Zappos

As kids across the country kick off a new school year, Zappos invited families to celebrate at our Back-to-School Pop-Up in NYC — with a weekend of style, play, and personalization. Bringing all the new-school-year energy with them, kids colored, played and tried on their favorite styles from Zappos all weekend long. Embroidered basics from Primary.com, custom L.L.Bean totes, and engraved HydroJug water bottles let families make back-to-school their own, while New York's own Miles "Deuce" McBride, Joe Gonzales of Brooklyn Stroll Club, and entrepreneur/author Rachel Mansfield stopped by to get everyone hyped for the first day. At Zappos, we believe the right gear can turn any school day into an everyday win.

Boston showed up—& so did we. From shakeout runs w/ RITUAL Run Club & Gansett Run Club to a packed cheer zone at mile 22, our focus for marathon weekend was all about supporting runners when it mattered most. Recovery, energy, community—delivered by the Zappos team (& one very yellow truck 😉 ). Thank you to the runners and spectators alike who joined us in the celebration. Same time next year?

For the LA Marathon, our goal was simple: bring the local running community together. We kicked things off w/a beachfront 3-mile shakeout run with Runna (plus race-kit customization), then showed up on race day with cheer zones at miles 19.5 and 25 alongside the Mid-City Runners to bring the energy when runners needed it most. Thanks, Los Angeles. 🏃♀️

As we kick off 2026, we're thrilled to introduce Zappos In Motion — a celebration of movement, community, and the everyday wins that keep us all moving forward. This campaign spotlights performance leaders who embody the spirit of staying active and who bring people together through shared experiences. From Miami run clubs to LA wellness spaces, the launch of Zappos In Motion establishes a year-long brand series celebrating performance communities & in-person events intended to support our customers through their active journeys. Follow along for upcoming community spotlights, new performance launches, product inspiration & more.   #Zappos #ZapposInMotion #WinTheDay