200,000 people who agree that exploitation in cocoa SUCKS? 🚫 That’s our kind of crowd. 😏🥳 A huuuuuuge thank you to everyone who’s joined our sweet movement for change here on LinkedIn! Your engagement with our content – from choco milestones to updates on the cocoa industry – spreads our mission far and wide, putting pressure on both companies and legislators to raise the bar (yeppp, we’re *still* looking at you, European Commission). And together, we’re proving to the world that change IS possible if we all commit to it. Bar by bar, bite by bite. 🍫🌍 Choco cheers from our LinkedIn team! 🎉
for me it's super interesting to see how brand awareness turns into real momentum that gets people to care and (hopefully) act i first noticed the reach during my onboarding at my current employer, when i received a Tony’s bar 🍫 : a small gesture that shows how companies (based in NL in my case) are joining the movement and supporting this purposeKeep it going!
I think posting about chocolate would be way less effective. A channel where an organisation sparks discussion and momentum about a cause worth pursuing is way better, and might actually make a difference.
I have sooooooo much love for the Tony’s brand and everything you do. Utterly brilliant. 👏🏻👏🏻👏🏻👏🏻
You're the best chocolate brand of all!!!! 🏆
I wish you needed employees in the UK. I would love to work for you!
For the longest time I thought the name was Tony’s Chocolooney, as in “the industry things we are crazy for doing this” 😅 it was love at first sight
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Great to see this kind of energy and community around such an important issue. Change in cocoa really comes from people caring and pushing for better across the industry. 😊