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Small & Midsize
Find your fastest path to growth
Find your fastest path to growth
Find your fastest path to growth
Make the right decisions, fast—with self-serve product analytics, web analytics, and session replay. No delays. No SQL.

Effortless
Start in seconds
Track and analyze data from day one.
Effortless
Start in seconds
Track and analyze data from day one.
Fast, accessible insights
Get direct access to actionable data and detailed user behavior without relying on data teams.
See into your user journey
Learn exactly how users interact with your app or website using session replay.
Instant setup
Track user interactions using just one line of code–no need for complex integrations.
AI-guided installation
Get started faster with AI-assisted setup that suggests events and tracking.

Value-Packed
More analytics, for less
Answer essential product questions and beyond with the most generous plans to get started.
Try before you buy
With 1M monthly events included, start analyzing without paying a cent.
Fully loaded from the start
Mixpanel’s plans include advanced features designed to help you grow, not limit you.
Startups save even more
Qualifying startups get their first year of Mixpanel for free, including advanced features and premium add-ons.

Value-Packed
More analytics, for less
Answer essential product questions and beyond with the most generous plans to get started.
Try before you buy
With 1M monthly events included, start analyzing without paying a cent.
Fully loaded from the start
Mixpanel’s plans include advanced features designed to help you grow, not limit you.
Startups save even more
Qualifying startups get their first year of Mixpanel for free, including advanced features and premium add-ons.

Value-Packed
More analytics, for less
Answer essential product questions and beyond with the most generous plans to get started.
Try before you buy
With 1M monthly events included, start analyzing without paying a cent.
Fully loaded from the start
Mixpanel’s plans include advanced features designed to help you grow, not limit you.
Startups save even more
Qualifying startups get their first year of Mixpanel for free, including advanced features and premium add-ons.

Value-Packed
More analytics, for less
Answer essential product questions and beyond with the most generous plans to get started.
Try before you buy
With 1M monthly events included, start analyzing without paying a cent.
Fully loaded from the start
Mixpanel’s plans include advanced features designed to help you grow, not limit you.
Startups save even more
Qualifying startups get their first year of Mixpanel for free, including advanced features and premium add-ons.
Effortless
Analytics from pre-product to post-IPO
Set it and forget it. Don’t worry about ripping and replacing your product analytics platform when you grow and scale.
Effortless
Analytics from pre-product to post-IPO
Set it and forget it. Don’t worry about ripping and replacing your product analytics platform when you grow and scale.

Avoid switching costs
Most platforms aren’t designed for scale. Start and continue your analytics journey without worrying about future migrations.
Work with your preferred stack
Analyze and integrate data from the systems you trust. Connect Mixpanel to other productivity, marketing, and data warehouse solutions.
Flexible for your needs
Dynamic by design, Mixpanel helps you evolve and go deeper with your analysis when you’re ready.
“Mixpanel’s killer feature is letting us identify what needs to be done and how to do it in a cost-effective way...so everyone can do their jobs and innovate quicker.”
Dmitri Voronenko
CTO
“Mixpanel’s killer feature is letting us identify what needs to be done and how to do it in a cost-effective way...so everyone can do their jobs and innovate quicker.”
Dmitri Voronenko
CTO
“Mixpanel’s killer feature is letting us identify what needs to be done and how to do it in a cost-effective way...so everyone can do their jobs and innovate quicker.”
Dmitri Voronenko
CTO
“Mixpanel’s killer feature is letting us identify what needs to be done and how to do it in a cost-effective way...so everyone can do their jobs and innovate quicker.”
Dmitri Voronenko
CTO
Better guidance, better decisions
You’re not alone on your analytics journey. Mixpanel’s seasoned experts and community are here to help.
Better guidance, better decisions
You’re not alone on your analytics journey. Mixpanel’s seasoned experts and community are here to help.
Accessible, helpful support
Get dedicated, human support no matter what plan level you're on.
Tap into fellow experts
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Join 11,000+ peers in the largest analytics community.
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Start answering data questions, faster
Find product-market fit from day one and discover the fastest ways to grow your business.
Platform
Business Size
RESOURCES
Start answering data questions, faster
Find product-market fit from day one and discover the fastest ways to grow your business.
Platform
Business Size
RESOURCES
Start answering data questions, faster
Find product-market fit from day one and discover the fastest ways to grow your business.
Platform
Business Size
RESOURCES
Start answering data questions, faster
Find product-market fit from day one and discover the fastest ways to grow your business.
Platform
Business Size
RESOURCES