketing concepts met cutting-edge AI innovation. Key insights emerged around a critical theme: marketers aren't being replaced by AI—they're being amplified by it. While research suggests half of traditional marketing roles may be automated within five years, the conversations centered on strategic approaches to remain relevant and thrive in this new era. - Several essential elements for AI readiness were highlighted: - Building robust data foundations by integrating disparate sources - Establishing AI immersion programs for marketing teams - Strengthening critical C-suite partnerships, particularly with CIOs - Moving beyond experimentation to strategic marketing transformation These discussions will inform a Global CMO Growth Council research initiative in partnership with Infosys, set to be unveiled at Cannes later this year. Thank you to our incredible fellow attendees for the insightful exchanges: Balaji Sampath Dylan Cosper Nakeya R. Bennett Christy Ferguson Ajit Sagar Murtuza Shahpurwala Michelle Ober, MBA Neeraj Dixit What AI strategies is your organization implementing? We'd love to continue the conversation! #AIinMarketing #CMOGrowthCouncil #MarketingTransformation #InfosysAster
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Advertising that keeps up with the headlines! #InfosysAster's programmatic solutions are revolutionizing the ad game for a leading US publisher. With 300 campaigns launched in the first month, an 80% increase in week-on-week volume coverage, and a 50% reduction in learning periods, we're setting new standards in digital advertising. Dive into the future of programmatic campaigns! infy.com/4jT2yfU #ProgrammaticAdvertising #DigitalInnovation #ClientSuccess #MarketingRevolution #CXRevolution Infosys BPM | Infosys Digital Experience | WongDoody
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Scoring big with personalized marketing! #InfosysAster's hyper-personalized campaigns helped an athletic apparel brand boost online revenues from $100 million to $5.2 billion. With a 378 million increase in registered users, a 50%+ increase in average order value, and a 35%+ repeat buyer rate, we're redefining #PerformanceMarketing. Discover the power of personalization! infy.com/3RqWA9M #DigitalTransformation #MarketingInnovation #SportswearSuccess #RevenueGrowth #GenAI #AIMarketing #HyperPersonalization #CustomerExperience Infosys BPM I Infosys Digital Experience I WongDoody
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Infosys Aster reposted this
At Adobe Summit 2025, Diane Pancoski, Peter Czimback, and Emily Wilhoit took to the stage to highlight how Aramark uses Adobe Commerce to transform the workplace environment for its customers. Did you miss the session? Catch up on the full recap. bit.ly/3YagERv #InfyAtAdobeSummit #InfosysAster #DigitalExperience #CustomerExperience John Premkumar | Deverre Lierman | Bindya S Raj | Bharath Sampath | Bruno Soeiro | Chris G. | Infosys Aster
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Infosys Aster reposted this
Seamless login. AI-driven recommendations. Lightning-fast quotes. These innovations transformed a top workplace services leader’s #CustomerExperience. Learn how #AdobeCommerce and Blue Acorn iCi, An Infosys Company, made it possible. infy.com/4jvj6tV #DigitalExperience #DX #CX #InfosysAster John Premkumar | Deverre Lierman | Bindya S Raj | Bharath Sampath | Chris G. | Emily Wilhoit | Infosys Aster
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Infosys Aster reposted this
Thrilled to share the success of “AI-Led CX: Shaping the Future of Customer Experience in the AI Era”! This interactive lunch roundtable brought together forward-thinking executives and industry leaders to delve into how #AI is revolutionizing customer experience. Key topics included: - Hyper-personalization - Agentic AI - Conversational technologies - Building trust in an AI-driven world The event was an incredible mix of lively discussions, knowledge-sharing, and networking opportunities. Our esteemed speakers—Joe Goddard, Scott King, Prof Didar Zowghi, Deverre Lierman, and Bindya S Raj—led thought-provoking panel sessions and open conversations that left everyone inspired. A huge thanks to all who participated! Together, we’re shaping the future of #customerexperience. Looking forward to exploring more innovative ideas in the future! infy.com/3YmKyC2 #DigitalInnovation #InfosysAster Raja Shah | Andrew Groth I John Premkumar | Ankur Chandra I Liz Abrahams I Archana Kapadnis I Rohit Pathak I Pravin Kashid I Tulasi Cherukuri | Shuddhashil Dey | sidharth bhardwaj | Anindya Ghosh I Prem Murugan I Darren O'Shannassy | Maloy Patnaik | Rajeev Batra | Andal Alwan | Lokesh Manickam | Priyal Potabatti | Sanjeev choudhury | Rahul Kochhar | Rajadurai P
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Infosys Aster reposted this
What an inspiring session! Our panelists delved into the transformative role of #AI in shaping the future of #CustomerExperience, offering practical insights for companies aiming to lead in the AI era. A heartfelt thank you to Joe Goddard, Scott King, Prof Didar Zowghi, Deverre Lierman, and Bindya S Raj for joining us as panelists at our roundtable event. Your expertise and thought leadership brought incredible value to our audience of industry leaders and change-makers. infy.com/4loGmeQ #DigitalInnovation #InfosysAster Raja Shah | John Premkumar | Tulasi Cherukuri | Shuddhashil Dey | sidharth bhardwaj | Darren O'Shannassy | Maloy Patnaik | Rajeev Batra | Andal Alwan | Lokesh Manickam | Priyal Potabatti | Sanjeev choudhury | Rahul Kochhar | Rajadurai P I Andrew Groth I Ankur Chandra I Liz Abrahams I Archana Kapadnis I Pravin Kashid I Rohit Pathak I Anindya Ghosh I Pooja Kumari I Prem Murugan
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Infosys Aster reposted this
Get ready for thought-provoking discussions, happening tomorrow! Our exclusive roundtable event around “AI-Led CX” dives deep into hyper-personalization at scale, AI-enabled engagement, and building trust in the age of innovation. This is the event executives can't afford to miss. infy.com/4lgwkfP #AI #CustomerExperience #DigitalInnovation #InfosysAster Raja Shah | John Premkumar | Joe Goddard | Scott King | Prof Didar Zowghi | Deverre Lierman | Bindya S Raj | Tulasi Cherukuri | Shuddhashil Dey | sidharth bhardwaj | Darren O'Shannassy | Maloy Patnaik | Rajeev Batra | Andal Alwan | Lokesh Manickam | Priyal Potabatti | Sanjeev choudhury | Rahul Kochhar | Rajadurai P
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Infosys Aster reposted this
Missed our incredible session with Aramark at #AdobeSummit2025? Watch the replay to gain a blueprint for modernizing #ecommerce. Hear from Aramark’s leaders as they reveal how they tackled challenges, unlocked new sales channels, and improved buying experiences. Watch now! adobe.ly/3G9GrTv #InfyAtAdobeSummit #InfosysAster #DigitalExperience #CustomerExperience John Premkumar | Deverre Lierman | Diane Pancoski | Peter Czimback | Bindya S Raj | Bharath Sampath | Bruno Soeiro | Chris G. | Emily Wilhoit | Infosys Aster
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