UrbanSitter

Child care policy is moving. Just not in one direction. ↔️ Last week, the administration signaled child care funding should shift to states. NYC and New Mexico are advancing universal child care, but progress will be uneven and take time. In Employee Benefit News, UrbanSitter CEO Lynn Perkins makes the case: employers have a low-lift opportunity to support working parents while improving workforce productivity. Universal child care is a long-term goal, but it does not help the parent scrambling for care today. Right now, 43% of working parents lack reliable backup care, driving $38B in lost productivity each year. Employers can step in with solutions like backup care and flexibility that make an immediate impact. 💡 Read the full article: https://lnkd.in/geW6kxfA

💛 This International Women’s Day, we’re recognizing something many families experience every day. Moms continue to carry most of the mental load at home—the planning, scheduling, and coordination that keeps everything running. 🧠 That imbalance impacts careers, wellbeing, and daily life. That’s why UrbanSitter is proud to support the Closing the Parent Gap campaign, alongside a group of family-focused services working to make everyday family management more equitable. Here’s how to get involved: 👉 Dads can take the pledge to lighten the family load: https://lnkd.in/gKuUi2i5 📣 Share the campaign with parents who believe in partnership When the mental load is shared, families are stronger. Grateful to be part of this effort with The Fair Play Policy Institute, Bumo (On-Demand Child Care), Hearth, Auggie, and others helping move this conversation forward. #ParentGap #ClosingTheGap #FamilyTech #Partnership #InternationalWomensDay #IWD2026 #SharedParenting #ModernFamilies #WorkingParents #ParentingTogether #MentalLoad

📅 180 school days a year = 16 weeks of uncovered care. That’s a major gap for working parents. And a real challenge for employers. UrbanSitter’s Corporate Care benefits now include ActivityHero, giving families access to book summer camps, after-school programs, and enrichment activities—on top of trusted backup care. More flexibility for families. Less disruption at work. 🔗 Read the full story on Employee Benefit News: https://lnkd.in/g6gRdbTF 🌐 Learn more about UrbanSitter Corporate Care: benefits.urbansitter.com

🚩 New research from Employee Benefit News spotlights crucial insights about working caregivers: • Working parents are more likely than any other caregiver group to worry about how they’ll provide care. • Many are cutting hours or passing up promotions just to keep up. UrbanSitter CEO Lynn Perkins joins EBN's series as an expert on child care benefits. She shares what drives real retention, well-being, and benefit utilization for today’s workforce. 👀 Essential reading for anyone shaping the future of workplace support: https://lnkd.in/gJ7J__5i #workingparents #caregiving #childcare #employeebenefits #hr #talentretention #workplaceculture #benefitsleadership #futureofwork

🎄 Many schools close for 2–3 weeks this month. For working parents, that long stretch without child care lands right when year-end work ramps up. It’s a tough combination for employees and for productivity. 📌 Here are a few ways employers can offer meaningful support right now: ✔️ Provide flexible scheduling or compressed weeks during winter break ✔️ Create a "holiday care safety net" with a small emergency backup care subsidy ✔️ Share a list of local backup care options with employees ✔️ Remind teams to coordinate workload and deadlines during high-disruption weeks These small steps can help working parents stay focused during one of the most disruptive times of the year. If you’d like help identifying backup care resources to share with employees or want guidance on offering an emergency care subsidy, our team is here to support you. https://lnkd.in/gTXcdMJ4 #workingparents #childcare #backupcare #futureofwork #employeeexperience #HR #employeebenefits #holidaywork #workplaceculture

Return-to-office policies brought parents back to their desks—but not back to balance. Our new 2025 Working Parents & Child Care Report reveals what’s happening behind those desks: parents are showing up, but stressed and struggling. Here’s what the data shows: 🔹 Absenteeism is down: Parents missed half as many workdays as last year (5 vs. 11). 🔹 Stress remains high: 88% report moderate to very high stress levels. 🔹 Top pressure point: Balancing work and home responsibilities. 🔹 56% are overwhelmed by child care responsibilities several times a week. As companies tighten budgets and reevaluate benefits, this challenge is only intensifying. But the data also points to clear ROI in supporting working parents with policies that strengthen focus, reduce burnout, and improve retention. 📘 Download the 2025 report for data and strategies to support parents and strengthen your workforce. 👉 https://lnkd.in/g-AzQww5 #workingparents #childcare #futureofwork #employeeexperience #wellbeing #employeebenefits #leadership #HR

Return to office brought parents back to their desks. But it did not solve their biggest challenge: child care. Parents are in the office, but still stressed and distracted. Why? Because school holidays do not line up with work holidays. Indigenous Peoples’ Day. Veterans Day. Teacher workdays. Half-days. Parents are still scrambling to cover child care on days when they’re expected to be at work. This leads to presenteeism: showing up, but unable to fully focus. It is costly, and often overlooked in workforce planning. 📊 Next month, we'll release our annual Working Parents and Child Care report with data on how child care gaps impact productivity and how employers can address this challenge head-on. 👉 Stay tuned for insights you will not want to miss. #workingparents #childcare #returntooffice #futureofwork #productivity #employeeexperience #leadership #HR #wellbeing #employeebenefits

September is the real January for working parents. It’s the month where calendars explode, after school logistics unravel, and meetings collide with school pickup. If you know, you know. But here’s the thing: we’re still pretending our work schedules don’t need to change, too. If your organization includes parents (and 40% of the U.S. workforce fits that bill), the way you support them in September matters. 🟢 71% fewer absences when backup care is provided 🟢 45% less likely to make a career change with child care benefits 🟢 74% say care benefits are a deciding factor in taking a job UrbanSitter Corporate Care helps employers show up for parents everyday, not just when it’s convenient. https://lnkd.in/gmsiKFfm 📌 Make September easier. For them. For you. For your bottom line. #workingparents #backtoschool #employeeexperience #hrstrategy #employeebenefits #leadership #wellness #workingmoms #backupcare

Healthcare costs are rising. Hybrid work adds pressure. Child care needs are surging, and employers face tough trade-offs. Sequoia’s 2025 Wellbeing Trends report highlights the challenge, and together, we’re acting on it. UrbanSitter Corporate Care is proud to be Sequoia's newest partner in closing the child care benefits gap. #childcare #workingparents #employeebenefits #wellbeing

⚠️ Mentions of child care benefits in job postings have dropped 81% since 2022, according to new data released by Adzuna this week. But cutting a critical benefit doesn’t make the need go away. Any short term savings fade fast when employee absences, burnout, and turnover start adding up. Backup care is one of the smartest ways to support working parents and protect your bottom line—especially if return-to-office is top of mind. We’re seeing more orgs prioritize cost-effective benefits with real ROI. If that’s your focus too, let’s connect. #HR #employeebenefits #careeconomy #futureofwork #RTO #workingparents #childcare