Skip to main content

Together against misinformation

We equip Canadians with science-based knowledge to make informed choices and confidently join the conversation.

Explore Our Resources

what’s new

Sharing the latest science

Women’s Health

Hormone Testing

April 1, 2026

Accessing menopause care is challenging. Unfortunately, this can be an opportunity for companies to market at-home tests that do not paint a full or accurate picture.

See This Post

Misinformation 101

The Quality of Evidence of and Engagement with Video Medical Claims

March 29, 2026

Misinformation 101

5 times our team thought an AI video was real

March 27, 2026

Lifestyle & Beauty

Hormone Balancing

March 25, 2026

Lifestyle & Beauty

We have some Good News for you!

March 24, 2026

Misinformation 101

About 4 in 10 teens support cellphone bans in classrooms; fewer back all-day restrictions

March 21, 2026

Sexual Health

Abortion pills are safe

March 19, 2026

Current EVENTS

Engage with our science community

Science Champions

PAST EVENTS

Revisit our recent in-person and virtual events

Explore topics that matter to you

  • Misinformation 101
  • Climate
  • Women’s Health
  • COVID-19

Credible Resources

We’ve curated some resources for you from trustworthy sources.

Direct to your inbox

Stay in the loop

Sign up to receive updates from ScienceUpFirst, including the latest campaigns and ways you can get involved. We’ll be in touch when there’s something important to share!

Find us in your inbox!

Why we’re challenging misinformation

With so much confusing information out there, it’s hard to know what’s true. ScienceUpFirst is a national initiative that exists to promote and advocate for accurate and reliable science, making it accessible to all. We work with experts to provide science-backed content that you can trust.

Why We Exist

Our trusted collaborators

REAL-WORLD RESULTS

Measuring
our impact

400+ Resources

Created since our launch in January 2021, verified by subject-matter experts.

150 Experts

Supporting us in the fields of public health, environmental science, nutrition, and more.

2000+ Individuals

Reached in Indigenous, Black, South Asian, 2SLGBTQIA+, and Newcomer communities across Canada.

1M+ Interactions

With our content across social media, in languages English, French, Farsi, Hindi, Pashto & Sinhala.

30 Projects

Working with 18 collaborator organizations, spanning from vaccine awareness to climate change.

IN THE COMMUNITY

I love this page and the work you do. It’s SO important. Thank you for taking the time to make these and to keep making them. I’m constantly sharing your infographics and referring to them.

– Supporter Feedback

Thank you SO much for so thoroughly exploring this for me and for putting my mind at ease!! This is the kind of nuanced analysis one doesn’t get when stumbling upon these stories in the news or in chatting with friends.

– Supporter Feedback

WITH ORGANIZATIONS

With the opportunity to translate or edit posts, these South Asian females acquired knowledge on health topics that could be shared with their communities and the next generation.

– Roopali Chaudhary, PhD (Lotus STEMM)

…Your support enabled us to bring the Freestyle Social to our Science World After Dark event where it was a big hit…There were a lot of ideas, learnings, and laughs shared. It was a fun way to get people thinking critically and connecting with one another.

– Dana Higgins MBA, PMP (Science World)

JOIN THE MOVEMENT

Connect with us
on social

ScienceUpFirst is for everyone. All you need to participate is a social media account. Follow us on your favourite platforms, where we share the best-available science in creative ways to stop the spread of misinformation.

Let’s make good science go viral