How to Know if Your Meeting Was Effective

How to Know if Your Meeting Was Effective

In the corporate work environment, meetings get a pretty bad rap. For many employees, few things evoke the levels of apprehension brought on by a pointless or unproductive company meeting. Even still, meetings are an important – if not integral – part of the workday, from ad hoc to recurring monthly regroups. According to one study, most people label 50% of the time spent in work-related meetings as “wasted.” With an average of 31 hours lost to meetings per employee each month, many organizations have a lot of room to improve meeting culture.

Believe It or Not, There Are Metrics to Measure Meeting Success

Think back to the last meeting you attended. On a scale of “watching an entire Netflix show in one weekend” to “I finished my Christmas shopping in October,” how productive was it? More importantly, why was (or wasn’t) it effective?

Here are a few tangible data points to help you answer this question:

1)    Did the meeting start on time?

Timeliness is the first and easiest way to measure the effectiveness of your meeting. Imagine your meeting starts five minutes late. It isn’t difficult to make up that time by going five minutes over, right? It seems like a simple solution, but starting your meeting on time may be more important than you think.

If the meeting starts late, you’ll have to regain that time by running a few minutes over time. But this isn’t the only time wasted; assuming some participants were ready on time, an additional five minutes per attendee were wasted waiting for tardy co-workers to arrive. In the end, you’ve actually wasted twice as much time as you thought you did.

2)    Did you spend as much time in the meeting as you planned?

It’s okay to set aside a little more time than you actually need for your meeting. That’s foresight. If your meetings routinely take up significantly more time than they should, take a step back and examine the cause. Once you understand why, you can start implementing changes to improve potential weak spots.

Questions to consider:

  • Are some participants talking more than others?
  • Is the team struggling to stay on track / getting distracted?
  • Did you underestimate the time it would take to complete the agenda?
  • Would the meeting take less time if attendees were more prepared?

3)    How many people attended the meeting?

Some people skip meetings or they may be double booked. However, if team members are habitually absent, your meeting culture could have a problem. As a rule of thumb, the percentage of people who skip larger meetings tends to be greater than the percentage of no-shows for smaller gatherings. Even still, you should expect most people to attend and participate.

4)    What action items did the meeting produce?

Generally, meetings that end with action items are productive. An action item means the team made a decision and has a plan. If you sense your meeting going off the beaten path, keep its original purpose in mind and facilitate decisions related to your objective. Are you looking for ways to facilitate sales? Increase employee engagement? Improve quality control? If the meeting strays from this goal, bring it back. Conversely, if you walk out of a meeting without anything on your to-do list, reevaluate what happened and try to figure out why.

Gather Company-Wide Data & Evaluate

By tracking these metrics across your organization (not just the meetings you attend), you’ll get an accurate picture of your company’s meeting “culture” – the attitudes people have toward them and how effective they are. If meeting lacks takeaway action items, for instance, set a goal to walk away with some and make your meetings more purposeful. Once you’ve implemented a plan, revisit these metrics at a later time to measure your success. As you fine-tune your strategy, your meeting metrics should improve as well.

This post was originally published on iDashboards.com


Mark, thanks for sharing! How are you?

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Mark, thanks for sharing!

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Nice article Mark. We are a service based IT company and in order to ensure that we are providing great service to our clients... it requires an immense amount of interdepartmental communication. I would say that we hold an above average amount of regular meetings. Here is how we manage to make the most out of every meeting. We keep all of our meeting agenda items in one outlined template that we save on our company's OneNote. We simply grab the template before each meeting and "save a copy" as the current meeting (Title and Date). Then we take turns being the note recorder. Included in the template are: 1. check in (attendance) 2. who's hosting and who is taking notes 3. review of last meetings action items 4. subject or outline of today's meeting (each section has an allotted time allowance to avoid going over time) 5. new action items (most importantly... who's responsible for them?) After reading your article, I am considering adding "time started" and "time ended" data points for record keeping. The total duration of each meeting would be an excellent variable to combine with all of the other variables that you listed above, in order to accurately measure the efficiency of the meetings over time.

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