PR Newswire

We love seeing this 👏 -- a sweet high-five to The Hershey Company! From celebrating their brand at the NYSE to timely, creative PR like Reese’s March Madness campaign -- a great example of content that works: engaging visuals + smart structure. https://lnkd.in/ehxPTGGH Notably, the inclusion of an FAQ section isn’t just helpful for readers -- it boosts discoverability and makes the content more accessible to AI search and LLMs. A win for both audience engagement and modern search!

Standing out in a crowded market requires more than a standard PR strategy. Agencies today need a competitive advantage to deliver real results. PR Newswire is dedicated to helping you scale client reach, optimize distribution and track impact with precision. Explore our use case guide to see how we empower your agency to prove its value every day. https://lnkd.in/g7zatrdu #PR #Comms #PRAgency #MarketingStrategy 

The Press Release Reality Bracket 🏀 Happy Friday to everyone whose bracket is already… not advancing.  In the spirit of March Madness, we’ve seeded the 16 most "relatable" moments of the distribution process. Which one survives the weekend? ⚖️ The Compliance & Polish Region 🏀 Saving a file as "Final_Final_v2" 🏀 Verifying every claim against a 40-page appendix 🏀 When the legal disclaimer is longer than the news 🏀 The "Safe Harbor" paragraph that never changes ✍️ The Editorial Chaos Region 🏀 Changing the headline for the 14th time 🏀 Turning "We like this" into "Strategic synergy" 🏀 Fighting to keep 5 adjectives in one sentence 🏀 Finding a boilerplate that hasn't been updated since 2019 ⏰ The "Wire-Ready" Region 🏀 The 4:59 PM "ASAP" on a Friday 🏀 Hunting for a high-res logo that actually exists 🏀 Clicking the URL 15 times to make sure it works 🏀 The surprise stakeholder who needs to "just take a look" 📈 The Post-Launch Region 🏀 Refreshing the wire every 30 seconds for the "Live" status 🏀 Getting a "Where’s the coverage?" call 4 minutes later 🏀 Turning an 800-word release into a 15-second Reel 🏀 Finding a double-space right after distribution Which one is cutting down the nets in your office today? Drop your champion (or your own "Cinderella story") below! 👇 #MarchMadness #PRlife #Comms #PressRelease #FridayFun (Image credit: our list converted to a bracket by Gemini Pro.)

Top brand stories of the week? Click here - https://lnkd.in/esmKA2tN - to read 11 that include: ✈️ United Airlines new 'relax row' 🏨 MGM goes big in Las Vegas ➡️ Venmo and PayPal connect #TopStories #TopWeeklyNews

For PR Newswire’s partnership with NYSE, the goal is simple: to provide our customers with the most authoritative platform in the world to tell their stories.📣 By combining the trust and prestige of NYSE with our purpose-built Amplify technology, we’re making sure our customers aren't just part of the conversation—they are leading it. Listen to the full conversation between PR Newswire president Matt Brown and Joe Benarroch, Head of Media Partnerships, Content and Distribution at NYSE, to see how we’re helping brands own their "center of origin": https://lnkd.in/g-auRckR #NYSE #PRNewswire #Partnership #InsideTheICEHouse #StrategicComms

Mastering the art of the press release just got easier. Our comprehensive guide walks you through essential elements and key questions to ensure your news stands out. Plus, learn how to streamline your workflow and apply best practices seamlessly using PR Newswire Amplify™. Ready to elevate your press releases to drive results? Read the guide today! https://lnkd.in/gE475Z6X #PRStrategy #PressRelease #BrandAwareness #DigitalPR

Through an exclusive agreement with SWNS, PR Newswire is introducing expanded distribution options that build upon our industry-leading network by sending press releases to 65 SWNS partner titles throughout the UK. These enhanced distributions increase potential audience reach and digital visibility for companies targeting this specific market. Read the full release to learn more about this exciting partnership: https://lnkd.in/gaZ7rpKn #PR #comms #UK

Read our #pressrelease roundup for some of this week's most-read announcements, including: 💼 IBM completes Confluent acquisition 🏠 Zillow Preview launches with pre-market listings 🌯 Taco Bell debuts new chicken menu items Read these stories and see what else made the list this week: https://lnkd.in/guVisPek #topstories #PR #pressreleases

In the age of generative AI, your brand's narrative matters more than ever, and consistency is key. It's something the experts from PR Newswire and Cision discussed during our recent webinar, GEO: Owning the AI Summary. How are you shaping your organization's story across AI platforms? Don't miss out on the valuable insights that Glenn Frates, Jeff Hicks and Scott Newton shared during the advanced session — watch the on-demand recording now! https://lnkd.in/gj-yyHtp #BrandNarrative #AI #AISearch #GEO

Ready to move beyond AI search awareness to actionable strategies? In one hour, our advanced GEO session will dive into tips for mastering your brand's presence in generative search. You don't want to miss this session. Sign up here: https://lnkd.in/guNk8vjz #webinar #AISearch #GEO