Ross Levinsohn

Momentous Sports's Marley Hughes latest newsletter examines the behavioral economic impact of cashless transactions at sports venues using AMB Sports and Entertainment as a case study. His primary insight is that fans "spent significantly more while reporting higher satisfaction levels" is particularly compelling for #sportsbiz leaders given there is usually an inverse correlation between increases in price and fan satisfaction. I highlighted a similar dynamic when examining the increase in Major League Baseball (MLB) attendance during the 2023 season by spotlighting cashless transactions as catalyst for league attendance growth in a JohnWallStreet column. https://lnkd.in/gVCP9akk

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Elite high school sports “is going to be one of the more valuable media rights [categories] and nationally monetized [broadcast] products in the next 10-20 years,” Michael Schreiber (founder and executive chairman, Playfly Sports) said. A Playfly commissioned study estimated that annual TV and streaming media rights fees could range from $70 million to $135 million, with multimedia sponsorship revenues projected to be an additional $64 million and $84 million. 👇 #sports #sportsbiz #television #media #streaming #TV cc: JohnWallStreet Randall Friedman Jacie Brandes

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Jerry Jones said something simple but smart: it’s not only okay for private equity to take minority stakes in sports teams, it’s good for the game. That logic extends beyond sports. Minority capital, when paired with operational discipline, can unlock growth without diluting culture or control. Having spent years inside entertainment studios and live-content ecosystems, I’ve seen how alignment between ownership, operations, and creative ambition can either accelerate or stall transformation. Sports teams, like studios, are no longer just brands, they’re data engines, media platforms, and cultural currencies. The next decade will belong to those who treat sports not as trophies, but as scalable systems of fan engagement and recurring value. #SportsBusiness #PrivateEquity #MediaStrategy #OperationalValueCreation

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Stop building VIP programs...   Start building VIP experiences.   Operators spend millions attracting high-value players...   But almost nothing on keeping them.   Most VIPs disappear within a year.   Why?   Because they’re treated like regular players, just with bigger bonuses and higher limits.   Your next whale is already on your platform.   Quiet. Active. Watching.   But a $2,000 bonus doesn’t impress someone at that level.   They want to feel like they matter, not like a walking wallet.   The operators who win know that:   - Personal attention beats automation   - Service outperforms promos   - Retention is cheaper than acquisition   So ask yourself....   Is your VIP strategy really about loyalty?   Or just more expensive offers dressed as care?

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Shohei Ohtani's economic influence is propelling the Los Angeles Dodgers towards becoming the highest sponsorship revenue-generating organization in pro sports this year, given their growth trajectory. If you include incremental sponsorship revenue from TV-visible signage purchased by brands specifically when the Dodgers play in away stadiums, they would already rank No. 1 - by approximately $7 million. 🤯 Ken Belson's The New York Times article just highlighted this phenomenon, featuring insights from SponsorUnited on the sponsorship explosion around Ohtani and how athlete-driven sponsorships are transforming entire industries. #sponsorships #mlb #ohtani Major League Baseball (MLB)

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We just released Volume Two of the Youth Sports Report... 𝐅𝐮𝐥𝐥 𝐛𝐫𝐞𝐚𝐤𝐝𝐨𝐰𝐧, 𝐦𝐚𝐫𝐤𝐞𝐭 𝐦𝐚𝐩, 𝐚𝐧𝐝 𝐦𝐨𝐫𝐞: • How AI + video is influencing the ecosystem • What this means for founders, investors, operators, & venues • Key quotes and insights from leaders at Hudl, SportsEngine, Perfect Game, EventConnect, and PlayOn If you’re building, investing, or operating in sports, this is required intel. Check out 👉 Volume Two: https://lnkd.in/eMVBnPis

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Today, we’re launching DEFEND, a game-changing solution that empowers sportsbook operators to take full control of their risk exposure. This launch is a clear reflection of our commitment to shaping the future of sports betting with cutting-edge technology. DEFEND gives operators the visibility, automation, and control they need in an increasingly complex market. I’m excited to see how this will help our clients thrive in the evolving landscape of sports betting.  https://lnkd.in/d-iUS_RD

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We are thrilled to announce that U-NEXT has entered into a multi-year partnership with LPGA, securing the exclusive live broadcasting rights in Japan. This collaboration represents a significant step forward—not only for our two organizations, but for the future of the golf industry and the global development of women’s sports. I am confident that this alliance will amplify visibility, expand fandom, and unlock new possibilities across the international sports landscape. We are genuinely excited to begin this new chapter with LPGA, and I look forward to embarking on this important and ambitious journey together. https://lnkd.in/gGkeNxeP

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ESPN is acquiring the NFL Network and other National Football League (NFL) media assets, including the linear rights to the league's popular RedZone channel, in a deal that will see the NFL get a 10% equity stake in the all-sports network. https://lnkd.in/drMhUiaF #streaming #sports #espn #nfl

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