Workforce Science Associates

WSA is heading to the UT Austin Voice Conference this week in Austin, TX. This curated, invitation-only gathering brings together leading researchers and senior practitioners to explore the future of employee voice. We’re proud to support this space and are looking forward to two days of meaningful dialogue on where the field is headed. We are especially excited that our own Kris Erickson will take the stage alongside Benjamin Granger of Qualtrics to co-present, “The New Feedback Frontier: Deciphering the Modern Employee Experience.” If you’ll be there, let’s connect. See you in Austin! Richard Rosenow Ethan Burris Ketaki Sodhi, PhD

Receiving the Qualtrics Partner Award is an incredible honor—and a powerful reminder of what’s possible when scientific rigor, human understanding, and deeply embedded partnerships come together. Through this work, we have the opportunity not only to improve businesses, but to foster connection, purpose, and enduring fulfillment for millions of employees around the world. Watch the video below to see highlights from this exciting moment and what it means to our team.

WSA Co-Founder Kris Erickson sat down with The Business Journals to discuss her upcoming book, The Enduring Impact, available March 31. Read the full article here: https://lnkd.in/gAnNqkfP Erickson emphasizes an important takeaway for leaders: “In your book, The Enduring Impact, you point out that there's one factor that leaders most underestimate about keeping their best people engaged. They underestimate how personal the employee experience is. Recognition is one of the clearest examples. What motivates one employee may feel uncomfortable or meaningless to another. Some people want public recognition. Others want quiet acknowledgment from a trusted leader. The most effective leaders know how each person prefers to be recognized, what matters most to them and who they want included.” 📚 Pre-order your copy of The Enduring Impact today! https://lnkd.in/gj3Sk9Wx

WSA is a proud recipient of the Qualtrics North America Customer Excellence Partner of the Year award! Co-founders Zach Canaday and Kris Erickson were honored to accept the award at this year's X4 QPN Partner Summit in Seattle.

The WSA 2026 State of the Workforce is officially here: The New Workplace Reality and How to Navigate the Pivot The first installment in our three-part SOTW webinar series kicks off March 25, 11:00 A.M. - 12:00 P.M. CST: Elevating Employee Engagement Through Effective Leadership In a time of rapid technological change and evolving workforce expectations, employee engagement and leadership effectiveness are becoming the ultimate competitive advantages. Join Kris Erickson, Co-Founder of WSA, as she shares key insights from the latest data and a practical roadmap for leaders who want to cultivate an employee experience that drives genuine business success. If you’re leading teams, shaping culture, or planning for the future of work—this session is for you. Register Here: https://lnkd.in/g9ykPz4C

WSA is excited to return as a sponsor of the Qualtrics X4 Conference this year. If you’re attending, let’s connect! 👋

We are pleased to announce that pre-orders are now available for The Enduring Impact: The Art and Science of Crafting an Exceptional Employee Experience by Kris Erickson, Co-Founder of WSA! This book is a practical guide for leaders who want to intentionally design employee experiences that: •Connect people to purpose •Build trust at every level •Drive performance from the inside out 🏆 Already an Amazon Best Seller + #1 Amazon New Release Coming March 31st! Pre-order your copy today: https://lnkd.in/gj3Sk9Wx

You may notice something different… We're excited to introduce WSA's brand refresh! New look. Same commitment. Change is part of growth. We wanted our brand to reflect who we are today — and where we’re headed tomorrow. While our look is new, our commitment to delivering exceptional service and value remains exactly the same. This refresh represents the next chapter of WSA — one built on the same foundation of trust, partnership, and excellence you’ve come to expect from us. We look forward to what’s ahead. Take a look at our new website: 🔗 https://lnkd.in/gMasg4Z

Counting down to X4! 🚀 WSA Co-Founder, Kris Erickson shares what to expect at X4 next month. As a proud Qualtrics partner, we hope to see you there! If you’re attending, drop a comment or send a message — we’d love to meet up. If you haven't registered, there is still time! WSA’s code (X4-V2N-PCP024) will give you a discounted ticket price. Learn more about X4 and register today: https://lnkd.in/gB6-MVT

Join us March 17–19, 2026 in Seattle for the Qualtrics X4 Summit! Here’s what’s waiting for you at X4: ✨ Real-world examples of Agentic AI in action ✨ Inspiring sessions packed with fresh insights and real solutions ✨ Networking that matters—connect with peers, leaders, and innovators ✨ Hands-on demos so you can explore Qualtrics your way ✨ 1:1 access to experts ready to help tackle your toughest questions WSA’s code (X4-V2N-PCP024) will give you a discounted ticket price of $999 through January 30, 2026. After that, the price goes up to $1699. Learn more about X4 and register today: https://lnkd.in/g7-jvem4