My idea about an Instructional Designer was someone who just builds e-learning courses. Turns out, there’s a lot more to it. The deeper I go, the more I’m realising that what I thought was one role is actually three distinct processes, each one responsible for a different stage of bringing a course to life. The first which is: 📍 Instructional Design: The blueprint Where you figure out what needs to be taught and why. You specify the learning needs, objectives, content structure. 📍 Learning Experience Design: this is where the blueprint becomes a journey. At this point is where you project your solutions into scenes. The emotion, engagement, and motivation come in. It’s what makes learning feel human. 📍eLearning Development: The build. This is where everything comes to life. The, Interactions, visuals, texts,SCORM-ready modules. What everyone sees is one course, but behind the scenes, different process goes on. Ever since I started seeing them this way, my work process has become so much easier and clearer. I know what I’m doing, why I’m doing it, and what comes next. That kind of clarity changes everything. Now I want to hear from you. Which of these three processes do you enjoy the most? Drop it in the comments. Welcome to a new week. #instructionaldesigner #eLearningdeveloper

Most instructional design work doesn’t start with a problem. It starts with a request. “Can you build a training on this?” “We need an eLearning module.” “Can you put something together for the team?” And in most cases…people just start building. That’s exactly what we tackled in Week 2 of our 8-week Instructional Design Certificate Program. Instead of jumping straight into development, participants focused on what actually happens before any training should be created…needs analysis. We anchored the entire week around three simple questions: 1️⃣ What are people currently doing? 2️⃣ What do we want them to be doing? 3️⃣ Why aren’t they doing it? That third question changes everything. Because once you start digging into it, you quickly realize that many “training requests” aren’t training problems at all. Sometimes it’s a knowledge gap. Sometimes it’s a skill issue. Sometimes it’s motivation. And sometimes the process itself is broken. Each of those requires a very different solution. From there, participants worked through how to make a recommendation and, just as importantly, how to communicate that recommendation in a way stakeholders will actually understand and accept. All of this was done inside a real-world case study that runs across the full eight weeks of the program. So instead of learning needs analysis in isolation, participants are applying it in a messy, realistic scenario with incomplete information and competing priorities. That’s the difference. Not just learning what instructional design is…but practicing how it actually works. Our Instructional Design Certificate Program is an 8-week, live, virtual, hands-on experience designed to help you build real-world capability and move beyond taking training requests at face value. Enrollment is now open for our Summer and Fall sessions, and seats are filling up quickly. 🔗 Learn more and view upcoming dates here: https://bit.ly/4cugk7X #eLearning #InstructionalDesign #LearningAndDevelopment

If you’ve ever felt stuck at the beginning of a course design project, you’re not alone. One of the biggest challenges in instructional design isn’t knowing what to do—it’s knowing where to start. That’s exactly why I created the Instructional Design Starter Kit. Inside, you’ll find: Planning worksheets (ADDIE, objectives, course outline) Checklists to keep you on track Quick-win guides for fast progress Ready-to-use templates for modules, discussions, and announcements It’s designed to help you move from overwhelmed to in motion. 📖 Read the full blog post + explore the kit: 👉 https://lnkd.in/dy-QVpsa #InstructionalDesign #CourseDesign #LearningExperienceDesign #EdTech #AdultLearning #SilverCalico

Let’s clear something up. Instructional Design ≠ Slide Design. A visually appealing deck is not a learning experience. It’s just content on a screen. Real Instructional Design looks very different: ✅ It starts with a behavior change objective — not a topic ✅ It maps the learner journey: current state → desired state ✅ It uses proven frameworks: ADDIE, SAM, Bloom’s Taxonomy. ✅ It builds in practice, reflection, and application — not just information ✅ It designs for forgetting → spaced repetition & retrieval practice ✅ It measures impact — not just satisfaction In my experience designing programs across onboarding, soft skills, and sales training, The biggest shift came from changing one question: ❌ “What should I teach?” ✅ “What should they be able to DO differently?” That one shift changes everything — from content creation to performance impact. 💬 So here’s the real question: Are we designing for information transfer… or behavior change? #InstructionalDesign #LearningDesign #LND #ADDIE #WorkplaceLearning

What Instructional Design Actually Is (at least from my experience) I remember the first time I was asked to design a course. My first thought was: "Oh… this is just slides.” But it didn’t take long to realize it was much more than that. I started noticing small things: • Where learners would drop off • Where instructions felt unclear • Where content felt overwhelming instead of helpful And that’s when it shifted for me. Instructional design isn’t just about creating content. It's about how people experience learning. It’s about: • Structuring information so it actually makes sense • Designing flow so learners don’t feel lost • Creating moments where something finally clicks • Continuously improving based on feedback and data Over time, I’ve come to see it less as content creation and more as problem-solving. Still learning and refining this every day, but I’m curious. What made instructional design “click” for you? #instructionaldesign #eLearning #learningdesign #EdTech #learningexperience #LMS #digitallearning

Ever feel like course design starts as a messy pile of ideas? That’s where most of us begin. The ADDIE model helps turn that chaos into something clear, structured, and actually manageable. In this post, I break it down in a way that’s practical, simple, and easy to apply—whether you’re new to instructional design or just need a refresher. 👉 Read more at www.silvercalico.com #InstructionalDesign #ADDIEModel #OnlineLearning #CourseDesign #HigherEd

♨️ Hot take: Most eLearning isn’t designed… It’s decorated. Click next courses. Overloaded slides. “Engagement” that’s really just interaction without intention. That’s not instructional design; that’s content dumping with better visuals. Real instructional design is about decisions: ✔️ What does the learner need to do? ✔️ What mistakes will they make? ✔️ How do we design for that moment? Because if learning doesn’t change behavior… it didn’t work. ✨ Question: What’s one thing you think instructional designers need to stop doing, and start doing instead?

How Do You Know You Are Truly an Instructional Designer? It’s not when you learn a tool. It’s not when you complete a certification. It’s not even when you build your first course. You know you are an Instructional Designer when: 1️⃣ You start questioning everything Instead of accepting requests, you ask: “Why is this training needed?” --- 2️⃣ You focus on problems, not just content You don’t just create slides. You try to understand what’s going wrong in the business. --- 3️⃣ You simplify complex things naturally What looks complicated to others, you break down into clear, structured learning. --- 4️⃣ You care about what to remove You realize that adding everything doesn’t make learning better. --- 5️⃣ You think from the learner’s perspective You constantly ask: “Will this actually help someone do their job better?” --- 6️⃣ You are comfortable with ambiguity Even when requirements are unclear, you find a way to bring structure. --- 7️⃣ You don’t jump to tools immediately You think, analyze, and plan before you start building anything. --- 8️⃣ You connect learning with outcomes You measure success not by completion, but by impact. --- Instructional Design is not a title. It’s a way of thinking. And when your approach shifts from: “Let me create a course” to “Let me solve a problem” That’s when you know— You are an Instructional Designer. #InstructionalDesign #LearningAndDevelopment #WorkplaceLearning #LearningMindset #CareerGrowth

Organizing content and making slide decks is not the same as designing learning. At Rocket Concepts, we start with the learner needs analysis, real conversations, and observation in context. Only then do we build. This is how we do instructional design. Swipe through. 👉 Read the article here: https://lnkd.in/g8i8Xh5F Article by: JC Jubas Carousel Design: Charlene Gallardo

I couldn't agree more. I’ve found that whenever a project feels 'stuck,' it’s usually because we haven't spent enough time in the 'Human-Centred' phase That shift in questioning really does change everything.