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Gurugram, Haryana, India
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Suchi Mukherjee shared thisFresh off the boat from London, I found myself in an office tastefully ‘made in india’, replete with carved old doorways, brass lamps and marigold offerings to brass statues. In the midst of it sat a gorgeous large swing, swaying gently not forgetting the momentum from the person who had just vacated it. In this strong unmistakenly statement office, I first met Vani. She fit that scene with a seamlessness that stayed with me. I was learning about India, trying to form a view on my next gig. This was in 2011. Vani and I ended up not working together, but in the last nearly decade and half, she has always made time every time I have called. When LimeRoad was soaring, my questions would be ‘should I …’. During Covid, when LimeRoad’s sales went to zero, she sat cross-legged on a VC and we chatted for over an hour trying to make sense as reality shifted. One time I called, she said, ‘I am packing, but lets talk’. One time I needed an intro; her email said two words ‘Please connect’. No, let me check. One time I was on stage with her, packed with industry and government, someone asked me a tough, slightly snarky but absolutely fair question, she saw me stumble, and answered with that same directness. Yesterday I was reminded of that again. She has always made time. Which is rare. And she has made time in her own way. So to the early investor of 100+ companies/founders including Dream11(Harsh Jain), Myntra(Mukesh Bansal), Haptik(Aakrit Vaish) and YourStory Media (Shradha Sharma), huge respect! And for those of you who haven't seen her in action, this clip is quintessentially Vani Kola, thanks to Outlook Publishing (India) Pvt. Ltd. x Lumikai Fund x Spotify. Kalaari Capital
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Suchi Mukherjee shared thisARRIVE, PAUSE, DRIVE AGAIN. Let me begin this with a story. I walk into the Club, where Amitabh Kant, who was instrumental in creating Startup India, was wrapping up a morning coffee with half a dozen people. He introduces me to the group with the story of how our PM Narendra Modi at the 2024 Startup Mahakumbh, narrated the dialogue that I had with my mother at the very start of my entrepreneurial journey. That the PM remembers is both remarkable and touching. I say – “Amitabh, you helped a lot along the way, and did so for many of us”. A gentleman sitting next to him says, tongue-in-cheek “we have known you 20 years and you haven’t done anything for us.” Amitabh very generously responds with some version of “She is different.” I am smiling when I meet my 13 year old son, and tell him the story. I get a very monotone “ok good”. Clearly he isn’t moved. A few weeks later, my son meets me at the dinner table with his iGCSE Economics book, and asks “Ma, how did this happen?” In a table on the page was the question “Research, in each case, which entrepreneur founded……..(i) Limeroad.com... (ii) Lenovo.....”. He says, glint in his eye, “Ma you are SOO cool”. Success means different things to different people. For Aadit, it was when I made it to his textbook. That was the moment “I arrived”. Over the last 16 months, since the deal with publicly-listed V-Mart Retail Ltd., the team at LimeRoad has truly arrived – the team grew the platform triple digit %, rapidly hit CM3+ again (covering all the costs post marketing), rolled out nationwide an innovative fully-loaded ebitda positive omnichannel product that is growing double digit week on week, on track to materially add to LimeRoad’s topline. It now feels like the right time for me to pause, and think about my next adventure. It has been an absolute honour to work with all of you at LimeRoad. There are just too many names to name. For the leaders who made us their first choice after University and grew with us; for those who left and came back because “nowhere was I pushed as hard as this”; for those leaders who did whatever it took to get "it" done; for the next gen leaders who have come to us; and for those who showed exemplary sense of ownership notwithstanding hierarchy - I feel a deep sense of gratitude. And for the 4 OGs without whom I may have never hit start - Bejul, Avnish, Michael, Ahti - deep respect and adulation. Go LimeRoad go, together with VMart as your partners. And as I pause, and prepare to drive again, I will be cheering for all of you.
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Suchi Mukherjee liked thisFresh off the boat from London, I found myself in an office tastefully ‘made in india’, replete with carved old doorways, brass lamps and marigold offerings to brass statues. In the midst of it sat a gorgeous large swing, swaying gently not forgetting the momentum from the person who had just vacated it. In this strong unmistakenly statement office, I first met Vani. She fit that scene with a seamlessness that stayed with me. I was learning about India, trying to form a view on my next gig. This was in 2011. Vani and I ended up not working together, but in the last nearly decade and half, she has always made time every time I have called. When LimeRoad was soaring, my questions would be ‘should I …’. During Covid, when LimeRoad’s sales went to zero, she sat cross-legged on a VC and we chatted for over an hour trying to make sense as reality shifted. One time I called, she said, ‘I am packing, but lets talk’. One time I needed an intro; her email said two words ‘Please connect’. No, let me check. One time I was on stage with her, packed with industry and government, someone asked me a tough, slightly snarky but absolutely fair question, she saw me stumble, and answered with that same directness. Yesterday I was reminded of that again. She has always made time. Which is rare. And she has made time in her own way. So to the early investor of 100+ companies/founders including Dream11(Harsh Jain), Myntra(Mukesh Bansal), Haptik(Aakrit Vaish) and YourStory Media (Shradha Sharma), huge respect! And for those of you who haven't seen her in action, this clip is quintessentially Vani Kola, thanks to Outlook Publishing (India) Pvt. Ltd. x Lumikai Fund x Spotify. Kalaari Capital
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Zudio is beating DMart in the Rs 2.7 Lakh Crore Indian fashion market! As Tata’s Zudio expands its fast fashion empire, it is directly impacting DMart in its high-margin apparel business. Here are 5 key facts about the clash of the two titans: 1. Zudio crossed Rs 8,350 Crore in revenue in FY25 and doubled its store count to 765 in just 2 years. 2. Zudio posted a 94% revenue CAGR between FY20 and FY24 and overtook rivals like V-Mart and DMart. 3. Zudio now commands 33% of the value fashion store market share, up from 3% in FY17, and is 2.3x the revenue size of V-Mart. 4. DMart drives 77% of sales from food and FMCG, where apparel contributes 23%, but apparel brings massive profit due to higher margins. 5. DMart’s apparel section is seen with basic and premium priced designs, where Zudio’s more inclined to trendy and affordable products. Zudio is literally offering a premium shopping experience at prices comparable to DMart, and attracting middle-class and Gen-Z consumers who seek style within reach price points. Customers increasingly view DMart as a grocery destination, not a fashion hub, while Zudio is now seen as a complete fashion destination. Tata has also colocated StarBazaar supermarkets with Zudio stores that is pushing grocery footfall to Zudio more often. Here is why Zudio can beat giant DMart in its game: 1. As the traditional fashion segment is booming, fast fashion is to grow at a 31% CAGR through FY27. Zudio is killing it. 2. Organised value fashion is bridging the gap for consumers moving from the unorganised to fast fashion. Zudio is filling the gap. 3. Zudio’s expansion is not limited to metros; it is targeting tier-2 and tier-3 cities. That reduces DMart’s apparel customer base. 4. Zudio customers visit 2- 3x more often than DMart apparel shoppers and Zudio's mall presence is better than DMart's standalone format. 5. DMart is losing 15-20% market share annually because Zudio is capturing 25-30% of new fashion retail expansion. Zudio is expected to maintain its aggressive expansion, with store additions projected at an 18% CAGR through FY28. Fast fashion will continue to outpace the broader apparel market, and Zudio’s value proposition will help it keeping its lead. DMart’s core strength, lowest prices in groceries, remains intact but DMart need to innovate its apparel offering to stay afloat. DMart may need to focus more on general merchandise while experimenting with new retail formats or partnerships. Do you think DMart can make a comeback? Are you a Zudio customer? … Please repost so it helps more people! Follow #debcreates & Debonkar Roy now for such deepdives on India, brands & CEOs! #fashion #india #people #money #retail #strategy
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R S ROY, Retail Intelligence at Images Group
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Moushumi swami
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🍀Panel Discussion - From Thread to Transformation: On-Ground Insights for a Just Fashion Transition 🍀 As we explore investor perspectives through the launch of our ongoing program, 'Unlocking Investor Action for a Just Transition in India’s Fashion Sector', it is equally important to understand the work already happening on the ground, led by practitioners who place communities at the centre of sustainable fashion practices. Our second session aims to spotlight successful examples of community-centric approaches, what they enabled, how they can be scaled, the challenges & roadblocks of financing for a just fashion transition, and forward-looking recommendations on aligning community and capital for an equitable shift in the sector. 🎤Our esteemed panelists include: 🔷Gauri Sharma, General Manager, ESG & Innovation, Shahi Exports Pvt Ltd 🔷Jyoti Narain Kapoor, Country Director - India, Better Cotton Initiative 🔷Lakshmi Poti, Managing Director, Laudes India 🔷Lavanya Garg, Director of Growth, Good Business Lab 🌟The conversation will be skillfully moderated by Aisling McCaffrey, Programme Manager, Just Transition, Impact Investing Institute, London 📅Date: Tuesday, 22nd July 2025 📍Location: New Delhi, India ⏰Time: 12:45 am to 1:30 pm ✨ Tentative Agenda: https://lnkd.in/gDTeHjPC 🎫 If you’re interested in attending, please fill out the form here: https://lnkd.in/g69nBC5G. IIC team will get in touch with confirmation based on relevance. 🍀About the Program Our program has adopted a value chain approach, tracing the movement of materials across the value chain, from the sourcing of textile materials (such as sustainable cotton cultivation) to industrial decarbonization, alternative materials, and end-of-life solutions, including textile waste management and recycling. Through this convening, we aim to bring in investor and industry perspectives across all these segments and explore how they can be made investible and financeable, while keeping the community perspective at the center. The goal is to ensure the transition is not only green but also fair, inclusive, and culturally grounded. 🌟To know more about the program, visit: https://lnkd.in/gvHJ8Pch Impact Investing Institute | Aisling McCaffrey | Hugh Stanley | Mark Kolmar | Ranjna Khanna | Varun Reddy | Mansi Kanoi
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Manoj Saxena
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🏢 𝐄𝐭𝐞𝐫𝐧𝐚𝐥 𝐋𝐭𝐝. – 𝐙𝐨𝐦𝐚𝐭𝐨’𝐬 𝐅𝐨𝐮𝐧𝐝𝐚𝐭𝐢𝐨𝐧𝐬 While Zomato Ltd. is the brand in spotlight, its roots trace back to Eternal Ltd., a foundational entity registered in its early startup days. Eternal was the company that: • Originally launched Foodiebay (which later became Zomato) • Built Zomato’s early product and IP • Held early assets and intellectual property rights Though Zomato is now independently listed, Eternal’s legacy remains part of its evolution. ⸻ 🌐 𝐅𝐮𝐭𝐮𝐫𝐞 𝐕𝐢𝐬𝐢𝐨𝐧: 𝐄𝐱𝐩𝐚𝐧𝐝𝐢𝐧𝐠 𝐁𝐞𝐲𝐨𝐧𝐝 𝐅𝐨𝐨𝐝 The dream behind the name “Eternal” was always long-term innovation. If revived or restructured, the Eternal brand could aim for: • AI-powered consumer platforms in health, grocery, logistics • Sustainable food ecosystems (farm-to-fork transparency) • Smart kitchen tech and restaurant automation • New ventures under Eternal Labs — an incubator for food-tech, logistics, or drone delivery ⸻ 🚀 𝐙𝐨𝐦𝐚𝐭𝐨’𝐬 𝐋𝐨𝐧𝐠-𝐓𝐞𝐫𝐦 𝐃𝐫𝐞𝐚𝐦𝐬 𝐢𝐧 𝐋𝐢𝐧𝐞 𝐰𝐢𝐭𝐡 𝐄𝐭𝐞𝐫𝐧𝐚𝐥’𝐬 𝐒𝐩𝐢𝐫𝐢𝐭 Zomato continues to dream beyond food delivery: • 10-minute grocery delivery (Blinkit) • Cloud kitchens and restaurant partnerships • EV-based last-mile logistics • Entry into nutraceuticals, subscription dining, and wellness tech These align with Eternal’s founding vision of creating timeless, tech-first consumer experiences. ⸻ 📌 𝐂𝐨𝐧𝐜𝐥𝐮𝐬𝐢𝐨𝐧 Eternal may not be on the front page anymore, but its vision, spirit, and foundational innovation are alive in every Zomato order, kitchen, and expansion plan. ⸻ Zomato Zomato Care Hyperpure by Zomato Shreya Saxena Amit M. Agarwal Anurodh Kumar ANUJ KOCHHAR #Zomato #EternalLtd #StartupLegacy #FoodTechFuture #InnovationRoots #ZomatoVision #EternalDreams #Blinkit #ZomatoGrowth #ZomatoExpansion
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Shipra Dubey
LMCA - Brand Licensing… • 7K followers
The most amazing news for team TGOB Licensing The University of Cambridge represents a prestigious and highly anticipated addition to our portfolio. It seamlessly bridges the gap between rich historical legacy and modern relevance, making it both globally relatable and a brand with exceptional market recall
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Sharad Tandon
Jagriti Enterprise Centre -… • 11K followers
Standon Consulting is pleased to share a new industry study report: “Online Indian Apparel Brand Analysis” This report offers a data-backed, strategic deep dive into India’s fast-growing D2C apparel space—an industry that has seen the rise of powerful homegrown brands redefining how India shops, dresses, and builds brands. The study covers: ✔️ Financial analysis of 15+ leading apparel startups ✔️ Profitability timelines post-launch ✔️ Offline retail expansion patterns ✔️ Valuation vs. revenue & profit ratios ✔️ Growth strategies adopted by top-performing founders 📈 From Snitch to Dennis Lingo, BlissClub to Technosport, the report highlights what truly drives scalability and sustainability in the new-age apparel market. We believe this study will be a valuable resource for: - Textile manufacturers entering the B2C space - Entrepreneurs building in fashion or e-commerce - Investors and mentors evaluating early-stage apparel brands Authored by Shubhangi Prasad for STANDON CONSULTING 📩 To request the full report, feel free to reach out. Sharad Tandon STANDON CONSULTING Textile Courses Online Brand Mumbai #StandonConsulting #SharadTandon #Texpreneurs #IndianApparelBrands #D2CAnalysis #StartupStudy #FashionStartups #TextileLeadership #OnlineFashion #BusinessStrategy #ResearchAndInsights
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Tanmaya Goswami
Fashion Business Consulting • 9K followers
When “diversifying” doesn’t always mean “growing” A recent Economic Times article shared how many Indian apparel exporters hit by US tariffs, are now looking to diversify into the UK and European markets. On the surface, it seems like the perfect solution. But is it, really? Having worked for over 25 years across India and the UK, with retailers like Tesco, Asda George, Primark, C&A, Paul Smith, and Matalan, I’ve seen firsthand how differently the US and European markets function when it comes to sourcing. And that’s where I’d like to share a word of caution. Before you invest heavily in upgrading your facilities or obtaining certifications for the EU/UK region, it’s important to understand that the market expectations, buying patterns, and partnership dynamics are very different. 💡 Here are 5 key challenges most exporters face when switching from the US to the European market: 1. Order quantities are smaller, often 50–60% less than US orders. Margins are slightly better, but the lower volumes mean overall profitability can drop if you’re not structured for small-batch efficiency. 2. The buying process is less standardized and more relationship-driven. While US buyers follow well-defined templates and clear processes, UK and European teams prefer collaboration and customization, it takes more time and handholding. 3. Longer lead times and extended product development. Buyers in Europe often spend more time perfecting quality, fabrics, and details before confirming orders. This can slow down turnover if you’re used to fast, repetitive cycles. 4. The product range is very different. European fashion has a much stronger luxury and high-end segment. They value craftsmanship, quality, and detail over speed and volume, the very opposite of US fast fashion. 5. Decisions are made “on the table.” European buyers often want to see tangible samples, fabrics, and finishes before committing, which requires flexibility, patience, and a robust sampling setup. 👉 So yes, diversifying into Europe may look like the logical next step, but only if you restructure your business model to match how the market actually works. Otherwise, what feels like an opportunity can quickly become an expensive adjustment. 🔽 Save this for later. Moved from US to EU buyers? Share one surprise you didn’t expect. #ApparelManufacturing #Exports #Sourcing #FashionSupplyChain #IndianManufacturers #UKRetail #EuropeanRetail https://lnkd.in/gxCJtDxG
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GIRISH AIVALLI
11K followers
Just Transition in India’s Fashion Sector Over the past one year, Impact Investors Council (IIC) in active collaboration with Impact Investing Institute, ran a very thoughtfully curated Program on Just Transition in India's Fashion Sector. As a civilization and society that lived in a joint family set-up throughout the ages - and which gradually moved to nuclear family set-up a few decades back - passing down of clothes from the elder to the younger was a norm in many Indian households. These clothes were indeed worn with pride and preserved. Over time, such preservation got limited to priceless saris, handed from the grandmother to the grand-daughter, but was largely discarded for other clothes. The desire to preserve and continue with what one had, through the practices of ‘rafoo’, was very reflective of a conservative Indian value system. It was perhaps in late 2000s, that I first saw a glimpse of an organized effort to advertise, solicit, collect, repair, wash, iron and use old clothes for onward distribution ( maybe even sale, though I am not sure ) to the poor. This was through Goonj. I still remember the empty cartons placed in Cargill office to help that initiative. Over time, other modest sized players organized themselves commercially and created formal business models around that practice. I was glad that we hosted a thoughtful discussion on what it will take to scale a Just Transition in the sector, alongside investors, practitioners, and ecosystem leaders working across sustainable materials, circularity, blended finance, and inclusive supply chains. A few important themes stood out through the conversation: 🔹 Inclusion, agency, and accountability need to be built into transition pathways from the outset, not treated as afterthoughts. 🔹 Tier 2 and 3 suppliers continue to face financing gaps, highlighting the need for fit-for-purpose and blended capital structures. 🔹 Stronger coordination, clearer demand signals, and shared infrastructure will be critical to moving next-generation and circular materials further into mainstream supply chains. The Ministry of Textiles, through its various schemes and robust institutional support, can be a key enabler in this process. Given that textiles was a foundational pillar of Indian industry, with Tatas, Birlas, Reliance and other business houses having started off from this industry – and India’s large population – there clearly exists a large market where more such ventures can flourish.
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1 Comment -
Lorraine White
Indian Silk House Agencies • 542 followers
A relevant conversation at CII Retail East 2026. Eastern India’s retail momentum will increasingly be driven by collaboration, technology, and deep local understanding. Glad to be part of an organisation like Indian Silk House Agencies that continues to engage thoughtfully in this journey.
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Jeganathan B
I am passionate about… • 31K followers
#Sustainme (found at sustainme.in) is an Indian eco-conscious brand based in Bengaluru, dedicated to producing 100% organic and sustainable apparel and lifestyle accessories. Founded around 2018–2019 by Jeganathan, the brand's core mission is to prove that high fashion and environmental preservation can coexist. They focus on a "farm-to-closet" model, working directly with farmers to source materials and bypassing middlemen to keep high-quality sustainable goods affordable. ## Core Product Categories : Sustainme offers a wide range of everyday items designed for a zero-waste, chemical-free lifestyle: * Apparel: T-shirts for men and women made from 100% Organic Cotton and premium Pima Cotton. They use skin-friendly, water-based or oil-based organic dyes for their prints. * Bags & Totes: Heavy-duty canvas tote bags, drawstring backpacks (made from 10oz organic cotton), and specialized vegetable bags with internal pockets to replace single-use plastic. * Personal Care: Eco-friendly alternatives like bamboo toothbrushes, neem wood hair combs, bamboo tongue cleaners, and natural loofahs. * Dining & Travel: Stainless steel straws and complete "Eco-Travel Kits" designed to reduce plastic waste while on the go. ## Key #Sustainability Practices : The brand is deeply committed to a holistic "green" approach: * Plastic-Free Shipping: All orders are packaged in biodegradable materials made from corn, wheat, and potato starch. * Carbon Neutrality: They plant a tree for every order placed to help offset the carbon footprint of production and delivery. * Ethical Manufacturing: Products are manufactured locally in India in ethically certified facilities that ensure fair treatment of workers. * Durability: Their design philosophy is "Design everything to last," focusing on timeless simplicity and high workmanship rather than "fast fashion" trends. ## Brand Values Sustainme positions itself as a "pure and conscious" brand. They avoid expensive marketing campaigns and "overpaid designers" to ensure the value is passed directly to the consumer and the environment. Their tagline, #Giftofnature, reflects their goal of encouraging consumers to make thoughtful choices that protect the planet. Would you like me to find specific pricing for any of their items or check if they offer corporate/bulk gifting options? #sustainMe #sustainme #SUSTAINME #sustainME #SUSTAINme #Sustainme @GeminiApp
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Surbhi Bhatia
The Mom Store • 12K followers
In this age of fast fashion and unlimited choices for apparel where consumers are inundated with options in every size, style and colour, lets take a look at the backend of the apparel sector- Fabric is first manufactured- knitted or woven into ‘greys/griege’ which is basically a plain fabric ready to be dyed and printed. Cotton itself comes in many varieties- woven in cambric, muslin, flex and more, varying in thread counts.. and knits as single jersey, interlock varing by gsm The fabrics are then dyed, the dying process differing for different fabrics and literally sun dried- and hence if there are rains, the dying comes to a standstill and productions are delayed. The printing then happens on screens - a special screen is developed- and as many screens as there are colours in the print. The printing techniques also differ from screen to discharge to rotary- all providing a different look. In discharge printing, the prints are then taken through a boiler for the print to finally be revealed. The above process can take up to 30 days and requires 1000m MOQ roughly. In manual printing methods like block printing, blocks are chiselled out and dipped in paint and hand printed over 10m of fabric in repetition for 100s of metres of fabric. Once the fabric is inwarded, the stitching units make ‘Patterns’ which are basically the outline of the garment on how it will be cut and there is a pattern for each size graded as per S-3XL measurements. Then they create a Pre Production sample which is a final copy true to fit, colour, style etc before it actually goes on the production line. All parts of the garment- neckline, shoulder, waist etc are cut differently and sewed on different lines and then on a different line, ‘trims’ like buttons, laces are attached. After this QC happens and products are finally attached tags and labels and packed for dispatch with a packing list dedcribing the size distribution as per each style. For a garment that takes a minute for you to buy on a brand or marketplace has at least 45-60 days or more work behind it. I got into fashion by chance, to solve a need for an underserved customer. But having worked in this space for more than 6 years, I now have the utmost respect for the industry and a deep desire to modernize it as well as work with our partners to improve the infrastructure which is still pretty basic in our industrial towns of Jaipur and Tirupur. So next time you buy a clothing observe it closely, read the label and see its fabric composition, look at its print and admire the art, look at your silhouette and admire the skill of the karigar and remember the amount of work that has gone in every piece of garment you own!
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Gaurav Bhatia
Suma Collective® • 23K followers
Behind the Fabric | Vol. 3: Cotton | Suma Collective® Cotton is one of the most widely used fibres in the world — and perhaps the most familiar in everyday clothing. But its journey from plant to fabric is often overlooked. India has cultivated cotton for thousands of years and remains one of the world’s largest producers of the fibre today. Yet cotton is not a single, uniform material. Different cotton varieties, staple lengths, and weaving methods can significantly influence how a fabric feels, behaves, and wears over time. In this edition of Behind the Fabric, we explore: • what cotton fibre actually is • how water and agriculture shape its cultivation • the difference between handloom and mill cotton • and some of the many Indian textiles made using cotton Understanding materials is an important step toward making more informed choices about what we wear. — Behind the Fabric is a series where we look more closely at the materials and craft traditions behind Indian textiles. #IndianTextiles #CottonTextiles #HandloomIndia #TextileEducation #TextileKnowledge #KnowYourFabric #CottonFibre #NaturalFibres #TextileCraft #HandloomWeaving #TraditionalTextiles #TextileHeritage #CraftTraditions #SustainableTextiles #SlowFashion #MaterialMatters #FabricScience #BehindTheFabric #TextileStories #IndianHandloom
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Rohan Bihani
Snusha • 4K followers
If you look at recent fashion market trends, you’ll notice that luxury brands have suddenly become obsessed with India. Not too long ago, India was treated as a backdrop by luxury brands. Our colours, patterns and crafts were borrowed freely, without citing any credits. We were the inspiration, not the main story. Fast forward to today, and the tables have turned. Prada, after facing backlash for selling “Kolhapuri-inspired” sandals, flew its team to Kolhapur to learn from local artisans. Louis Vuitton turned everyday Indian icons like autorickshaws into high fashion. Bvlgari, with Priyanka Chopra, drew on Jaipur’s gemstone heritage for a global collection. Why this sudden obsession with India? Three reasons stand out. ➡️ The world is beginning to value authenticity, and India’s cultural depth offers stories luxury can’t ignore. ➡️ The numbers speak, India’s luxury market is projected to touch $85 billion by 2030, with the number of wealthy Indians set to double by 2027. ➡️Our artisanal skills provide something mass production never will, rarity, craft, and soul. The old playbook of copying is dead. Today, the future of luxury is collaboration, respect and co-creation. The real question is will global brands walk the talk, or is this just clever marketing dressed as cultural respect? #LuxuryBrands #India #Growth #GlobalMarkets #Craftsmanship #CulturalHeritage #Prada #LouisVuitton #Bvlgari
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Soumya Kalluri
dwij-Upcycled in India • 2K followers
In this part of the conversation with Arpitha Rai, we move beyond awareness into the realities of working with textile waste every day. From the challenges of upcycling and scalability to fairness, systems, and what impact truly means — this conversation explores sustainability beyond aesthetics. I share what it takes to work with discarded garments, why circularity is more complex than it sounds, and what the fashion industry urgently needs to rethink. This is not a conversation about perfection. It’s about responsibility, systems, and intentional change. YT link: https://lnkd.in/d-ywHq8W
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Rishabh Kumar
NSD Media Pvt Ltd. • 3K followers
₹274 Cr in FY24. For a jewellery brand that started as D2C. Sounds impressive. But it wasn’t built on luck or flash. Here’s how they did it 👇 1. They knew their lane Minimal, affordable jewellery that looked high-end. No over-promising or luxury pretence. Designed for real daily wear. It clicked instantly. 2. They hit a wall early Cart abandonment was high. Repeat orders remained low. Then the #NoBindiNoBusiness controversy hit—trust got shaken. Most brands freeze here. GIVA went back to basics. 3. They built a retention engine Integrated MoEngage for: – Smart product recommendations (CTR +122%, CVR +120%) – Birthday reminders, abandoned-cart nudges – Personalised messages across email, push, WhatsApp Result? Repeat purchase rate jumped 5 → 10% 4. Offline stores became growth channels 240+ physical stores added. They didn’t just stay online. They showed up where customers shopped—online and offline. 5. UGC and creators weren’t optional— they were central User reviews, real photos, genuine reactions. Not just pretty mannequins. They built social proof that scales. 6. The numbers did the talking ₹274 Cr revenue (66% YoY growth) Conversion rate +120% Repeat orders doubled to 10% ₹102 Cr raised to scale further 7. Most brands skip this step They spend ₹10 Cr on products… But leave marketing, funnel, and retention to chance. GIVA didn’t build a product. They built a full system. D2C isn’t dead— lazy execution is. What matters now is systematic, repeatable execution, not viral campaigns. 👇 If you’re building in this space, here’s how to start: 1️⃣ Nail positioning & product fit 2️⃣ Build retention loops early 3️⃣ Integrate offline + digital 4️⃣ Use UGC like your core channel Want more of these breakdowns? Let’s connect. #D2CIndia #EcommerceGrowth #RetentionMarketing #Omnichannel #GrowthArchitecture #MoEngage #GIVA #BrandBuilding
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Angus McLeod
Continue • 3K followers
Another weekly roundup of my favourite reads from last week across fashion, tech, and sustainability… 1️⃣ The Business of Fashion – (Shayeza Walid) ‘An Innovative Factory Runs Into Sustainability’s Scalability Problem’ Epic Group’s new factory in Bhubaneswar, India shows what’s technically possible when sustainability is built into manufacturing from day one - using a high-temperature industrial heat pump instead of coal to power energy-hungry garment dryers. But the article also underlines the harder question facing fashion: how quickly innovations like this can be scaled across an industry still constrained by cost pressures, infrastructure gaps and tight brand margins, with 2030 targets fast approaching. 🔗 Read more → https://lnkd.in/egABcDix 2️⃣ Drapers ‘How AI Is Giving Brands the Merchandising Edge’ From no-code collection pages to Gen-AI-assisted product descriptions and personalised content, new tools are reshaping how fashion merchandisers get products live - faster and with greater control. Less about replacing human judgement, more about giving teams the speed and flexibility needed to navigate tighter timelines, supply-chain disruption and increasingly complex retail cycles. 🔗 Read more → https://lnkd.in/eaX5mhrH 3️⃣ Vogue Business (Bella Webb) ‘Circulose Signs Bestseller, Reformation, John Lewis and more’ Circular materials innovator Circulose is rebuilding momentum, signing new agreements with brands including BESTSELLER, C&A, John Lewis & Partners, FILIPPA K and Reformation. Following new ownership and a strategic reset, the focus is now on long-term brand partnerships to support a return to the market at commercial scale - a reminder that circularity only works when innovation is matched by sustained commercial commitment. 🔗 Read more → https://lnkd.in/egaWaCNv Image: Courtesy of Drapers
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