A good add-on flow is more than "throw a flyer in the box." It should follow logic. But whose logic? And based on what? Swipe to see 8 ways to set it up in the Hive App. 👇
Hive
Transportation, Logistics, Supply Chain and Storage
The operations engine behind unstoppable brands.
About us
Hive is the international end-to-end operations platform that powers your D2C and B2B growth — from the supplier’s factory to your customer’s doorstep and beyond.
- Website
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https://www.hive.app
External link for Hive
- Industry
- Transportation, Logistics, Supply Chain and Storage
- Company size
- 201-500 employees
- Headquarters
- Berlin
- Type
- Privately Held
- Founded
- 2020
- Specialties
- Fulfillment and Customer Experience
Products
Hive
Supply Chain Management Software
The operations engine behind unstoppable brands: Hive is the international end-to-end operations platform that powers your D2C and B2B growth — from the supplier’s factory to your customer’s doorstep and beyond.
Locations
Employees at Hive
Updates
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Today's the day. If you're at Webwinkel Vakdagen right now, this is your reminder to block 15:30 in your calendar. Our CGO Tobias Eppler takes the stage in Hall 1 to break down how D2C brands are ditching gut-feel decisions and letting AI handle the heavy lifting, across fulfillment, shipping, returns, and beyond. The brands doing this aren't just cutting costs. They're growing faster. 🎙️ Stop Guessing: How Leading D2C Brands Optimize Operations for Profit 📍 Today | 15:30 – 16:00 | Hall 1 | Webwinkel Vakdagen And if you want to keep the conversation going after, you know where to find us. 📍 Booth 5. Coffee's on us. ☕ #D2C #Ecommerce #Operations #AI #HiveIntelligence #WWV
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📍 Booth 5 | Webwinkel Vakdagen, Utrecht | March 25-26 If you're a D2C brand heading to Webwinkel Vakdagen come say hi. We're the team behind the operations of 500+ e-commerce brands, and we've seen firsthand what a 17% drop in operational costs does for a brand's margin. Grab a coffee with us and let's talk. See you tomorrow! #D2C #Ecommerce #WebwinkelVakdagen #HiveIntelligence #WWV
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Gut feelings are great for life decisions. Not so great for taking decisions about your operations. Our CGO at Hive is taking the stage at WWV in NL to show how leading D2C brands are replacing instinct with AI-driven decision making and tools, across your shop, fulfillment, shipping and beyond. Not just to save costs, but actually generate more revenue. Less guesswork. Less firefighting. Operations that finally work for you. 🎙️ Stop Guessing: How Leading D2C Brands Optimize Operations for Profit 📍 March 26 | 15:30 - 16:00h | Webwinkel Vakdagen Hosted by Tobias Eppler, CGO at Hive | ex-McKinsey, ex-Google, TED Talk speaker, and someone who's helped brands scale revenue 20x in record speed. Join the session and find us at Booth 5! #D2C #Ecommerce #Operations #AI #HiveIntelligence #WWV
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Most brands know what they want to add to the box. The hard part is doing it consistently, especially at scale. With Add-on Rules in the Hive App, you decide exactly what goes into every order - flyers, product testers, give-aways, you name it - and the rules run automatically from there. No more bouncing requests from customer support → Notion page → FC Supervisor → packer. You set it up once, and every box goes out right. How do you currently handle adding promotional materials to your orders? Let us know below! 👇
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We're hiring a Junior Account Manager in Paris 🇫🇷 This is a role for someone early in their career who wants to grow fast: with real responsibility, real accounts, and a team that invests in people. At Hive, you won't be handed a script. You'll learn how e-commerce logistics actually works, build relationships with clients across one of Europe's most exciting markets, and develop the commercial instincts that take years to build elsewhere. If you're curious, driven, and ready to own your growth, we'd love to hear from you! Apply via the link in the first comment.
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Hive is getting ready for Webwinkel Vakdagen 2026. Our team will be in Utrecht eager to speak to D2C brands across the Benelux region. Here is what we are bringing to the table: ★ Complete inventory and order visibility via one unified operations app. ★ Pan-European reach with reliable next-day delivery. ★ The physical infrastructure, software, and dedicated support team to power your growth. See you at WWV. #WebwinkelVakdagen #WWV #ecommerce #fulfillment #logistics
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“We think flyers work” is not a strategy. Run controlled A/B tests on your add-ons starting today. Most ecommerce brands are flying blind on flyers and add-ons. They hope the generic discount insert in every order works. No control group. Limited data. No way to know if the add-on drove the repeat purchase or if the customer would have come back anyway. We are changing that. You can now run controlled A/B tests on physical add-ons directly in the Hive app. Test a discount flyer against no flyer. A referral insert against a free sample. Nothing against everything. See the actual retention impact at 30, 60, and 90 days. Takes a minute to setup, and click to stop. Because “we think flyers work” is not a strategy, data driven ROI is. Available now on the Hive app.
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Hey Brands - are you leaving your most valuable asset on the bench? Your parcel has a 100% opening rate. When a customer opens their order, you have their full (okay, maybe 85%) attention. It is peak emotional engagement: an audience of 1, as present as possible, and already a fan. Actually, 72% of customers read the inserts before discarding the packaging. And repeat purchases increase by an average of 35% with a personalized flyer. Sounds like a good deal and worth optimizing. Do you think flyers work?