Optimizely’s cover photo
Optimizely

Optimizely

Software Development

New York, New York 148,968 followers

About us

Optimizely is on a mission to make the lives of marketers better with Optimizely One, the world’s first operating system for marketing teams. Optimizely One combines industry-leading solutions across content management, content marketing, experimentation, commerce and personalization, powering every stage of the marketing lifecycle through a single, AI-accelerated workflow. With the flexibility of a fully composable platform, Optimizely is proudly helping global brands like Salesforce, Zoom and Toyota create content with speed, launch experiments with confidence, and deliver experiences of the highest quality. Learn more at optimizely.com.

Website
https://www.optimizely.com
Industry
Software Development
Company size
1,001-5,000 employees
Headquarters
New York, New York
Type
Privately Held
Specialties
A/B Testing, Mobile optimization, Conversion Rate Optimization, Split Testing, Customer Experience Optimization, Personalization, Digital experience, CMS, digital commerce, optimization as a service, Content Management, Content Marketing, and Feature Experimentation

Locations

Employees at Optimizely

Updates

  • And they’re off! In the race toward digital excellence, there’s only one platform leading the pack: Optimizely One. 🏁 From planning and creating to experimenting and personalizing, we’ve got every leg of the digital experience lifecycle covered. So, saddle up and take the reins—because winning marketers don’t leave success up to chance. Get started with Optimizely today: https://lnkd.in/ewEzburY

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  • Optimizely reposted this

    New month, same commitment. We’re All In With Optimizely. 💡 Why Optimizely? Because delivering real value - from content to conversion - demands more than just great creative. It takes data. Personalisation. Agility. And a platform that brings it all together. So if you're reviewing your tech stack, rethinking digital strategy, or just wondering what “good” looks like in 2025... start here. #Optimizely #DigitalExperience #TechPartners #DigitalStrategy 

  • Pro tip: These cocktails? Best served with a splash of innovation. 😎🍸 While we won’t have the drinks, we will still be serving up bold ideas at Test & Learn—our virtual event where experimentation goes down easy, and the insights pack a punch. What’s in it for you? You’ll walk away ready to build an experimentation program that delivers results as smooth as your favorite cocktail. Register now: https://lnkd.in/eYMzxp2j

  • ✅ In: Ann Handley’s ins and outs list  ❌ Out: Being anti-Oxford comma (We’re on Oxford comma-loving crowd over here—proceed with caution if you’re not...)  Good, now that we got that out of the way, let’s talk about what else is out—AI slop. Hear what Ann Handley and Optimizely’s President Shafqat Islam have to say about it in the clip below.  Want to hear what else they chatted about? Access Content & Beyond on-demand here: https://lnkd.in/eCxZKGdb 

  • Did your city make the cut?👀 If so, consider yourself lucky, because that means the Optimizely Roadshow is headed your way. That's right–we're bringing the best in digital experience straight to you. You'll get to hear real-world success stories, gain expert insights on content, experimentation, and commerce, and even network with like-minded individuals. All of that, packed into a half-day event. And these are the final stops, so you definitely don't want to delay. Register now: https://lnkd.in/eHP-jGUK

  • Test & Learn isn’t your average webinar–it’s where experimentation gets a *major* glow-up. Join Optimizely’s free virtual event where top brands, including Vimeo, Yelp, Chase, and ClassPass, spill how they're turning their experimentation programs into revenue-driving machines. Think real strategies, zero fluff, and ideas you’ll actually use. Sign up today: https://lnkd.in/eJhSND5x

  • We could play it cool… but come on, four Leader recognitions in one quarter? We’re gonna shout about it just a little. 😎 You heard that right–Optimizely was named a Leader across *four* of our product offerings including DXP, Personalization, CMP, and CMS. Read about our placements at the links in the comments. 👇 Wondering what all the hype is about? Check out our Optimizely One products today: https://lnkd.in/ekZGkVgD

  • This year, Opticon takes off into the next dimension in marketing, the Onederverse. And now, sponsorship opportunities for Opticon 2025 are open to our partners! We’re headed to New York City bringing dynamic sessions, high-impact networking, and bold ideas from the biggest names in business. Imagine your name in the ⭐ stars ⭐ across the Onederverse! Email partnermarketing@optimizely.com to learn more about our sponsorship before spots fill up.

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  • Yeah, A/B testing is cool… until your audience starts expecting more than just a snazzy new button color. That’s where contextual bandits come in–a smarter, faster way to deliver personalized experiences. They learn on the fly and serve up the right experience to the right user in real time. No guesswork. No slow rollout. Just jaw-dropping results. Want to learn more? Take the plunge into the world of contextual bandits in our latest blog. But be warned...once you see what they can do, there's no going back: https://lnkd.in/eHv2qdip

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Funding

Optimizely 10 total rounds

Last Round

Debt financing

US$ 1.1B

Investors

Golub Capital
See more info on crunchbase