At Arabian Travel Market 2025, Ms Jane Sun, CEO of Trip.com Group, took the global stage with her keynote speech, “Partnering for Progress: Unlocking Tourism Growth Through Innovative Collaborations.” She shared insights into how trends like entertainment travel, educational travel, and elderly travel are bringing fresh opportunities to the Middle East and how technological innovations in super apps and personalisation are transforming the way destinations engage with travellers. Jane Sun emphasized, “The Middle East presents tremendous growth opportunities and serves as a crucial node connecting Europe, Africa, and Asia. Convenient entry policies, increased direct flights, and robust investments in tourism have contributed to its rapid recovery. With our insights into new consumer trends and our dedication to business and technological innovation, we look forward to strengthening our collaboration with regional partners to attract global travellers and bring forth a more connected and prosperous future.” #TripcomGroup #Tripcom #ATMDubai2025 #ATMDubai #ATM25 #TourismInnovation #Partnership #Travel
💯 Excellent Trip.com Group Jane Sun Amazing ! The future of travel is being redefined—every trip must create meaningful value, deeper connections, and lasting impact for the traveller and the destination alike.
Exciting
Director of Revenue | Business Development | e-commerce | pre-opening | Clustering | Rooms Devision
2dAmazing