❓ Still don’t know who María is? Let us introduce her! She’s a regular shopper with an extraordinary role: showing how the way we buy and dispose of packaging can shape a more sustainable future. In our animated video, María introduces us to the challenges of conventional plastic packaging and to the work we are doing within the REDYSIGN project to make packaging smarter, circular and recyclable by design ♻️ 👇 Discover how innovation can turn a simple trip to the supermarket into part of a much bigger change towards a bio-based and sustainable future 🌍 #REDYSIGN #RecyclableByDesign #SmartPackaging #CircularEconomy #BiobasedMaterials #Bioeconomy #HorizonEU Bio-based Industries Consortium (BIC) | Circular Bio-based Europe Joint Undertaking (CBE JU) | Eroski | FENIX TNT | FNMT-RCM | Fibenol | HOLOSS | McAirlaid's Vliesstoffe GmbH | MetGen | PackBenefit | RISE PFI | TECNALIA Research & Innovation | TECNALIA Bioeconomy and CO2 | VTT | Valmet | Zabala Innovation Europe

Our 𝗠𝘂𝗹𝘁𝗶𝘁𝘂𝗯𝗲 𝘄𝗶𝘁𝗵 𝟱𝟬% 𝗣𝗼𝘀𝘁-𝗖𝗼𝗻𝘀𝘂𝗺𝗲𝗿 𝗥𝗲𝗰𝘆𝗰𝗹𝗲𝗱 (𝗣𝗖𝗥) 𝗰𝗼𝗻𝘁𝗲𝗻𝘁 has been part of our sustainable product range for some time now — and we continue to refine and enhance our Renew range through ongoing research and collaboration. The development of this Multitube was supported by #CIFLEX, a collaborative R&D initiative under #OPZuid, aimed at accelerating the transition toward truly circular flexible plastic packaging. This project, co-funded by the European Union and the province of Noord-Brabant, has enabled us to explore new material combinations, optimize performance, and take meaningful steps toward a circular packaging future. ♻️

On November 4th and 5th, all project partners of the MobiDig research initiative gathered at Reifenhauser Group in Troisdorf for our first working meeting 🚀 MobiDig – short for Mobilising Sustainability in the Plastics and Recycling Industry through CO₂ Footprint Optimisation of Packaging Plastics via Digitalisation – aims to advance sustainability in plastics processing and recycling. Reifenhäuser’s focus is to contribute to a more sustainable plastics industry by optimising the extrusion process and using R-Cycle’s Digital Product Passport as an example of how digitalisation can support CO₂ reduction and circularity. In this context, R-Cycle enables the transfer of data along the value chain, aggregating information from each process step. The project uses PET as a packaging material in the food sector to demonstrate practical applications and helps shape a digital ecosystem for plastics recycling. MobiDig is funded by the Federal Ministry for Research, Technology and Space (BMFTR). #MobiDig #DigitalProductPassport #PlasticsRecycling #CircularEconomy #Sustainability #Innovation #Digitalisation #CO2Reduction #Rcycle #ReSchreiben

♻️ Fairmat raises €10 million from Infinity Recycling to accelerate global industrialization Fairmat, a pioneer in carbon composite recycling, has raised an additional €10 million from Infinity Recycling’s Circular Plastics Fund, just seven months after its €51.5 million round. This investment will fuel Fairmat’s expansion across new market verticals and strengthen its international industrialization efforts, particularly through its smart, autonomous factories in France and the U.S., which integrate AI, robotics, and machine learning for ultra-efficient and scalable composite recycling. Infinity Recycling, a leading European investor driving the circular economy, marks its first investment in France with this deal, a powerful signal for the rise of European circular tech. “With its groundbreaking technology, Fairmat is addressing one of the biggest environmental challenges, composite waste, while creating high value-added recycled products,” said Jeroen Kelder, Managing Partner at Infinity Recycling. Since its previous fundraising, Fairmat has launched production earlier than planned, now producing between 6,000 and 10,000 m² of recycled composite material each month, the equivalent of three football fields transformed into sustainable materials. This momentum confirms Fairmat’s leadership in scaling circular materials through industrial deep tech. “The arrival of Infinity Recycling, a leading European investor in circularity, allows us to accelerate even further,” said Ben Saada, Founder & CEO of Fairmat. “Together, we’re laying the foundations for a high-performing and competitive European circular industry.” This Franco-Dutch alliance embodies Europe’s growing leadership in industrial sustainability, with Infinity Recycling’s €175 million Circular Plastics Fund now investing in innovative circular technologies across eight countries. 🌍 Fairmat continues its mission to achieve full circularity by 2027, bringing its Infinity Recycling process and sustainable materials to sectors including mobility, energy, construction, and sports. 💬 Personal note I’m particularly thrilled to share this milestone. Infinity Recycling, through its technical director Olav Aagaard, first reached out to me here on LinkedIn about a year ago. Shortly after, they joined our JEC Investor Day, connecting with the composites investment community. Now, with their first French investment in Fairmat, they’ve officially joined the composites family, a perfect example of how collaboration in this ecosystem turns conversations into impact. #Fairmat #InfinityRecycling #CircularEconomy #Composites #DeepTech #SustainableMaterials #RecyclingInnovation #JEC #IndustrialTech #Catalysium

🚀 TOMRA & AB Plasta Strengthen Flexible Film Recycling in the Baltics 🔗 Read full article: https://lnkd.in/gPyA9dMk Both TOMRA Recycling and AB Plasta are advancing flexible film recycling in the Baltic region: AB Plasta’s plant in Vilnius now processes post-consumer PE film into high-purity recyclate, producing ~35,000 tonnes per year.  They use TOMRA’s advanced sensor-based sorting technology (AUTOSORT™ SPEEDAIR) and TOMRA Insight data platform to optimise throughput and quality. 🌍 #SUNSHINE Commentary: This collaboration is a strong indicator of how flexible packaging recycling is maturing from concept to commercial scale. 🔔 Follow SUNSHINE for More Industry Insights, stay informed about the latest developments in recycling, sustainability, and circular economy. #SunshineIndustryNews #RecyclingNews #FilmRecycling #FlexiblePackaging #Recycling #PlasticFilm #SUNSHINEPlatform

🌱 Zebra Technologies is driving sustainability innovation through smart partnerships! Polytag has partnered with Zebra to leverage their Aurora Vision Library software for revolutionary waste tracking precision. This collaboration enables: ✅ Processing 20 frames per second for accurate 2D code reading ✅ Real-time tracking of single-use plastics through recycling streams ✅ Enhanced visibility into material origins and end-of-life destinations ✅ Scalable solutions for challenging high-speed conveyor environments This partnership showcases how Zebra's advanced vision technology is transforming sustainability efforts across industries, making recycling more efficient and data-driven. 🔗 Read more about this innovative collaboration and its impact on circular economy initiatives. #Zebra #Sustainability #VisionTechnology #WasteTracking #CircularEconomy #Innovation #DigitalTransformation #EnvironmentalTech #RecyclingTech #SmartSolutions

Yesterday, I had the pleasure of joining the panel “New Sustainable Materials and Their Challenges,” held as part of LogiPack2025 at FIL, Lisbon. It was an enriching discussion about the real challenges of circularity, especially in the plastics packaging sector, where sustainability depends as much on material innovation as on responsibility at end-of-life. I shared Silvex perspective on how recycled content, functional design, and post-consumer responsibility can coexist with technical rigour and economic feasibility, because sustainability without balance is just theory. Biomaterials play an important role in this transition, but their success depends on real composting infrastructure and proper waste collection systems. They are a valuable solution when responsibly applied and in the right contexts, particularly where conventional recycling is less effective. Their value lies in complementing, not replacing, other circular approaches. It was a privilege to share the panel with outstanding professionals: • Paula Allen (Sovena Group) • Pedro Assude (Delta Cafés) • Pedro Santana (Logoplaste Inovation Lab) A special note of appreciation to Bruno Pereira da Silva (PIEP - Innovation in Polymer Engineering), who conducted the discussion with both depth and clarity, and to Prof. Jorge Coelho, whose opening keynote was clear, challenging, and inspiring in the way it questioned the easy narratives of sustainability. My sincere thanks to the Centro Nacional de Embalagem and Margarida Alves for the invitation and for promoting such an important discussion about the future of the packaging sector. Final Reflection True sustainability requires critical thinking and transparency: not every “green” material truly is, and each solution must be understood within its proper context and purpose. Sustainability is not only about the environment, it is also about social, economic, and ethical responsibility, dimensions that life cycle assessments must never ignore. We urgently need stronger incentives for recycling and coherent public policies capable of aligning industrial innovation, consumer behaviour, and political decision-making toward one shared goal: closing the loop responsibly and fairly. #Sustainability #Circularity #Innovation #FutureOfPackaging #LogiPack2025 #Silvex #CNE #GreenTransition #Packaging #CircularEconomy #Recycling #Policy #Biomaterials #PIEP

🌍♻️ Revolutionizing Recycling! 🌱 It’s absolutely amazing and mesmerizing to watch the efficiency of the #Quantum machine in action, processing recyclable cans and bottles with precision and speed! This cutting-edge technology is transforming how we manage waste and support sustainable practices. This is the second #Quantum machine by Envipco to be installed in Ireland, and it’s a game-changer for recycling. The machine not only makes recycling easier, but it also helps reduce waste by encouraging more people to recycle their bottles and cans. 💡 Check out the video below to see it in action! (recorded yesterday) info->https://lnkd.in/easFNHwb #Sustainability #RecyclingTechnology #CircularEconomy #Envipco #QuantumRVM #Innovation #GreenTech #Ireland #SustainableFuture

Inside the Innovator: Meet Ecovative Ecovative uses mycelium, the root structure of mushrooms, to grow sustainable alternatives to plastics, leather, and foam. Their AirMycelium™ platform grows high-performance materials in days, replacing decades of waste with biology. Investing in companies like Ecovative, maker of 100% biodegradable packaging alternatives, enables us to fuel the transition away from traditional plastics and toward materials that return to nature. Founded in 2007 and led by Eben Bayer, Ecovative is creating sustainable solutions that harness biology at scale. At Trousdale Ventures, we invest in ideas that grow. Learn more about them here: https://lnkd.in/gSaDH44v

🌍 Consultation Statement Submitted to the EU Circular Economy Act! 🚀   We are delighted to share that we submitted our Consultation Statement to the 𝐄𝐔 𝐂𝐢𝐫𝐜𝐮𝐥𝐚𝐫 𝐄𝐜𝐨𝐧𝐨𝐦𝐲 𝐀𝐜𝐭! Our key proposal introduces a new category in the Waste Hierarchy: "Circular Material Use".   We firmly believe that 𝐜𝐥𝐨𝐬𝐞𝐝-𝐥𝐨𝐨𝐩 𝐬𝐲𝐬𝐭𝐞𝐦𝐬 can play a crucial role in capturing high-quality recyclates for demanding applications using recovered materials. These systems can deliver secondary materials for even the most challenging specifications, as they avoid mix-up of materials during collection. However, they demand significant effort to set up and operate. That is why we are advocating for legislation that recognizes and facilitates closed-loop systems in which the private sector takes responsibility to reduce their dependency on virgin materials and cuts related supply chain emission. Read more about our proposal here: https://lnkd.in/eb3Fp7ib   We are thrilled to have gathered support from 25 companies and associations in a short three-week sprint. Together we are a powerful coalition of companies from pharma & medtech to recycling, plastic distribution and academia. A heartfelt thank you to the companies who have signed their support! 🖊️ 🙌 🤝 Körber Pharma, PSCI - Pharmaceutical Supply Chain Initiative, SLR Consulting, Hamburg University of Technology, Institut of Business Logistics and General Management, The Danish Plastic Federation, Zirq Medical A/S, Stenlille (Hovedadresse), Oertli Instrumente AG, Matco Plastics, EURASIACORP NV, Datwyler Healthcare, Ypsomed AG, Rhomberg Bau, Medartis AG, SCHOTT Poonawalla Pvt Ltd, Green Innovation Group, L.E.K. Consulting GMBH, ZHAW School of Management and Law, Körber Pharma Packaging AG, Nolato AB, Resourcify GmbH, Sharp Services, Takeda Pharmaceuticals, Corplex, Seconds (BMI Lab AG), SCHOTT Pharma, & KGaA, BD Together, we can drive the 𝐜𝐢𝐫𝐜𝐮𝐥𝐚𝐫 𝐞𝐜𝐨𝐧𝐨𝐦𝐲 𝐟𝐨𝐫𝐰𝐚𝐫𝐝 and create a sustainable future! 🌱 🌍   #AllianceToZero #CircularEconomy #CircularMaterialUse #EUConsultation #Sustainability #Recycling