The NDA Podcast: MiQ and Goodstuff on evolving programmatic strategies alongside consumers & delivering for Dr. Squatch
In the latest episode of the NDA podcast, Retail Media Age Editor Rebecca Sentance sits down with Meredith O'Brien, Group Agency Director at MiQ, and Paul McGee, Head of Video at Goodstuff, to unpack exactly how programmatic advertising can meet the challenges posed by rapidly-shifting consumer behaviour.
