Ogilvy UK

Supercharge your B2B social strategy with top tips from our Social Excellence Lead, Roisin Gray. #ogilvy #B2B

The Easter gift you never knew you needed. Our PR team have been making noise about Cadbury’s ‘GooTool’, gifting chocolate lovers a five-in-one tool to eat their Creme Eggs. So now the big question… are you team spork or straw? Cadbury UK

Jack Ramaswamy speedrunning the hottest hashtags, headlines and handles that have been dominating social. Fancy getting Ogilvy's Social Pulse digest straight to your inbox every week? Sign up here ➡️ https://lnkd.in/eqXHquFJ

Almost one million people in the UK are living with or beyond a breast cancer diagnosis, and someone gets diagnosed every nine minutes. This week, we launched Breast Cancer Now's bold new campaign alongside a new brand identity, amplifying the leading charity's simple but powerful mission: have everyone with breast cancer living and living well by 2050. Watch the full ad, starring those who have the lived experience of the devastating disease, below.

If you want to talk to someone about influencer marketing, talk to Imogen Coles. There is no one with a better understanding of where the fast-moving, ever-evolving and incredibly exciting creator economy is heading. This week, she’s in The Times talking about the effectiveness on micro-influencers, alongside those already making content for smaller audiences suddenly being snapped up by major brands ➡️ https://lnkd.in/eyFzVcvn A brilliant industry read (as always) from Alex Farber.

Life is what you paint it. 65 years since first gracing our TV screens, the national treasure that is the Dulux Dog returns to the heart of the story. Now with a magic twist...

The end of Ramadan is marked by Eid al-Fitr: a time when Muslims gather with family and friends, exchange gifts, and celebrate the completion of their month-long spiritual journey.   Wishing all our colleagues a happy Eid!

Ahead of the big day, Angharad McKenzie and Amelia Torode sat down with Marketing Week to talk about reshaping the Comic Relief brand and its 2026 Red Nose Day countdown for today's audiences. A few teasers on what they covered off below, but you should definitely read in full... 🔴 Putting the national treasure brand firmly at the "intersection of cultural relevance" in a major way 🔴 Democratising Red Nose Day through earned and shared content (both with influencers and the general public!) 🔴 How they held onto the nation's fickle attention span during the six-week Red Nose Day countdown. A fascinating read, thank you Amrit Virdi! https://lnkd.in/efETXdPB

This week on Ogilvy's Social Pulse... Milly-Jane Pinhorne-Cooper takes the reigns, talking the headlines, hashtags and handles that matter. And of course, a shoutout to Comic Relief. Hope you're ready for Red Nose Day tomorrow! Get the ultimate digital culture digest to your inbox weekly by signing up here ➡️ https://lnkd.in/eUS_TRTN

Brands have trust issues. Institutions have trust issues.  Consumers definitely have trust issues. Nudgestock, the world’s biggest all-day behavioural science and creativity festival, is returning to London on 17th September to sort them out. Rory Sutherland, Ogilvy Consulting and WPP will be joined by world-leading thinkers in our biggest ever venue to tackle the most pressing commercial challenge for modern marketers: how trust is built, broken, and re-built. Early bird tickets go on sale 25th March. You can secure yours using the link below. https://nudgestock.com/