“I had the pleasure of working with Thomas directly for over 4 years during my time at Verizon where he consulted with our team to mature our practice, deliver higher value, and execute high impact user research to support our business. Thomas is the full package — he has an in-depth knowledge of user research methods, when to apply them, and how to guide clients to ensure the right outcomes. During our time working together, Thomas consistently demonstrated his knack for guiding our entire team as we grew and scaled our research practice from just 4 researchers to over 20. During this journey, Thomas worked directly with us to stand up our first ever Rapid Research program which doubled our study capacity as a team, and increased our ability to deliver foundational research by over 150%. In addition, he and his team consulted on 1) LOB-wide benchmarking programs to measure the health of our experiences; 2) scalable UX Research strategies to deliver a multi-phased mixed methods approach for supporting our Sales Experiences; 3) in-depth foundational task analysis to transform the navigation of our digital channels thru quantitative and qualitative customer insights. With his experience and expertise, Thomas is able to balance the macro and micro-level decisions important to building any research practice at any company. From driving UXR strategy toward high-leverage business objectives, to diving into the weeds as needed in order to guide moderation guides or detailed analysis plans. I’ve always found him an absolute joy to work with, knowledgeable of both the craft and the business, and always astute in his ability to effectively coach others. I highly recommend Thomas to any team that would be lucky enough to have him! ”
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We’re excited to spotlight the creative behind this year’s conference identity 🎨 Meet Sami Yousef, a multidisciplinary designer whose thoughtful…
We’re excited to spotlight the creative behind this year’s conference identity 🎨 Meet Sami Yousef, a multidisciplinary designer whose thoughtful…
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Six months ago I joined TimelyCare. In some ways it's flown by; in others, we've packed years into it. If I had to describe the experience in three…
Six months ago I joined TimelyCare. In some ways it's flown by; in others, we've packed years into it. If I had to describe the experience in three…
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Excited to share that I started a new role as Senior UX/CX Consultant at Wolters Kluwer! After meeting the team, I feel incredibly fortunate to be…
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Last week in Dallas, leaders across Product, Engineering, UX, and Growth came together to align on the next phase of our platform strategy and the…
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Still looking for sponsors to help make this happen for the community. If you know someone who might be interested, let us know. Sponsors don’t have…
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Today I joined MeasuringU -- a world-class UX research agency and research software provider. For over 20 years, MeasuringU has partnered with…
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🧧🌕 Happy Lunar New Year! Today, about a quarter of the world celebrates the arrival of the Year of the Horse. 🐎🎉 Growing up in a multicultural…
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Great onsite with our partners at KeyBank! There’s nothing better than collaborating in person, workshopping big ideas, and building real momentum…
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January was my last month at UserZoom / UserTesting - after 11 great years. Writing that still feels a bit crazy considering I spent over a quarter…
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Today marks 7 years for me at UserTesting! I wanted to share a couple of pics from along the way. If you had asked me on Day 1 back in 2019, I'm not…
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This month I joined Marvin to help Prayag Narula's vision of customer intelligence that's easy to access, organize, and scale. I've been researching…
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Sam Ladner, PhD
Sam Ladner, PhD
I have recently returned to Canada after many years in the US. I am writing a new book on strategic foresight, to be published by Routledge.<br><br>I have worked at some of the world's top tech companies, such as Microsoft and Amazon, on products such as Windows, Office, and the Echo Look, as well as dozens of smaller apps and enterprise features. I have a history of "firsts": I was the first principal-level researcher at Amazon, and most recently, the first Senior Principal Researcher at Workday, where I researched the future of work. I authored the first applied ethnography text in the field which is used in design, research, engineering, and business faculties around the world.
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