Vinay Nagaraj on Digital Health Heavyweights Podcast

Allan Dib laid out a simple path that many teams skip. Start with target market. When it is defined tightly, message and media stop drifting, and sales calls begin at a higher level. His budgeting view is practical. Test small, measure ROI, then scale what works until results taper. That is how spend grows with proof. We also covered why owned assets like an email list continue to perform when platforms change, and how his team uses AI to handle repeatable work so people can focus on higher value tasks. The episode premieres Oct 14 at 4:30 PM ET on YouTube @NexagyEducation. Nexagy  Allan Dib  #CassmerWard #InfluencingEntrepreneurs #SmallBusiness #MarketingStrategy #CFOInsights #LeadershipDevelopment

"What's the most common way messy data sabotages a company's plan?" Jess asked Peter Caputa this question on the RevOps Show, and his answer was eye-opening. It's not just about duplicates and incomplete fields (though that matters). It's that when your data lives in 10 different systems, nobody has a complete view of the business. 👎 Marketing can't see what's working. 👎Sales can't prioritize. 👎Leadership can't make confident decisions. And in messy markets? That lack of visibility is deadly. Pete, Doug, and Jess unpack this and so much more in their conversation about predictable planning. 🎧 Listen to the full episode now → links to access the full conversation are in the comments. #RevOps #MessyData #DataStrategy #RevenueOperations #BusinessIntelligence #DataQuality

Over the past few weeks I shared a four‑part micro‑demo series on recent progress with Summit53.  The way we’re thinking about it:  ▪️ Diagnose: What’s the real health of our opportunities, accounts, pipeline, and revenue.  ▪️ Predict: How that real health changes pipeline and revenue outcomes.  ▪️ Prescribe: What to do next, at the opportunity, pipeline, and revenue level. There’s also a strategist built into every opportunity (Three Whys, Discovery, Value Pyramid, Stakeholder Intelligence) so you walk in with context, language, and next steps. Here’s a short ( < 2 min) wrap‑up demo doing the talking of what we covered.

Wondering how NorstellaLinQ forms the industry’s most complete and comprehensive data asset from pipeline to patient? Kris Kaneta, Chief Product Officer at Norstella, explains in the video here.

Wondering how NorstellaLinQ forms the industry’s most complete and comprehensive data asset from pipeline to patient? Kris Kaneta, Chief Product Officer at Norstella, explains in the video here.

Wondering how NorstellaLinQ forms the industry’s most complete and comprehensive data asset from pipeline to patient? Kris Kaneta, Chief Product Officer at Norstella, explains in the video here.

𝗧𝗵𝗲 𝗣𝗮𝘁𝗵𝘄𝗮𝘆 𝘁𝗼 𝗣𝗿𝗼𝗳𝗶𝘁𝘀 Here’s how we help mid-market companies unlock millions in hidden profit: 1️⃣ 𝗣𝗿𝗼𝗳𝗶𝘁𝗣𝘂𝗹𝘀𝗲 → complimentary diagnostic report that reveals the leaks. 2️⃣ 𝗣𝗿𝗼𝗳𝗶𝘁𝟯𝟲𝟬 → forensic analysis with a 5x ROI guarantee. From insight to action, it’s 𝗮 𝗽𝗿𝗼𝘃𝗲𝗻 𝗽𝗮𝘁𝗵𝘄𝗮𝘆 𝘁𝗼 𝟭𝟬–𝟯𝟬% 𝗻𝗲𝘁 𝗽𝗿𝗼𝗳𝗶𝘁 𝗹𝗶𝗳𝘁 𝗶𝗻 𝟵𝟬 𝗱𝗮𝘆𝘀. This two-step system ensures leaders don’t just see problems, they solve them. It creates 𝘁𝗿𝗮𝗻𝘀𝗽𝗮𝗿𝗲𝗻𝗰𝘆 𝗮𝘁 𝘁𝗵𝗲 𝘀𝘁𝗮𝗿𝘁, 𝘁𝗵𝗲𝗻 𝗲𝘅𝗲𝗰𝘂𝘁𝗲𝘀 𝗮 𝗽𝗹𝗮𝗻 𝘄𝗶𝘁𝗵 𝗴𝘂𝗮𝗿𝗮𝗻𝘁𝗲𝗲𝗱 𝗿𝗲𝘀𝘂𝗹𝘁𝘀. For CEOs under pressure from boards or investors, it’s a clear and measurable path to profitability. Would you like to start with a complimentary ProfitPulse? DM me directly or schedule a discovery call. #ProfitPathway #ProfitPulse #Profit360 #ManufacturingExcellence #ProftiLinz

Ryan Sullivan didn’t take the traditional path to the CMO seat. He started in computer science, stumbled into marketing, and built one of the most data-literate yet creatively fearless teams in healthcare. The result? A refreshingly modern take on healthcare marketing… with an old west vibe. In this episode of Brand Insider, Kate Terhune goes 1:1 with Ryan to unpack how GoodRx is redefining performance marketing in a post-dashboard world. From unpacking econometrics and leveraging spike modeling to incrementality testing, Ryan dives into how his team leans heavy into the “art of the science” to bring cinematic campaigns to life. This is one episode that will have you saying “yee-haw!” Tune in here 👉 https://lnkd.in/erfXPgtE #MediaPostInsiderSummits #BrandInsider #MarketingLeadership 

Happy Friday, MRX friends. As always .. lots happened this week. Here's what you might've missed in the insights industry: 🚀 AI & Tech: - Strella raises $14M series A - Mixpanel acquires DoubleLoop. - Similarweb debuts Web Intelligence 4.0. - inca | Nexxt Intelligence adds SmartSummary AI. - Cookiy AI raises $7M pre-seed. 📊 B2B MR: - Dreamdata raises $55M. - New sponsorship agency Vero launches. - Numerator unveils GLP-1 consumer trends hub. 💰 M&A & Partnerships: - DoubleVerify expands Microsoft integration. 🔄 Org Changes: - New global MDs at billups (Germany & Mexico) and Head of APAC. - Data Axle hires new CPO and marketing SVP. - Kim Shrut joins Bovitz, Inc. as MD under new CEO. 🎧 Expert takes: - IPA report shows MR budgets still shrinking. 🤖 Did the robots and I miss anything big? Share it below. �� Read the full twir recap in the comments. 📬 Want twir sent straight to your inbox? Sign up for our newsletter. 📣 Got some upcoming industry news to share? DM me for inclusion in an upcoming episode. 💡 About twir: twir is your weekly digest of market research news, insights, and emerging trends. Leveraging AI, we scan leading industry sources to distill the essential developments shaping the world of research. Every week, twir evolves — learning and building a richer perspective on industry shifts.

What if monthly client reports took 10 minutes instead of 4 hours? Day 1 of building in public!🙏🏻 Last month I promoted a Hypnogroup event for Myndfulness, the social metrics showed: → 2,749 post views → 18 likes → 12 shares Who actually showed up? 7 people. That's a 0.25% conversion rate. I spent 4 hours analyzing what went wrong. Then I realized: agencies do this EVERY month for EVERY client. So I built The Deck Bureau — an autogenerated strategic decks for reporting. Watch what happens ⬇️ Not a dashboard showing vanity metrics. A strategic narrative that tells you what went wrong and how to fix it, in seconds. A few business friends are trying this right now. This inefficiency IS painful. Do you share the same pain? I’d love to share an early access. DM me if you’re interested! #BuildInPublic #MarTech #ProductivityTools #SocialMediaMarketing