YOU’VE LOST WORK-LIFE BALANCE. GOOD. NOW TAKE IT BACK. You check emails the moment you wake up. Reply to every message like it’s urgent. Feel guilty for stepping away—even for ten minutes. You’re not lazy. You’re just wired to be “always on.” Because somewhere along the way, you started believing that’s what success demands. Here’s what I’ve realised: This isn’t productivity. It’s addiction. Most people don’t know how to tell urgent from unimportant. So everything feels urgent. And that’s how your day, your energy, your clarity gets hijacked. Work-life balance isn’t about time. It’s about boundaries. And those boundaries start with your phone. Put it down during meetings. Put it down during meals. Put it down during walks, at the gym, or anything that’s yours. You can check it in 30 minutes. The world will still be there. But your mind will be quieter. Sharper. Yours. If you’re stuck with a boss who expects you to be always-on that’s a different issue. But most of the time, it’s not them. It’s the story you’re telling yourself. So, here’s what I suggest: Train yourself to pause. Not just your hands but your head. Create space for thought. Space for nothing. Space for you. Stop being available to everyone. Start being available to yourself. Because no one will protect your energy for you. You must do it first.
Managing Email Overload at Work
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I haven't read my emails since June 2022. That's when I hired my Executive Assistant Ann and completely changed how I operate. That single hire freed up 15+ hours weekly. Here's the system we use (so you can replicate it for yourself): Step 1: Master the twice-daily inbox protocol Goal: Inbox zero by 10 AM and 4 PM every day. - Sort every email into 4 buckets: "Action needed," "Review required," "Waiting on response," "Archive" - Handle 80% immediately with templates: "This is [Name], Dan's assistant. I got your email before he did and thought you'd appreciate a speedy reply..." - Flag only emails that need strategic thinking (usually 3-5 daily) - Archive everything else with proper labels (Receipts, Newsletters, Investment, etc.) Never let emails pile up. Process everything immediately. Step 2: Build the 10-minute daily sync agenda This eliminates random interruptions all day. - Yesterday's meeting action items and follow-ups - Today's calendar review with missing details filled in - Emails flagged that need my input (pre-sorted and prioritized) - Current projects requiring decisions (with 3 solution options each) - Tomorrow's priority planning Same agenda every single day. Takes exactly 10 minutes. Step 3: Create the perfect calendar system Every meeting gets color-coded and audited. - Red: Client work (never moved) - Yellow: Team meetings (flexible timing) - Blue: Protected time blocks (workouts, family, deep work) - Green: Travel and logistics Plus every invite requires: clear agenda, contact phone numbers, 20-minute default timing. Step 4: Create meeting preparation standards Walk into every conversation fully briefed. - Background research on all attendees - Previous conversation history and notes - Relevant documents organized and accessible - Clear agenda with desired outcomes defined - Contact information for backup communication Never get caught off guard again. The transformation: Email time: 2+ hours daily → 15 minutes daily Calendar chaos: Constant stress → Smooth operations Meeting prep: Scrambling → Always ready Those reclaimed hours became business strategy, family time, and actual growth work. Whether you implement these systems yourself or delegate them, the frameworks remain the same. Most entrepreneurs think they can't afford this level of support. The math is backwards: every hour you spend on $25/hour work costs you 20x in missed opportunities. Stop trying to get better at work you shouldn't be doing. Start investing in people who can do it better than you ever will. -DM P.S. Want my complete 23-page EA implementation playbook with every template, system, and process my EA uses daily? Message me "EA" and I'll send you the full guide that shows exactly how to set this up step-by-step. My gift to you 👊
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Exchange Online will retire SMTP AUTH Basic Authentication by default starting December 2026! 𝐖𝐡𝐞𝐧 𝐭𝐡𝐢𝐬 𝐰𝐢𝐥𝐥 𝐡𝐚𝐩𝐩𝐞𝐧: - Now to December 2026: SMTP AUTH Basic Authentication behavior remains unchanged. - End of December 2026: SMTP AUTH Basic Authentication will be disabled by default for existing tenants. Administrators will still be able to enable it if needed. - New tenants created after December 2026: SMTP AUTH Basic Authentication will be unavailable by default. OAuth will be the supported authentication method. - Second half of 2027: Microsoft will announce the final removal date for SMTP AUTH Basic Authentication. 𝐖𝐡𝐚𝐭 𝐲𝐨𝐮 𝐧𝐞𝐞𝐝 𝐭𝐨 𝐝𝐨 𝐭𝐨 𝐩𝐫𝐞𝐩𝐚𝐫𝐞: If your client supports OAuth, authenticate an IMAP, POP, or SMTP connection using OAuth. Read more: https://lnkd.in/eEhyfqRQ If your client doesn't support OAuth and you must use Basic Auth with Client Submission (SMTP AUTH), you will need to switch to one of the following alternatives, according to the timeline that will be announced in 2027. If you are using basic authentication with Client Submission (SMTP AUTH) to send emails to recipients internal to your tenant, you can use Microsoft 365 High Volume Email. Read more: https://lnkd.in/e5278-uC If you have an Exchange Server on-premises in a hybrid configuration, you can use Basic auth to authenticate with the Exchange Server on-premises or configure the Exchange Server on-premises with a Receive connector that allows anonymous relay on Exchange servers. Read more: https://lnkd.in/e6CyZ-zZ Regardless of the volume of email, if you must use Basic auth to send email with Exchange Online, then you must use one of the alternatives or a 3P solution. 𝐃𝐢𝐬𝐚𝐛𝐥𝐞 𝐒𝐌𝐓𝐏 𝐀𝐔𝐓𝐇 𝐢𝐧 𝐲𝐨𝐮𝐫 𝐨𝐫𝐠𝐚𝐧𝐢𝐳𝐚𝐭𝐢𝐨𝐧: 1. Sign in to the Exchange admin center. 2. Click Settings > Mail Flow. 3. Toggle the setting labeled "Turn off SMTP AUTH protocol for your organization". 4. Click Save. Note that even after SMTP client authentication is disabled tenant-wide, it can still be enabled for individual users. So, ensure that you run a PowerShell script to retrieve all the mailboxes where SMTP client authentication is enabled and disable it. Read more: https://lnkd.in/eKiixkyB This change requires some adjustments, but Microsoft believes this is a necessary step to enhance the security and reliability of its email service and your data. #Microsoft365 #ExchangeOnline #Cybersecurity #SMTP #Authentication
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Spoke with a guy launching a company in stealth. His entire outbound strategy has been hundreds of handwritten notes. 6 months in, they're deploying ten Fortune 500 clients. Not emails. Not LinkedIn messages. Not AI-powered video prospecting. Actual handwritten notes. With a QR code to book time. Mailed to every executive he'd ever worked with. Sounds bonkers, but actually makes perfect sense. I mean, I get that it's 2025. Sure, we have AI that writes perfect emails. Sequences that personalize at scale. Prospecting tools that know what cereal your buyer ate for breakfast. But the gangster move is a stamp. He told me what happened at dinner that kicked off his whole strategy. He's breaking bread with an old contact. CRO of a $12B company. 3,000 employees. The exact buyer every SaaS vendor is chasing. My guy mentions he's been emailing him. Ten times over a few months. Zero response. The CRO laughs. "Oh, I don't read my inbox anymore. Just email my chief of staff if you want to get a hold of me." Not "Sorry man I'm swamped." Not "Shit I think it went to spam." He literally doesn't open his inbox. Ever. Here's what's wild about this moment we're in: We've spent three years building AI that writes better emails, crafts better subject lines, personalizes at scale. Meanwhile, the entire ENT buying committee has collectively decided to ignore ALL of it. Every inbox will be perfect in 12 months. Every email will look hand-crafted. Every message will reference that podcast you were on or that article you wrote. Which means every email will still be just noise. It'll be "better" by today's standards, but noise nonetheless. But a handwritten note? That's a human being who gave a shit for 90 seconds. That CRO gets 847 emails a day. 840 of them are vendors who "noticed he recently raised a Series C" or "thought his CEO's comments on the last earnings call were really compelling." AI didn't kill email outbound. AI made it so good that everyone's doing it. Which is what killed it. There's a huge shift right now going back towards relationship selling. It would be a bit romantic to think it's because it's noble or pure. But in reality, we're going back to it because AI made everything else worthless. Handwritten notes. Showing up at the conference. Actually knowing someone before you try to sell them something. Sure, old farts like me might think it's romantic. But at the same time, you can also just consider it math. When everyone can send a perfect email, nobody's reading email. And yeah, the kinda stuff this guy did is harder. That's why it works.
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Just because we can send it, doesn’t always mean we should. As internal communicators, we often sit at the intersection of everything. Every update. Every initiative. Everyone wants their message out. But here’s the thing—when everything is treated as important, nothing truly stands out. Early in my career, I tried to say yes to every ask. The intention was good—but the impact wasn’t. The result? Noise. Confusion. Distraction from what truly mattered: driving toward the business goals. Here’s a simple framework that’s helped me align with stakeholders and bring more intention to what we send out: ◾ Urgent + Important + Critical to business or people: Send it. Now. ◾ Important, not urgent + Relevant to business goals: Share it—but let’s be smart about timing and format. ◾ Urgent, but not important: Pause. Does this need wide visibility, or would a smaller audience be better? ◾ Not urgent + Not important: Maybe this doesn’t need to be sent at all. But we can define the audience and explore other channels if needed. I also use two quick filters: ◾ Will this help employees take action or make a better decision? ◾ Does this support a key business goal or priority? Using a framework like this in internal comms does more than streamline messaging—it protects attention, ensures relevance and creates clarity. 👀 I’m curious: How do you filter the signal from the noise in your org? Let me know in the comments.
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I just deleted 147 cold emails without reading them. Here’s what they all got wrong: Every morning, my inbox looks the same. A flood of pitches from people trying to sell me something. Most days, I just mass delete them. But this morning, I decided to actually read through them first. Within 5 minutes, I spotted a pattern. Everyone was making the exact same mistake. They were all trying to close the deal. ALL IN THE FIRST MESSAGE 🥵 Let me show you what I mean (with two small examples): APPROACH A: "The Wall of Text" Send 100 cold emails with full pitch, calendar link, and case studies. • 3 people open • 0 responses • 0 intros This looks exactly like the 147 emails I just deleted "Hi [Name], I noticed your company is scaling fast! We help companies like yours optimize their marketing stack through our proprietary AI technology. Our clients see 300% ROI within 90 days. Here's my Calendly link to book a 15-min chat: [LINK]. Looking forward to connecting! Best, [Name]" BORING!!! APPROACH B: "Micro Conversations" Same 100 prospects, broken down into micro-convo's. Email 1: "Do you know [mutual connection]?" • Send 100 • ~40 open • ~20 respond Email 2: "They mentioned you're scaling your marketing team. I'd love to connect about [specific thing]." • Send to 20 who responded • ~15 continue engaging Email 3: "Would you mind if they made an intro?" • Ask 15 engaged prospects • ~10 intros Final score: • Approach A: No intros • Approach B: 10 intros How to Apply These Lessons (Tactical Summary): 1. Focus on Micro-Conversations: Break your cold outreach into smaller, manageable steps. Build rapport before making any asks. 2. Personalize Everything: Reference mutual connections, specific company milestones, or shared interests in every message. 3. Play the Long Game: Aim for replies in the first message.. not conversions. If you’ve been struggling with cold outreach, you might just need a new approach. Give this one a try and lmk how it goes.
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If you’re sending emails in bulk (>5000 emails/day), you need to know this. In a recent update, Google laid down a threshold of spam rate for bulk senders, which is less than 0.3%. This means two things: [1] You need to monitor the no. of spam complaints regularly - Spam complaints are NOT emails landing in your spam folder [2] You need to keep your spam complaints below 0.3% - Many of the companies I know have higher spam complaints First, start monitoring spam complaints by setting up Gmail Postmaster Tools for your domain. It’s a free tool by Google to check delivery errors, spam reports, domain reputation, and IP reputation. The more important question though is how to maintain spam complaint rates below 0.3%. The answer is simple - Be more relevant and valuable to users. For that, make sure to: [a] Segment your users (Use their activity, intent, and need to segment) [b] Understand what each of these segments want (Ask them questions) Send emails that are relevant to their needs. Don’t just sell but educate, entertain, and engage them [c] Bring novelty in each email. Don’t just keep sending the same sales-oriented email every day. If you don’t have any value to add, don’t send the email. There are other requirements for senders, too, like: [1] Authenticate outgoing emails by setting up SPF, DKIM, and DMARC. DMARC may be set to p=none. [2] Enable one-click unsubscribe. And process unsubscription requests within two days. The deadline to set these up is February 1, 2024 - but they’re nudging senders to set them up already. In fact, setting these up earlier “may improve your email delivery”, the update said. For more details - read their email sender guidelines [link in comments]
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Most leaders undermine themselves without realizing it. It happens in every email they send. I've coached 100s of CEOs who wonder why their emails get ignored. The pattern is clear: They write like they're asking for permission instead of leading. Here’s how weak leaders communicate: ❌ "Let me know if this works for you..." ❌ "I think there might be an issue..." ❌ "Hope this email finds you well..." ❌ "I was just wondering if maybe..." ❌ "Whenever you get a chance..." ❌ "Just following up again..." ❌ "Does that make sense?" ❌ "Sorry to bother you..." ❌ "I'll try to get it done..." ❌ "I'm no expert, but..." ❌ "Sorry for the delay!" ❌ "I hate to ask, but..." These phrases scream uncertainty. They make recipients think your message isn't worth their time. Great leaders write differently: ✅ "I need your help with this." ✅ "I'll have this to you by 3pm." ✅ "Can you confirm by Friday?" ✅ "Thank you for your patience." ✅ "I need your expertise on this." ✅ "Have you had time to review?" ✅ "What questions do you have?" ✅ "This needs attention by [date]." ✅ "I've identified a problem with..." ✅ "Hi Sarah, I'm reaching out about..." ✅ "Based on the data, I recommend..." ✅ "Please confirm you can meet this deadline." Notice the difference? Clear expectations. Direct language. Zero apologies. This isn't about being harsh. It's about being clear. When you water down your language, people assume: Your request isn't important. You're not confident in your ask. They can deprioritize your email. But when you write with conviction: People respond faster Decisions happen quicker Your ideas carry more weight The most successful leaders I know don't write longer emails. They write clearer ones. They don't use more words. They use better ones. Your communication style is your leadership brand. And every weak phrase dilutes it. So starting today, lead with clarity. Write like the leader you are. Watch how quickly things change. ♻️ Repost to help a leader in your network. Follow Eric Partaker for more communication insights. — 📌 Want the high-res version of the Email Like a CEO framework? Subscribe to my free newsletter and I’ll send you the full PDF — plus one concise, highly actionable leadership insight every week to help you communicate with clarity, authority, and impact. Join 235,000+ leaders committed to operating in the top 2%. https://lnkd.in/ew-WjXye
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I love having AI review specific types of emails I get to see if they're worth my time. Today I helped my friend Alec Cheung - a fellow marketer in the CMO Coffee Talk community I'm a member of - set up one of these AI automations and it turned out awesome, so I wanted to tell you about it (with his permission of course). Here's the backstory: Going through website form submissions was eating up too much marketing team time. The submissions (which have a place for open-ended inputs that make them hard to screen via traditional methods) flow through Pardot and trigger emails that required human review to figure out if they were genuine leads or just spam. Tons turn out to be junk, creating unnecessary work for Alec's team. Others are genuine leads (or actual paying clients) that a human definitely needs to follow up with. Alec posted in our CMO Coffee Talk AI channel a few weeks ago asking for ideas on how to improve their process with AI. This is a super simple automation, so I offered to help if he'd let me share what we did. He was in! Our fix was AI-powered automation using Zapier. Here's the flow: 1️⃣. A visitor submits a form on Alec's company's website. 2️⃣. Pardot sends an email with the form contents to a designated address. 3️⃣. Zapier kicks off the automation. 4️⃣. GPT-4o reads, analyzes, and categorizes the submission. 5️⃣. Based on the categorization, the automation filters the next steps. 6️⃣. If a human needs to attend to the email, it emails them (along with the appropriate categorization, directly in the flag email's subject line). If it does not require a human, then nobody is notified about the form submission. The result is a far more streamlined workflow that will save a lot of monotonous manual effort. And it's CHEAP. It looks like this automation will cost Alec around $0.10-$0.20 per day in AI usage to run - yes, cents, not dollars. It's an incredibly affordable solution for such a big time (and headache)-saver. Alec was new to using Zapier for this kind of task, so we had 2 calls. First, we planned the planned process, and I gave him some homework, and then today we finished everything. (And he gave me the okay to share with you!) While the setup is pretty straightforward, it does require a base knowledge of Zapier, and how to write solid AI prompts (this isn't something for AI newbies to take on alone). For those in CMO Coffee Talk, I'll go much deeper into this automation during our 2/19 mid-week Zoom "What Every CMO Needs to Know About How AI is Evolving in 2025: Automated Workflows, Agents, and Reasoning Models." Also - if you're a marketer and want to explore AI automations, I do get into that in my Foundations of Generative AI for B2B Marketing course (🔗 in bio). --- UPDATE: A recording of the webinar for CMOs I mentioned above is now available! More details at: https://lnkd.in/gxe9EQ69
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🚨 𝗛𝗲𝗮𝗱𝘀-𝘂𝗽 𝗼𝗻 𝗮𝗻𝗼𝘁𝗵𝗲𝗿 𝘄𝗮𝘃𝗲 𝗼𝗳 𝗲𝗺𝗽𝗹𝗼𝘆𝗺𝗲𝗻𝘁 𝘀𝗰𝗮𝗺𝘀 🚨 Most of us have spotted fake recruiters on LinkedIn. Lately, though, I’m seeing a surge of text-message offers that promise “$150–$500 a day for 60 minutes of work” and push you to reply on WhatsApp. These messages often impersonate well-known staffing firms, use generic Gmail or unfamiliar domains, and dangle huge pay for minimal effort. These are all classic red flags. Here are 𝘁𝗵𝗿𝗲𝗲 𝗾𝘂𝗶𝗰𝗸 𝘄𝗮𝘆𝘀 𝘁𝗼 𝘀𝘁𝗮𝘆 𝘀𝗮𝗳𝗲: 𝟭. 𝗩𝗲𝗿𝗶𝗳𝘆 𝘁𝗵𝗲 𝘀𝗲𝗻𝗱𝗲𝗿 𝗯𝗲𝗳𝗼𝗿𝗲 𝘆𝗼𝘂 𝗿𝗲𝗽𝗹𝘆. Look up the company’s official career site. Legitimate recruiters don’t hire by random text. 𝟮. 𝗚𝘂𝗮𝗿𝗱 𝘆𝗼𝘂𝗿 𝗽𝗲𝗿𝘀𝗼𝗻𝗮𝗹 𝗱𝗮𝘁𝗮. Never share Social Security numbers, banking details, or copies of your ID until you’ve confirmed a real job offer with a signed contract. 𝟯. 𝗠𝗼𝘃𝗲 𝘁𝗵𝗲 𝗰𝗼𝗻𝘃𝗲𝗿𝘀𝗮𝘁𝗶𝗼𝗻 𝘁𝗼 𝗮 𝘁𝗿𝘂𝘀𝘁𝗲𝗱 𝗰𝗵𝗮𝗻𝗻𝗲𝗹. If you suspect a scam, screenshot the message, report it to your carrier, and block the number. Employment scams prey on urgency and excitement. Slow down, check the source, and protect your information. Have you received one of these texts recently? #JobSearchTips #CareerAdvice #EmploymentScams #ResumeWriter #JobSeekersBeware