Robin Liu steps down from his role as CEO of OnePlus India Comments
Artem S. Tashkinov, 25 Mar 2026It's a natural consequence of the "improvements" they made to the OP15. A worse... moreYou would like to wait for Xiaomi 18 Ultra or Poco F9 Ultra.
Anonymous, 25 Mar 2026H got banned because it was giving tough fight for the top spot. The only reason Samsung is no... moreHuawei and Honor still best in business.
Anonymous, 25 Mar 2026H got banned because it was giving tough fight for the top spot. The only reason Samsung is no... moreSamsung is there because Samsung is better than Google and Apple. And there is no competition. But I believe Apple and Google will go beyond Samsung in next five years, if Samsung exists by then. There is no way, Samsung can hold themselves against Chinese tech and phones.
Anonymous, 25 Mar 2026H got banned because it was giving tough fight for the top spot. The only reason Samsung is no... moreSamsung is quiet famous in tech enthusiasts in US. Because tech enthusiasts have no knowledge about tech in general.
NeustadtHbf, 25 Mar 2026I am wondering if this could indicate Oppo trying to enter the US Market considering OnePlus i... moreLet them succeed in EU first. EU and South East Asia should be test bed for US. If they succeed here, then nothing can stop them in succeeding in US. Just don't offer Mmwave and keep costs low.
Anton the. Papi, 24 Mar 2026Why are you bringing Samsung into this, haha? Samsung is still making a lot of money no matter... moreSamsung making money because they aren't improving hardware at all. Since next year, they will do lot of cost cutting in display and processor and still will be making huge money. Look at the pricing of A57, close to S25 FE. Who will buy?
Anton the. Papi, 24 Mar 2026Oppo should just disband this sub-brand already; it lost its identity years ago! Who would hav... moreNothing doing not that great. Nothing Phone 2 was fine. Nothing Phone 3 was trash.
It's a natural consequence of the "improvements" they made to the OP15. A worse screen, worse haptics, worse speakers, worse cameras. Looks like their clients are smart enough to realize when their being ripped off. I'm still extremely upset though. If not for OP, I have no idea which flagship to buy going forward. Definitely not Samsung/Xiaomi/Huawei/Honor - all of which have pretty disgusting ROMs.
Do we even have any company in the same ballpark? I mean a ROM similar to that of the Google Pixel, with minimal bloatware, the best Qualcomm SoC and decent cameras.
- Anonymous
- rJc
Anonymous, 24 Mar 2026I highly doubt there will be merge, but I suspect OP will be selling just in China in the futu... moreH got banned because it was giving tough fight for the top spot. The only reason Samsung is not banned by us because it has no ambitions to take the top spot. Samsung make more money selling parts to others (especially apple) than would've made by being no. 1.
- NeustadtHbf
- sS$
I am wondering if this could indicate Oppo trying to enter the US Market considering OnePlus is few of Chinese makers competing in USA and it is a sub brand of Oppo since the beginning.
- potato4k
- raP
They are scalling back. In some markets like India, they will scale back to only sell mid to low end devices. They might not be shutting down completely, but the writings are on the wall.
- Alan
- sF{
So OnePlus finally becomes Nothing!
- Anonymous
- uSQ
I was hoping for a wider global release of the Oneplus 15T, not just in India but now it seems it probably won't make it to India either.
- Pumpino
- t4U
Other sites have reported that not only will OP be shutting down operations in most regions in April, but staff have been informed and some have been offered severance packages. Liu leaving further supports that.
- Anonymous
- 0p}
JohnyJR, 24 Mar 2026I hope Oneplus figures it out and if not then maybe Oppo decides to just merge the company wi... moreI highly doubt there will be merge, but I suspect OP will be selling just in China in the future.
Outside China, only Samsung and Apple can sell significant amount of phones above $700. Not even H before the ban could that much.
Unless someone is tech geek, who would pay like €1000 on phone from brand that only makes phones?
- jinxthesloth
- 7tN
DroitwichGas, 24 Mar 2026Why, what will a typical smartphone user gain by OP's demise?Nothing physically but emotionally?
What he said just reminded me of this.
"People are as enthusiastic about the birth of a hero as they are of a hero falling."
- JohnyJR
- IJ7
I hope Oneplus figures it out and if not then maybe Oppo decides to just merge the company with themselves.
- DroitwichGas
- mE0
Phone Critic, 24 Mar 2026Mhmmm what a Delicious Downfall this Company is facing So beautiful Why, what will a typical smartphone user gain by OP's demise?
