Small business owners and leaders using LinkedIn Premium All-in-One (formerly LinkedIn Premium Business Suite) have access to a feature called Top Prospect Posts, which can be used to increase visibility and connect with potential clients. 

This feature helps you engage in trending conversations that your target audience is already participating in, so you can show up, add value, and grow your network.

What is it? 

Top Prospect Posts is a Premium All-in-One feature that surfaces up to 10 trending public posts with your target client audience. These posts are selected based on their relevance to your target client criteria, which you define during onboarding. 

You’ll receive a notification when a relevant post is trending, along with a call to action to join in by commenting, reposting, or sharing your perspective. 

How it works 

• Set your target client criteria during onboarding (you can update this anytime). 
• LinkedIn identifies trending posts over the last seven days that match your audience’s interests. 
• You’ll get a notification when a relevant post is trending. 
• Click to view the post and choose to comment, repost, or share it with your own take. 

You can view up to 10 trending posts per day. 

This feature helps you: 

• Grow your network by engaging with prospective clients and partners naturally. 
• Build credibility by contributing valuable insights in real-time. 
• Increase visibility by showing up in discussions your prospects care about. 
• Save time by surfacing the most relevant conversations; no need to search manually. 

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