SubSummit

The brands winning today aren’t guessing. They’re listening. At SubSummit 2026, we’re pulling back the curtain on how leading subscription brands are turning customer feedback into their most powerful growth engine. Join Mike Woodall (Director, CRM & Subscriptions at Whisker) and Kelly Murphy (General Manager, LOLA - mylola.com + QRxLabs) as they explore how to: 👉 Turn quizzes, SMS, and owned communities into a unified feedback engine 👉 Capture and activate zero-party data to power true personalization 👉 Build dynamic customer personas that evolve with behavior and engagement 👉 Use cohorts to drive acquisition, retention, merchandising, and rewards 👉 Transform two-way channels into continuous research and insight loops Save your seat and be part of the conversation: https://hubs.ly/Q048TymS0 #ecommerce #subscriptioncommerce #dtc #retail #subscriptions #retention #zeropartydata

SubSummit 2026 is where you find the partners to solve every bottleneck in your business. We're excited to welcome these sponsors and their expertise: Samco Incorporated – bringing your brand vision to life with custom products, packaging, and white label solutions from concept through production ReBound– turning your returns experience into something that actually drives retention Paysafe – so your site converts more by reducing failed payments and checkout drop-off Hugo– scaling your brand’s support while keeping the experience your customers expect @Spec – giving you the visibility your team needs across your systems to operate efficiently CIRRO Fulfillment North America – so your customers get faster, more reliable delivery after they purchase Secure your spot to connect with them directly: https://hubs.ly/Q047Mlh20

Most brands are not struggling with ideas. They are struggling with scale. “Building & Deploying High-Volume, High-Value Creative Engines” is the session for turning creative into a true growth lever. Phoenix Ha and Adam Pivko, MBA will break down how top operators are: 🔹 Producing high-performing creative at scale without sacrificing quality 🔹 Identifying what actually drives conversion across paid channels 🔹 Turning creative into a repeatable engine that compounds LTV and retention over time If creative is your bottleneck, this is the playbook. 👉 Get your ticket and see it live at SubSummit 2026: https://hubs.ly/Q047LTtd0

Meet our newest 2026 sponsors: Bold Commerce Stay AI Vibe.co Amdocs TaxCloud These partners are here to help recurring revenue brands drive growth through: 🔹 Optimizing checkout, subscriptions, and pricing to increase conversion and AOV 🔹 Using AI to drive retention, reduce churn, and improve lifecycle performance 🔹 Unlocking new acquisition channels through CTV and performance media 🔹 Scaling customer experience and monetization across complex ecosystems 🔹 Simplifying sales tax and compliance as you grow across regions 👉 Connect directly with them at SubSummit: https://hubs.ly/Q047Mnz10

🚨 60% Off Ends Tonight: Don’t Miss Your Turn 🚨 SubSummit 2026 is approaching fast, and so is the next ticket price jump. At the Crossroads of Commerce, you are stepping into conversations around: 🔹 How leading brands are using AI to drive personalization and lifecycle optimization at scale 🔹 What is actually moving the needle on retention, churn reduction, and subscriber engagement 🔹 How to evolve from subscription into membership, loyalty, and hybrid recurring models 🔹 The future of omnichannel commerce, from DTC to retail to marketplace convergence 🔹 Tactics to increase AOV and LTV without sacrificing customer experience 🔹 Real operator insights on acquisition efficiency, onboarding flows, and long-term value creation This is where the next wave of recurring revenue growth is being defined. If you are not in the room, you are not in the conversation. 👉 Lock in your ticket now: https://hubs.ly/Q047M9R80 #subsummit #ecommerce #subscriptioncommerce #dtc #retail

Excited to welcome James Bollinger to the SubSummit stage 🔥 As Head of Product & Data at Spot & Tango, James leads the teams behind the data infrastructure, analytics, and product experiences powering one of the most sophisticated personalized nutrition platforms in the market. In his session, “Reading the Signs and Following the Data – A Masterclass in Strategic Growth,” he’s breaking down how to actually turn signals in your data into smarter product decisions and real, measurable growth. If you are thinking about how data should inform product, retention, and long-term growth, this is one to have on your agenda. Catch him at SubSummit 2026 👀 https://bit.ly/4lCHtbr

SubSummit has always been about bringing the right people together to move the subscription industry forward. That’s exactly why we’re excited to welcome these sponsors to SubSummit 2026 👏 These are the teams helping brands solve real challenges across retention, fulfillment, CX, and growth, and the ones you want to be in the room with in Kansas City. SMG - Service Management Group Chief Media submarine Veho JOY2GIVE United Fulfillment Solutions Inc. Videowise Ordergroove Navan If you want access to the people, partnerships, and ideas shaping what’s next, now’s the time to lock in your spot: https://bit.ly/4sRmjsB #ecommerce #subsummit #subscriptioncommerce #dtc #retail

It’s time to make your post-purchase experience work harder 💪 Leala Francis, SVP of Customer Insights and Membership Experience at AG1, is breaking down where retention is actually won or lost and where teams should be focusing at the Crossroads of Commerce this May 👏 With 20+ years leading customer experience at world-renowned brands, Leala now owns the full member journey at AG1, from product and packaging to lifecycle, support, and go-to-market. Her session goes deep on the operational side of retention most teams overlook, including how to align shipping promises with reality, reduce “where is my order” friction, and use proactive communication to build trust while turning fulfillment and support into drivers of repeat behavior. Explore the agenda to see when she is speaking and where to plug this into your SubSummit experience: https://bit.ly/4sP4OsQ #ecommerce #subsummit #subscriptioncommerce #dtc #retail

The brands getting retention right are not guessing. They are building smarter relationships at every touchpoint. And a lot of the people leading that work are women driving strategy, growth, and customer experience at scale. They are turning insights into systems, and systems into real, measurable LTV 📈 At SubSummit, the Crossroads of Commerce, these operators and executives are sharing what is actually working across subscription, e-commerce, and retail. Real playbooks. Hard-earned lessons. And how they are thinking about lifecycle, loyalty, merchandising, and AI to drive retention and growth today. Meet the women leading that work 👇 Phoenix Ha, E-commerce Growth Operator – Instant Hydration Laurie Truitt, Director / Head of Subscriptions – Reuters Rachel F., VP of Marketing – Happy Wax Ashley Wolos, Director of Digital Membership Marketing – AARP Kristen Elmer, VP Site Merchandising & Digital Marketing – BARK Ashley Parrish, SVP of Commerce – Today Show / NBC News Reba Hatcher, Chief Commercial Officer – ButcherBox Leala Francis, SVP Consumer Product & Customer Experience – AG1 Lisa Hom, Chief Product & Merchandising Officer – KiwiCo, Inc. Logan Karam, AI Program Director – Fabletics Domonique Brown, Head of Customer Experience – Liquid I.V. Kelly Murphy, General Manager – LOLA Yael Dornbusch, Chief Subscription Officer – Zumba Maureen Vazquez, Founder & Chief Creative Officer – Pipsticks Sylvia Caballero, VP Marketing Strategy and Operations – FloSports Poonam Goyal, Sr Equity Analyst – Bloomberg Kasey Crook, Director of Brand Marketing – FabFitFun Explore the agenda to see what they are speaking on and where you can learn from them this May in Kansas City: https://bit.ly/41kgV5j #subsummit #ecommerce #subscriptioncommerce #dtc #retail

AI is everywhere, and Logan Karam of Fabletics is coming to SubSummit 2026 to talk about what actually works! At one of the leading subscription-driven activewear brands, Logan built the AI infrastructure and playbook from the ground up, moving beyond pilots to embed AI across operations, marketing, and customer experience. If your team is testing AI, building systems, or trying to move from ideas to real adoption, this is a session you don't want to miss. She’ll share what it really takes to turn AI from a concept into something that drives real business impact at the Crossroads of Commerce. Check out what's to come in Kansas City this May: https://bit.ly/3NyRn17 #subsummit #subscriptioncommerce #ecommerce #dtc