Loose Change For over a year, there was a pile of coins sitting on the microwave in our office kitchen. It wasn’t intentional. It wasn’t labeled. It wasn’t even particularly noticeable at first. Just… loose change. But something started happening. People began to arrange it. One day it was a smiley face. Another day it was Pac-Man chasing quarters like pellets. I once found a golf flag, complete with a cup. Then someone made the United States. A Christmas tree. A DNA strand. A coffee mug. And I started taking pictures. Not just because it was clever. But because it was revealing. It wasn’t just the designers doing it. The art came from all corners—our business development team, digital analysts, account managers, admins. Anyone with a creative urge and a few free minutes. Sometimes they'd own it. Other times it was anonymous, like a secret Banksy operating next to the breakroom. You’d walk in to make a coffee, and there it was: a new tiny masterpiece, reshaped from something so ordinary. And it reminded me of something profound: Creativity doesn’t require permission. It just needs space. The same way those coins turned into collaborative, ever-evolving art, our best brainstorms happen when people feel safe to play, imagine, and maybe look a little silly. I’ve shared things in brainstorms I probably wouldn’t have anywhere else—random ideas, weird analogies, personal stories—and they’ve led to some of the best thinking we’ve done. Vulnerability unlocks connection. And connection unlocks ideas. Loose change turned into an interactive art exhibit. Loose thoughts, when shared, turn into innovation. Want to free your team’s thinking? Start with questions that force perspective: --If you had 50% of your time free for the next year, where would you spend it to make the biggest difference in the business? --What’s one bold idea your competitors couldn’t claim if you made it real? --If your company burned to the ground and you could only restart with three people—who would you take, and why? Now ask: are those traits present in everyone around you? Let your team play. Let them explore. Let their version of coin art show up in ways you couldn’t plan for. Because the most valuable currency in any business isn't cash— it’s the freedom to think.
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