Introduction to Business Analytics
With Madecraft
Liked by 67 users
Duration: 55m
Skill level: Beginner
Released: 11/19/2025
Course details
What if everyday decisions were guided by evidence, not hunches? This course teaches business analytics through practical ways to source, govern, analyze, and visualize data, then expands what you’ve learned with AI and machine learning for forecasting and automation. Learn to build and integrate data sources across departments and use descriptive, predictive, and prescriptive analytics for strategic insights. Explore the use of pivot tables and dashboards to communicate trends effectively and make your findings clear and actionable. Harness the power of AI to automate data tasks, forecast business outcomes, and mitigate bias in analytics. Learn how to predict customer churn and optimize marketing campaigns with analytics-driven strategies. Drawing on real-world experiences building scalable data products, this course emphasizes clarity, repeatability, and impact and teaches you how to turn raw data into confident, defensible decisions.
This course was created by Madecraft. We are pleased to host this training in our library.
Skills you’ll gain
Earn a sharable certificate
Share what you’ve learned, and be a standout professional in your desired industry with a certificate showcasing your knowledge gained from the course.
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Showcase on your LinkedIn profile under “Licenses and Certificate” section
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Meet the instructor
Learner reviews
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Alex Norfolk, DMin, M.M, BBS
Alex Norfolk, DMin, M.M, BBS
(SME) Supplier Management Engineering, Specialist 4 engineering at Nissan Motor Corporation
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Satish Chitimalla
Satish Chitimalla
SAP Certified Fiori/UI5 Developer | SAP UI5, RAP, CAP, OData, HANA | AI Core • AI Launchpad • Joule • Conversational AI | S/4HANA Integration…
Contents
What’s included
- Practice while you learn 1 exercise file
- Learn on the go Access on tablet and phone
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