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Get started with >x< and build your voice

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How can >x< help you manage your business?

  1. Creating your profile

    Once you’ve signed up, you’ll have the option to convert your account to a Professional Account. This will allow you to create a Professional Profile.

    To convert your account, select “X for Professionals” from the left-side menu (swipe right to see it on mobile).

    Here's what you'll need:

    A profile image
    Choose an image that is recognizable to your brand.
    A header image
    Use it like a billboard to share what’s new or timely.
    A bio
    Share what you do, your value, and why to follow.
    Learn More
  2. Posting

    Writing a Post is like writing a text message. Aim to keep things real, conversational, and concise.

    Use the icons at the bottom of a Post to easily add media — like an image, video, GIF, or poll.

    Additional tips:

    • If using hashtags, limit to 1-2 per Post
    • Avoid writing copy in all-caps
    • Consider using emojis at the end of text to add emotion
    • Include a clear call-to-action where applicable (e.g. "Visit our site")
    Learn More
  3. Engaging

    Engaging with other Posts helps build relationships and increase the discoverability of your account.

    Ways of engaging

    Like
    "Like" to acknowledge or show support for a Post.
    Repost or quote Post
    Repost to share, or Quote Post to add a comment.
    Reply
    Reply to join conversations or connect with customers.
    @Mention
    Mention someone by their @handle to connect.
    Direct message
    Send a DM to privately connect or provide support.
    Learn More

How to grow your followingand reach more people

  • Follow and engage

    Help new audiences discover your business by engaging with other accounts.

  • Share your @handle

    Help your audience find you by sharing your @handle on your website, cards, and email signature.

  • Post consistently

    Give people a reason to follow you by sharing frequently.

Built for What's Next

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