Dmitry Belianin’s Post

🚨Ovation Introduces Reputation Management! Too many tools. Too many logins. Too little time. Between feedback, reviews, listings, social, etc., you’ve got a dozen logins and no time left for your guests. That’s why we built Reputation Management right into Ovation. Now you can respond to reviews, update listings, and schedule social posts — all in one place. This Fall Release is all about closing the loop on guest experience and giving operators their time (and sanity) back. Not to mention: - Brand new suite of in-depth reports on guest recovery, survey volume, and incident rates - Helpful tools like geolocation and browser fingerprinting - New integrations with PAR, Bikky, and Simphony Proud of our product team and excited for the future!! 🎥 Watch the video to see what’s new 👇

The concept of VIP programs has been part of our industry for decades. What began as a straightforward “points and perks” system has transformed into one of the most powerful drivers of retention and player engagement. Then: VIP meant status symbols, manual host relationships, and generic rewards. The focus was on volume reward the biggest spenders and keep them playing. Now: The modern VIP tier is data-driven, segmented, and highly personalized. It’s not just about free spins or bonuses  it’s about curated experiences, tailored offers, and long-term relationship building. At Ludex Labs, we see VIP evolution as the story of player loyalty itself. Every tier isn’t just a level, but a chapter in the customer journey from casual engagement to deep brand affinity. The players aren’t only chasing perks; they’re joining a community that recognizes their commitment. As the industry matures, the next step is clear: smarter segmentation, predictive personalization, and loyalty programs that feel less like a “game perk” and more like a lifestyle membership. This is where the future of iGaming loyalty is heading and we’re excited to be building it. 🚀

Most loyalty programs = discounts. Bad idea. Instead, build a ladder: Tier 1 – Free sign-up, birthday perk Tier 2 – $49/year VIP: early access + priority seating Tier 3 – Invite-only: exclusive tastings/events This way you monetize loyalty instead of paying for it.

The CMA has secured commitments from Ticketmaster to address the dynamic pricing practice relating to the Oasis concerts. Read our article by my colleagues Stephen Smith and Antonia Kendrick on the CMA investigation here https://lnkd.in/eM8Dk4ie For once, monitoring will unlikely to be a problem!

The #1 mistake we see from event organizers? Waiting for the “perfect moment” to open ticketing. They tweak the page. Rethink the copy. Delay the launch… And in the process, they lose momentum. And revenue. Here’s what works instead: ✅ Launch early ✅ Let early buyers shape the experience ✅ Start selling while you’re still building At Passage, we’ve seen organizers who launch early double their pre-sales — and give themselves more breathing room as event day approaches. 🎟️ Early ticketing = early momentum. It’s that simple. 💬 Want our 5-step fast launch checklist? Just comment or shoot me a message. #eventmarketing #ticketingplatform #eventorganizer #smallbusinesstips #gopassage

I'm going to rant for a moment, but I actually want your feedback though. I've talked with many Production Agencies over the last 8 months, and event service providers that fall into a category of trying to identify if their Ideal Customer (ICP) is with an Agency, or directly with the client side. And it's a real challenge. Agency-side has more experiential horsepower, lower margin and more business (with potential for short-term duration) all while sacrificing direct relationships with folks closest to the event decisions. Client-side has more direct relationship and long-term work. Smaller quantity, but higher margins (without someone filtering content or costs), potential for less experiential horsepower, unless you encounter a robust internal client team - which does occur but is more rare. And to top it all off, it comes down to a unique identifier for each organization as well, because a Producer is by nature, someone who provides a blanket statement of "We get what you want done, and we do it well" The unique identifier comes down to the people. Do you want to work along side these people for the next 6-18+ months in a partnership (or will it devolve into a transactional commodity exchange instead)? Do they have a network built that will allow for them to keep costs down & creativity high when pressures gets exerted on the plan (as it always does)? Will they surprise you with unexpected invoice line items, because they didn't go into the bid process knowing what you were actually wanting (or the fact that you didn't know what you actually wanted during the RFP either?) A redacted pricing LY invoice will resolve this, but something like 30% of folks share this when asked (which is REDICULOUS). My question is this: What's the path forward for these folks, when they operate in a saturated market, and want growth?

Ticketing managers: When you see your fans clearly, you don’t just sell tickets. You build a community. The fans are not "A crowd" but this is very often the trap we all go into if every new match on sale feels like starting all over again... When fan data sits in five different tools (or maybe none at all) you’re forced to treat everyone like a crowd. But the truth is in there: Early birds, late buyers, family bringers, hospitality upgraders, clickers, churn risks. You know them, if you can see them in one place. The fix is simple: Connect the dots. You can then spot churn early, reward loyalty, and send offers that feel relevant, not spammy. We live in 2025.

Follow-Through Is the New Follow-Up 📧📞 Most reps send one follow-up and move on. The great ones? They follow through. Following through means: ✅ Checking back when you said you would. ✅ Sending that info or photo you promised — without needing a reminder. ✅ Remembering details from the last call — and picking up where you left off. Guests notice consistency. It signals reliability — and reliability builds trust. Following up gets attention. Following through earns loyalty. #seniorliving #hotelsales #hotelindustry #ShopTalk2020 #HospitalitySales #FollowUpStrategy #CustomerLoyalty #SalesDiscipline #GuestExperience

Smart upselling isn’t about being pushy - it’s about perfect timing, personalization, and adding real value to every guest’s stay. Swipe through for practical tips your team can use today!