Untold Fable

We’re extremely proud of this collaboration and it’s recognition in the 47th Annual Telly awards. Thank you to the Reuters Plus team for trusting us with developing a campaign with an impact . Well done to our team: Head of Client Services Rosie Robertson Head of Production Becci Ride Executive Producer Ben Londesbrough And to our global talent network for all delivering your expertise on this campaign

We’re thrilled to share that ‘Supercharged Ireland’, our campaign created in partnership with Reuters, has been recognised at this year’s Telly Awards with: 🥇 Gold – Thought Leadership 🥈 Silver – Online Documentary A huge thank you to our amazing Fablers, whose creativity, dedication and craft made this achievement possible. And to our global talent network for their expertise and collaboration throughout the project. A special thanks to @Michael Fitzpatrick for his vision, leadership, and commitment to telling this story in such a powerful and authentic way. And, of course, thank you to Reuters for trusting us to help bring this important story to audiences around the world. Congratulations to everyone involved. 🎉 #TellyAwards #AwardWinningWork #ThoughtLeadership #OnlineDocumentary #Storytelling #ContentProduction #Reuters #UntoldFable

Back in the Prem, back on the shirt ⚽️ 💙 When football culture meets social-first storytelling 🎥 To celebrate Monzo sponsoring Coventry City Football Club for a third season and the Sky Blues return to the Premier League after 25 years, we partnered with the online bank to create a transfer reveal with a twist! This was the ultimate collaborative effort, with a script written by Hit Patel, co-directed by our Creative Director Iyesha Cheema-Bradshaw and Monzo’s Miracle Hurd & edited by our in-house editor Madeleine Stevens. The project leaned into the visual language of modern football media: crash zooms, paparazzi flashes, press conference tension and mockumentary-style storytelling. Shot by Ashley Raim from our Global Talent Network, with a nimble crew, the production was designed to feel reactive, authentic and built for social from the ground up ( a special shout out the Monzo social lead Nimisha Mistry ⭐ ) Big thanks to our Fablers, including Producer Drew Cahane and account Director Jeffi van Hees, Monzo, Coventry City Football Club, Frank Lampard and everyone involved in bringing Monzinho to life! Full credits list in the comments below #UntoldFable #Monzo #CoventryCity #PremierLeague #FootballContent #SocialFirst #CreativeProduction #BrandedContent #SportsMarketing #CampaignProduction \

Excited to have Joseph Beckett representing Untold Fable at Cannes Lions this year. We’ve built Untold Fable around a modern approach to production, combining global production expertise, in-house creative and client services, and a tech platform that helps connect brands with over 8000 exceptional production talent in 120+ countries across the globe. What’s most exciting is the opportunity to open production briefs to a broader and more diverse talent pool, helping brands, in house agencies and agencies create work that feels more authentic, culturally connected, and relevant. If you’re heading to Cannes and want to talk social-first content, global production, or creative partnerships, drop Joseph Beckett a message. At the very least, he’s excellent company for a rosé in the sun. #CannesLions #Production #DigitalMarketing #CreativeProduction #SocialFirst

Untold Fable is heading to Cannes Lions this June with Joe, our Head of Business Development. We’re looking forward to connecting with brands and agencies about how smart, digital-first production can create stronger campaigns and more effective content across every channel. If you’re heading to Cannes and want to talk upcoming projects, creative opportunities, or content that works harder, Joe would love to connect. Drop us a message or leave a comment below and we’ll find time to meet up at Cannes. 🦁

Great to see our Head of Creative and Editorial, Iyesha Cheema-Bradshaw, quoted in The Drum in its round-up of the best 'ads-that-aren’t-ads'. Iyesha picked out a campaign from Lime as her choice of the best ever ‘accidental ads’. It’s a reminder that some of the most effective “ads” today aren’t always designed as traditional advertising. As Iyesha says: “In the age of viral content, the best work doesn’t look like marketing, it looks like a perfectly timed observation with a logo on it.” https://lnkd.in/eQcK_4Yc Do you agree with her pick? Or have another suggestion?

We’re delighted to share that our latest collaboration with LADbible Group has been shortlisted at the Purpose Awards 2026 (organised by PRWeek UK, Campaign UK and Third Sector). “For F*cks Sake”, created in partnership with Movember, Fumble, Pivotal Recovery CIC and musician Jordan Stephens, has been recognised in the Best Use of a Celebrity category. The nationwide, multi-platform campaign aims to close the gap between p*rn and reality – the disconnect between real-life sex and how it’s represented online. The Purpose Awards celebrate campaigns that use creativity to drive meaningful, positive change, making this recognition particularly special for our team and collaborators. You can see the full shortlist and more details on the campaign in the links below. Congratulations to everyone involved in bringing this campaign to life, from our own Fablers to our global talent network: Credits:  Head of Production: Becci Ride Producer: Jenny G. Director: Ricky Williams DOP: Rik Burnell Podcast Editor: Madeleine Stevens Camera Op: Catharina Scarpellini Lighting Assistant: Jake Milsom AC: Jason Henwood AC: Karl Hui Sound Recordist: Dave Sohanpal HMU: Keziah Cader Runner: Vee Baginski Props Runner: Charlotte Lee The winners will be announced on June 4.  #PurposeAwards #PRWeek #CreativeImpact #Shortlisted #UntoldFable

From comedic beauty campaigns to cinematic storytelling that takes audiences through time and space, Q1 came in hot . Untold Fable has been on the move, shooting across Europe all the way to sunny South Africa bringing bold ideas to life wherever the story takes us. We kicked things off with a US social-first campaign for Keihl's Ultra Facial Cream Medicated, directed by Stephanie Hoć and featuring comedian Hannah Berner. We also produced Perk first CTV campaign with direction from our incredible talent network. Off set, our team stayed inspired at LBBonline - Little Black Book The Feed and Ad Week, networking hats firmly on, creative energy fully charged! And of course, it wouldn’t be a UF round up without diving into social-first content from Monzo Bank & Costa Coffee. From money matters to matcha taste tests, plus podcasts and vox pops keeping things fresh. Busy? Always. Boring? Never. #UntoldFable #ProductionLife #CreativeStudio #SocialFirst #CampaignProduction #BehindTheScenes

New work alert 🚨 The first episode of our latest project with Monzo Bank has been released Globally! We produced Monzo's 'Double Take', shot in a London studio, with director/photographer Giorgia Young. The series captures authentic, unfiltered conversations, stripping away jargon sharing candid discussions about saving, investing and financial decision-making. The series has already started to roll out across YouTube & Instagram, with more new episodes set to drop in the next few weeks. Thank you to our Fablers & our global Talent Network of filmmakers who developed this campaign from concept to content. Becci Ride : Head of Production Rosie Robertson : Head of Client services Drew Cahane : Producer  Giorgia Young : Self-Shooting Director  Iyesha Cheema-Bradshaw : Head of Editorial & Creative  Madeleine Stevens Editor & Motion Graphics Jeffi van Hees : Account Director  Ashani Roberts-Adenitire : Production Assistant Klára Šimonová : Camera Operator Rushil Choudhary: Camera Assistant  Isobel Baker-Smith : Production Designer Dany Carlyle Editor Chenai Nduru Art Assistant  Louis Johnson Gaffer Poppy Landen Spark  Giancarlo Granata Sound Recordist