How Sustainability Initiatives Advance Your Career

According to the World Economic Forum’𝐬 𝐅𝐮𝐭𝐮𝐫𝐞 𝐨𝐟 𝐉𝐨𝐛𝐬 𝐑𝐞𝐩𝐨𝐫𝐭 𝟐𝟎𝟐𝟓, around 𝟑𝟗 𝐩𝐞𝐫𝐜𝐞𝐧𝐭 𝐨𝐟 𝐜𝐨𝐫𝐞 𝐰𝐨𝐫𝐤𝐩𝐥𝐚𝐜𝐞 𝐬𝐤𝐢𝐥𝐥𝐬 are expected to change by 2030. Among the 𝐭𝐨𝐩 𝐭𝐞𝐧 𝐟𝐚𝐬𝐭𝐞𝐬𝐭-𝐠𝐫𝐨𝐰𝐢𝐧𝐠 𝐬𝐤𝐢𝐥𝐥𝐬 𝐰𝐨𝐫𝐥𝐝𝐰𝐢𝐝𝐞 𝐢𝐬 𝐞𝐧𝐯𝐢𝐫𝐨𝐧𝐦𝐞𝐧𝐭𝐚𝐥 𝐬𝐭𝐞𝐰𝐚𝐫𝐝𝐬𝐡𝐢𝐩. This shows that the 𝐠𝐫𝐞𝐞𝐧 𝐭𝐫𝐚𝐧𝐬𝐢𝐭𝐢𝐨𝐧 𝐡𝐚𝐬 𝐦𝐨𝐯𝐞𝐝 𝐟𝐫𝐨𝐦 𝐭𝐡𝐞 𝐦𝐚𝐫𝐠𝐢𝐧𝐬 𝐭𝐨 𝐭𝐡𝐞 𝐜𝐞𝐧𝐭𝐫𝐞 𝐨𝐟 𝐩𝐫𝐨𝐟𝐞𝐬𝐬𝐢𝐨𝐧𝐚𝐥 𝐫𝐞𝐥𝐞𝐯𝐚𝐧𝐜𝐞. For professionals today, it is no longer enough to be technically competent in your domain. What sets 𝐟𝐮𝐭𝐮𝐫𝐞-𝐩𝐫𝐨𝐨𝐟 𝐩𝐞𝐨𝐩𝐥𝐞 𝐚𝐩𝐚𝐫𝐭 is how well they 𝐞𝐦𝐛𝐞𝐝 𝐬𝐮𝐬𝐭𝐚𝐢𝐧𝐚𝐛𝐢𝐥𝐢𝐭𝐲, 𝐬𝐲𝐬𝐭𝐞𝐦𝐬 ����𝐡𝐢𝐧𝐤𝐢𝐧𝐠, 𝐚𝐧𝐝 𝐫𝐞𝐬𝐨𝐮𝐫𝐜𝐞 𝐚𝐰𝐚𝐫𝐞𝐧𝐞𝐬𝐬 into everything they do. I have noticed that individuals who begin saying things like “I optimise for resource efficiency” or “I design with circular value in mind” get asked different questions and enter different conversations. One memory that stands out is a marketing lead I advised. They reframed a campaign as “reducing material waste in the value chain” instead of simply “brand awareness.” The outcome changed: client meetings became 𝐦𝐨𝐫𝐞 𝐬𝐭𝐫𝐚𝐭𝐞𝐠𝐢𝐜 𝐚𝐧𝐝 𝐥𝐞𝐬𝐬 𝐭𝐫𝐚𝐧𝐬𝐚𝐜𝐭𝐢𝐨𝐧𝐚𝐥. 𝐌𝐞𝐚𝐧𝐢𝐧𝐠𝐟𝐮𝐥 𝐰𝐨𝐫𝐤 𝐬𝐭𝐚𝐫𝐭𝐬 𝐰𝐢𝐭𝐡 𝐡𝐨𝐰 𝐲𝐨𝐮 𝐟𝐫𝐚𝐦𝐞 𝐲𝐨𝐮𝐫 𝐫𝐨𝐥𝐞, 𝐧𝐨𝐭 𝐣𝐮𝐬𝐭 𝐰𝐡𝐚𝐭 𝐲𝐨𝐮 𝐝𝐞𝐥𝐢𝐯𝐞𝐫. Here are seven 𝐠𝐫𝐞𝐞𝐧 𝐬𝐤𝐢𝐥𝐥𝐬 that will define 𝐜𝐫𝐞𝐝𝐢𝐛𝐢𝐥𝐢𝐭𝐲 𝐚𝐧𝐝 𝐥𝐞𝐚𝐝𝐞𝐫𝐬𝐡𝐢𝐩 in the coming decade 𝐒𝐲𝐬𝐭𝐞𝐦𝐬 𝐓𝐡𝐢𝐧𝐤𝐢𝐧𝐠 – Recognising your role as part of wider ecological, social, and value chains 𝐂𝐢𝐫𝐜𝐮𝐥𝐚𝐫 𝐈𝐧𝐧𝐨𝐯𝐚𝐭𝐢𝐨𝐧 – Designing for reuse, repair, and renewal rather than single use 𝐆𝐫𝐞𝐞𝐧 𝐃𝐚𝐭𝐚 𝐅𝐥𝐮𝐞𝐧𝐜𝐲 – Interpreting energy use, carbon footprint, and resource flow data 𝐀𝐝𝐚𝐩𝐭𝐢𝐯𝐞 𝐋𝐞𝐚𝐝𝐞𝐫𝐬𝐡𝐢𝐩 – Guiding teams through sustainable transition 𝐋𝐢𝐟𝐞𝐥𝐨𝐧𝐠 𝐋𝐞𝐚𝐫𝐧𝐢𝐧𝐠 𝐚𝐧𝐝 𝐀𝐠𝐢𝐥𝐢𝐭𝐲 – Accepting that what you know today will evolve and proactively adapting your competence 𝐄𝐧𝐯𝐢𝐫𝐨𝐧𝐦𝐞𝐧𝐭𝐚𝐥 𝐒𝐭𝐞𝐰𝐚𝐫𝐝𝐬𝐡𝐢𝐩 – Taking conscious responsibility for resource impact 𝐒𝐮𝐬𝐭𝐚𝐢𝐧𝐚𝐛𝐥𝐞 𝐕𝐚𝐥𝐮𝐞 𝐂𝐫𝐞𝐚𝐭𝐢𝐨𝐧 – Innovating with both business growth and ecological and social impact in mind 𝐓𝐫𝐮𝐞 𝐬𝐮𝐬𝐭𝐚𝐢𝐧𝐚𝐛𝐢𝐥𝐢𝐭𝐲 𝐛𝐞𝐠𝐢𝐧𝐬 𝐰𝐡𝐞𝐧 𝐲𝐨𝐮 𝐮𝐧𝐝𝐞𝐫𝐬𝐭𝐚𝐧𝐝 𝐲𝐨𝐮𝐫 𝐫𝐨𝐥𝐞 𝐢𝐧 𝐭𝐡𝐞 𝐬𝐲𝐬𝐭𝐞𝐦, 𝐧𝐨𝐭 𝐚𝐩𝐚𝐫𝐭 𝐟𝐫𝐨𝐦 𝐢𝐭 If you want to remain relevant in the decade ahead, start weaving these green skills into your current role instead of waiting for a “green job” label. The market will reward those who think sustainably from day one, not just those who switch roles. Which green skill will you develop in the next six months, and how will it shape your professional story? LinkedIn #LinkedInGreenSkills #COP30 #FutureOfWork #CareerGrowth #Sustainability #GreenSkills

Community is a climate solution. In December, I helped ClimateVoice organize a webinar called "Green Team Success Stories: How Employees Advance Climate Action at Work" and now, we're following up with a blog post that goes a level deeper! This article provides an exclusive glimpse into how employees from Google, LinkedIn, Microsoft, Pinterest, and Salesforce have self-organized into employee sustainability communities (often called Green Teams) for years, showcasing their successes, challenges, similarities, and differences. Their efforts have shifted the dynamics of who can engage in sustainability work at these companies, created industry leading green innovations, and in each case, unlocked more resources and support for sustainability work. I authored this month's Connect the Dots newsletter to recap the session (find a link to the recording in the comments below) and explain just how powerful and transformative these communities can be. ✋ Green Teams work in organizations of all shapes and sizes and mostly run on volunteer labor, enabling individuals to align their passion and purpose with their work, while providing valuable career development opportunities and improving employee attraction and retention 🕸️ Their decentralized structure breaks down organizational silos, fostering connection and collaboration across the entire workforce, while increasing overall climate literacy 🪴 They uniquely embed sustainability throughout every part of an organization, driving innovation while reducing environmental impact simultaneously. 💡Most importantly, they transform sustainability from an operational task driven by a single team to a core part of organizational culture, making sustainability part of everybody’s job in the process. We learned that the challenges employees face doing this work are more similar than different: lack of place (no sustainability community), lack of time (burnout, layoffs, and competing priorities), lack of influence (employees are not considered a critical stakeholder), lack of knowledge (little to no climate literacy in the workforce), and crucially, lack of support (no top down sponsorship from a Chief Sustainability Officer or executive). The good news is that all of these obstacles can be overcome, and the employees in Green Team Success Stories: How Employees Advance Climate Action at Work told us how each had uniquely done it in their organizations. Read on to learn more and share your experience with green teams in the comments below. Help us tell your story! Kevin Houldsworth Mia Ketterling Alyssa Chen Prashansa Sonawane Nidhi Kaul Céline Zollinger Antoine Cabot 🌱Lindsey Peterson Rohan Nijhawan Sam Gooch Zoe Samuel Holly Alpine (née Beale) Van Riker Aiyana Bodi Chris Bradley Patrick Flynn Manav Goel Nina Panda Kimberly Forte Abraham Chen, MBA Ryan Eismin, PhD Peggy Brannigan Dana Jennings Elizabeth Shelly Maddie Stone Cecilia Emden Hands 🌱Kati Kallins Lucy Piper Katelyn Prendiville Nivi Achanta

Thinking about your sustainability job or career? 👉 Here are three practical tips for success. Earlier this year, I asked sustainability practitioners what their # 1 priority was for the next 12 months. Job and career came out way ahead. (https://is.gd/fpwNTO) Here are three concrete things you can do to help yourself succeed. 1️⃣ To increase support, re-ground sustainability efforts in the business. Pushback, especially in the US, has slowed sustainability’s public momentum and caused executives to ask different questions. As a result, sustainability professionals find themselves needing to re-establish the link to the business. As Virginie Helias, CSO of Procter & Gamble, said last month: 🗣️ In a case of true circularity, we have to get back to the business case. 2️⃣ Develop a different relationship with regulation. Regulation still matters, but most companies are trying to “check the box” inexpensively. This creates real problems, such analyses that just scratch the surface of issues and documents that sound like (and sometimes are!) generic AI text. Here’s how you can use regulation to actually advance sustainability. 📍 Use requirements to spur work that creates value for the company. For example, if you have to list environmental and social risks (a) think more deeply about that and (b) tie what you find to enterprise risks and the success of the business. (I presented on this topic with Helen Sahi, the CSO of BIC, at Sustainable Brands this year. If you want to hear more about how to use compliance to create value, leave a comment below.) 📍 Use compliance as a way to talk to key people in the business. And while you’re doing that, don’t just ask about what you need – ask what they need. Then see if you can help. (This is part of what JoAnn Garbin calls “solving  » with « sustainability.” 3️⃣ Expand your “influence without authority.” A couple years ago, CSO told Ellen Weinreb that this was a key skill. I agree! I’ve been talking about being a #catalyst for years. You can learn to be a more effective catalyst, both in how you think and how you build internal relationships. (And external ones too.) https://is.gd/3kUCHJ 👉 This is a challenging time to be in sustainability. But there are things you can do, right now, to adapt. #sustainability #climate #ESG #ROI