Tinuke Bernard

Planning your marketing strategy for 2026? If you are planning your marketing strategy and budgets for 2026 and need to squeeze the maximum value from your resources, here is a little tip: Write down every manual process linked to the delivery of each campaign and ask yourself... 1. Could AI automate this task or part of this task? 2. Could other software tools automate some or all of that task? 3. Could other software tools improve the campaign performance? This simple article from Sprout Social, helps break things down.. https://lnkd.in/gFnrvuyM

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How does your business appear online when customers are searching? Search engine visibility can be the difference between being chosen and being overlooked. But SEO isn’t a one-and-done task. It’s a series of steps that build on each other. Our guide takes you through the '7 Stages of Search Marketing', helping you map out your route to better rankings and more traffic. Download it here: https://zurl.co/6rMII #NettlNZ7StagesOfSEO #SEO #DigitalMarketing #NettlNZ #SearchMarketing #Digital #Marketing

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Ready to transform your UGC NET 2026 preparation? This 3-month study plan breaks the syllabus into manageable weekly targets, ensuring you master Paper 1 aptitude and Paper 2 subject depth. By focusing on high-weightage topics, practicing PYQs, and taking regular mock tests, you’ll strengthen speed and accuracy. Whether tackling UGC NET life sciences or another subject, this roadmap keeps you disciplined and confident. The secret isn’t brilliance — it’s steady effort. Start today and stay consistent. To know More: https://lnkd.in/g4SHevbY   #HowtoCrackUGCNET #ExamPreparation #CompetitiveExams #UGCNETStudyPlan #UGCNETStudyPlan #VivaBooks

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Gone are the days when "good coverage" was enough. Comms professionals now face the reality of proving their value to the bottom line, or potentially risk losing budget. Your media coverage data is powerful evidence of business impact. The key is weaving that data into compelling narratives that connect directly to your organisation's goals and performance. Read our guide to EOFY reporting here: https://lnkd.in/gJMmfwNc

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Marketing platforms are powerful, but without call data they’re working blind. This guide explains how connecting Infinity to your stack helps you optimise for what truly converts, not what merely clicks. From closing the loop in your CRM to transforming GA4 reporting, you’ll see how marketers are unlocking performance gains across every channel. Curious what richer signals could do for your campaigns? Get the guide 👉 https://hubs.ly/Q03-WVjx0

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With the push to optimise for AI, is there still space to tell your brand story? Skywire’s full podcast - SEO in the Age of LLMs - is live. Discover how to optimise your content to be discovered and recommended by AI platforms without diluting what makes your brand special. Full podcast is out now on YouTube, Vimeo & Spotify - links in the comments. #SkywireGrowth #SEO #LLMs #AI #AEO

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New research shows most SMEs still don’t use a digital tool for PR or communications. Emails, Docs, folders, chaos. It’s not a workflow — it’s a visibility tax. Here’s what that means in practice: - Press materials live in five different places. - Journalists give up looking for them. - Stories never get published. Meanwhile, companies that centralize PR into one system see faster response times and higher coverage rates. The brands that make it easy for media to engage… get engaged with. So — if you were a journalist, would you enjoy opening your press materials? #blumepress #pressroom #mediarelations #PRstrategy #digitalPR #newsroom #Brandvisibility #prlaunch #contentstrategy #publicrealtions #presskit

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Biteable could be the shortcut your team needs to create scroll-stopping videos faster. - Users say Biteable’s templates make video creation ridiculously fast — great for social ads and story formats. - Reviewers praise the easy branding tools and export quality for consistent, on‑brand posts. - Many call it budget-friendly for small teams, giving big production value without a big price tag. - Some power users want deeper customization and advanced editing features. - New users appreciate the tutorials and responsive support that speed up onboarding. Why it matters for marketers: speed + consistency = scale. If your team is producing daily or weekly social content, a tool like Biteable can cut production time and keep your brand voice steady across platforms. See what users are saying about Biteable 👇 And drop your review if you've used it! https://lnkd.in/gUyF3SJn #Biteable #VideoMarketing #ContentMarketing #SocialVideo

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Clear, confident digital writing makes all the difference. Our Effective Digital Writing course covers the essential skills you need to tell better stories online, from shaping tone of voice to writing concise, persuasive copy that connects with your audience. We work closely with your team to tailor the course to your needs and focus on what will truly resonate. Available as four- or six-hour sessions, this training gives you practical skills you can build on straight away, all in just one day. Follow the link in the comments to find out more. ⬇️

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The higher education landscape is shifting, and the digital playbook needs to keep pace. In our new guide, we unpack proven strategies for universities: SEO + content, paid search/social, email nurturing, CRM personalisation, video/virtual tours, and data analytics. Includes reputable examples and sources your team can reference. Read more. https://lnkd.in/gDtt8j_Y

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A practical guide to the top MarTech tools African marketers need in 2026 to streamline marketing, automate workflows, and optimise campaign performance.

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Paid marketing produces a constant stream of data, but more data does not automatically mean better decisions 🚫 Learn how to better track your data for tighter organisation and smarter decision-making with Senior Content Manager Nicole Percival's guide to the 7 KPIs you need to track for successful paid marketing: https://lnkd.in/edmN39ab #paidmarketing #paidads #marketingagency #digitalmarketing

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The secret ingredient to every single external or internal comms campaign. It seems so obvious. So why do so many brands miss it out? Lynne Arrowsmith and Lara Gould discuss how putting people in the middle is vital for better engagement, in the latest Engagement Index podcast. Do you agree?

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