We are thrilled to announce that Fullcast, a leader in Go-to-Market and revenue operations automation, has acquired Copy.ai, the leading generative AI platform for sales and marketing workflows, trusted by millions of users worldwide. This acquisition creates the first end-to-end AI-native RevOps platform uniting planning, execution, and intelligence. What does this mean for Fullcast customers?👇🏼 The integration of Copy.ai expands Fullcast’s capabilities to allow organizations to plan, execute and optimize every aspect of their revenue engine within one platform. Together, the companies will deliver an end-to-end “Plan-to-Pay” model, bridging the gaps between GTM strategy, sales productivity and AI-powered execution. “Copy.ai brings AI-native GTM workflows and execution to the foundation we’ve built in sales planning and performance management. Together, we’ll enable GTM teams to move faster, align better and execute smarter, with AI embedded at every step of the revenue process. This allows teams to quickly and easily build customized use cases to accelerate their teams’ growth.” --Ryan Westwood, CEO of Fullcast. Want to learn more? Schedule a free demo here! https://lnkd.in/grJ9n8D3 Fullcast Ebsta (now part of Fullcast) #salesops #salesintelligence #revops #revopsleader #gotomarket #gtm Fullcast
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We are thrilled to announce that Fullcast, a leader in Go-to-Market and revenue operations automation, has acquired Copy.ai, the leading generative AI platform for sales and marketing workflows, trusted by millions of users worldwide. This acquisition creates the first end-to-end AI-native RevOps platform uniting planning, execution, and intelligence. What does this mean for Fullcast customers?👇🏼 The integration of Copy.ai expands Fullcast’s capabilities to allow organizations to plan, execute and optimize every aspect of their revenue engine within one platform. Together, the companies will deliver an end-to-end “Plan-to-Pay” model, bridging the gaps between GTM strategy, sales productivity and AI-powered execution. “Copy.ai brings AI-native GTM workflows and execution to the foundation we’ve built in sales planning and performance management. Together, we’ll enable GTM teams to move faster, align better and execute smarter, with AI embedded at every step of the revenue process. This allows teams to quickly and easily build customized use cases to accelerate their teams’ growth.” --Ryan Westwood, CEO of Fullcast. Want to learn more? Schedule a free demo here! https://lnkd.in/grJ9n8D3 Fullcast Ebsta (now part of Fullcast) #salesops #salesintelligence #revops #revopsleader #gotomarket #gtm
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We are thrilled to announce that Fullcast, a leader in Go-to-Market (GTM) and revenue operations automation, has acquired Copy.ai, the leading generative AI platform for sales and marketing workflows, trusted by millions of users worldwide. This acquisition creates the first end-to-end AI-native revenue operations (RevOps) platform uniting planning, execution, and intelligence. 👇🏼What does this mean for Fullcast customers? The integration of Copy.ai expands Fullcast’s capabilities, allowing organizations to plan, execute and optimize every aspect of their revenue engine within one platform. Together, the companies will deliver an end-to-end “Plan-to-Pay” model, bridging the gaps between GTM strategy, sales productivity and AI-powered execution. “Copy.ai brings AI-native GTM workflows and execution to the foundation we’ve built in sales planning and performance management. Together, we’ll enable GTM teams to move faster, align better and execute smarter, with AI embedded at every step of the revenue process. This allows teams to quickly and easily build customized use cases to accelerate their teams’ growth.” --Ryan Westwood, CEO of Fullcast. Want to learn more? Schedule a FREE DEMO! https://lnkd.in/grJ9n8D3 Fullcast Ebsta (now part of Fullcast) #revops #gtm #revopsleader #salesops #salesperformance #gotomarket #salesintelligence #territorymanagement #commissionmanagement #marketing Chris Lu
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🎃 Normally we'd do a Halloween post, but the current state of RevOps is scary enough. Every company is feeling it: pipelines tightening, buyer journeys fragmenting, and tech stacks overflowing. What used to work no longer scales. The old go-to-market model was built for a world where marketing, sales, and RevOps could afford to move with expensive point solutions and high head count. Hate to be the ones to break it to you, but that world is gone 😬 The next era of growth belongs to teams that operate as one unified team moving toward one unified goal. It will NOT belong to teams who insist on using AI to create scaled silos between departments. That’s what the GTM Reset is about: 1️⃣ plan everyone aligns to. 1️⃣ source of truth powering every decision. 1️⃣ workflow that connects strategy to execution. AI isn’t the headline here. Alignment is our focus (it just so happens to be built on a foundation of better tech and smarter systems). Because when the foundation is right, AI stops becoming a distraction to your buying committees and it starts becoming a resource for your top executers. On November 13th, at 9:00 am PST, join Ryan Westwood, Amy Osmond Cook, Ph.D., and Chris Lu as they break down exactly what this means for the future of RevOps. 👉 Learn more: https://lnkd.in/gCMs4F8u #TheGreatGTMReset #RevOps #GoToMarket #GTMAlignment #UnifiedGTM #AIinB2B #NoMoreSilos #FutureOfWork #B2BSaaS #OperationalExcellence
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🌐 In the age of digital transformation, the wrong agency match can cost more than money, it can cost momentum! At Biztrapper, we've seen businesses waste weeks (sometimes months!) searching through directories and ads. We changed that by creating a data-driven, AI matchmaking platform that delivers relevant, verified agency options in minutes. 🔧 Key advantages: > Instant quote generation for budgeting clarity > Focused industry categories so you connect with specialists > Verified agency listings to increase trust and reduce overhead Businesses that stop searching and start matching grow faster. Ready to leave the old way behind? #AgencyPartnerships #TechMatchmaking #AIinBusiness #BizTrapper
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Amit Sinha perfectly captures a challenge I see across the industry: seller activation in partnership programs isn't failing because sellers don't care – it's because they're overwhelmed by complexity.
Is your partnership team struggling with seller activation? You’re not alone. After studying hundreds of top-performing partnership programs, I’ve realized most sellers aren’t intentionally avoiding partners…they’re drowning in complexity. Dozens of companies, same story – hours spent researching partner capabilities, struggling with manual coordination, and navigating disconnected systems. Sellers are overwhelmed. They lack the right intelligence to strategically engage partnerships when it matters most. And more training and more enablement isn’t the answer for two key reasons: 1. Traditional Enablement Doesn’t Scale When you have thousands of sellers and hundreds of solutions, expecting them to master partnership details months after training is unrealistic. 2. Legacy Platforms Move Data, Not Intelligence Most partnership platforms connect systems but don’t generate meaningful insights. Sellers spend hours researching instead of closing deals. Partner teams need to meet sellers where they are by leveraging AI to deliver contextual partnership intelligence directly in their CRM workflow when they need it most. I’ll be at Dreamforce this week, discussing how forward-thinking companies are solving this challenge and transforming seller activation at scale. Let me know if you’re here as well. I’d love to connect on how AI is unlocking partnership impact at scale. #Partnerships #SalesEnablement #AI #dreamforce
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My biggest SaaS mistake? Building a black box. Cactivate, my first venture, was a "take it or leave it" optimization algorithm. It was a black box. One thing I learned in my journey from Cactivate to AgentMark is to build white-boxes instead. AI will never grasp a client's story and brand as well as a great marketer. We needed to empower marketers. That's why we pivoted to AgentMark. We let marketers define their rules. They create their agents. They execute what they want. To my fellow SaaS founders: don't change workflows, empower them. Build tools that amplify human expertise. Give marketers the control and transparency they deserve. What are your thoughts on empowering workflows versus changing them? #AI
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🚀 Introducing SurgeCreate — The AI Creative Director for the Enterprise. Creative chaos ends here. SurgeCreate unifies all brand assets, campaigns, and approvals into one governed content hub — built for enterprise speed, safety, and measurable ROI. ✅ 60% faster production cycles ✅ Brand-consistent content, every time ✅ CFO-grade reporting with verified ROI Governance meets creativity — and the result is pure performance. 🎥 Watch how governed creativity transforms enterprise marketing. 🌐 Learn more: techsurge.ai #AIWorkforce #GovernedAI #TechSurge #SurgeCreate #MarketingAutomation #AICreativity #EnterpriseAI #BrandGovernance #AIContent #InnovationInAction
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🎬 Presenting: “TIME BACK UNLEASHED” — a 40-second cinematic parody of modern productivity, powered by Recallio. What does time back actually look like? For most AI products, it’s a metric. For Recallio, it’s a full-blown cinematic meltdown — weddings on fire, bull runs, crocodile therapy, and ostrich sales sprints. Because “context + reasoning” doesn’t just make software smarter — it makes everything faster, funnier, and a little unhinged. → Built for teams that build products that think. 🧠 Recallio — The Memory & Reasoning Engine for Modern Products. Inspired by PJ Accetturo Genre.ai #AI #Recallio #Marketing #ViralCampaign #Productivity #AdCreative #CinematicTech #SaaS #ReasoningEngines
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"When you look at the first few years of television, it was basically radio with a camera pointed at the speaker." 👈 Steve Jobs back in 1983. I shared a post last week from Steve Job's speech from over 40 years ago. He was speaking about a different piece of technology, but the underlying principle was the same: When you have a revolutionary new medium, most people use it with a traditional approach for several years before trying something new. AI isn't necessarily a medium (unless you count it as a new search platform), but, again, the underlying principle is spot on. Now at Fullcast, my goal is beat the bell-curve on this by continuing what we'd built at Copy.ai. I don't want to limit our marketing to traditional methods sped up by AI. I want to create new ways of doing things, and the first step is getting rid of silos that blocked sales, marketing, and customer success. Right now, chat tools are helping folks create content faster within their department (marketing assets, sure, but also sales emails, ABM landers, etc.) But what if orgs could standardize messaging, and help everyone work toward the same goal with the same message? Not as a "teams" sport broken up into sub-departments, but as a unified team sport. I know we're about to see a boom of creative, hungry, and intelligent RevOps professionals redefine how products go-to-market. And seeing the leadership team here at Fullcast, I can already tell we're going to lead the way. They aren't interested in how orgs used to do things. They're interested in how orgs are going to operate in 2030, and already delivering on that promise in 2025. In other words, it's incredibly cool to be a part of a team that isn't pointing a camera at a radio speaker. More on this (yes, handwritten) post to come, but I just finished up a workflow and couldn't believe how powerful this technology is going to be. #RevOps #Fullcast #Innovation #GoToMarket #UnifiedTeam #AI #FutureofWork
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📖 Direct Agents Unveils LaunchPad: Smarter AI Media Management for Scaling Brands 🔗 https://lnkd.in/dPBHdQZw 💡 Direct Agents LaunchPad helps growth-stage brands access proven media expertise, prioritizing speed, efficiency, and clear results. As businesses scale, they can expand services to include creative strategy or advanced analytics, or transition to full-service agency partnerships to meet evolving marketing needs. For more insights on technology and AI in marketing, visit Technology Diaries. #technologydiaries #Publisign #B2BMarketing #LeadGeneration #SalesEnablement #NewBlog
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Pierce Washington•2K followers
5moCongratulations, Fullcast team!!