The difference between an AI product people trust and one they use with a sense of suspicion? Good design. That was one of the key takeaways from a session in the ownpath archives titled Design for Emerging Tech, by Akshay Kore (Senior Design Manager, Suki; visiting faculty at IIT Bombay). We often think of AI as a technology problem. But in practice, it’s a human problem first: how do people trust it, understand it, and feel in control while using it? As Akshay notes, the real opportunity for designers in AI is in shaping how humans relate with intelligent systems in a trusting manner. That starts with a few practical design practices. • Surface uncertainty. Don’t let AI outputs appear absolute. Show confidence levels, alternate options, or ways to refine results. • Design for handoff. Make it easy for people to take over when AI falls short. A graceful exit is better than a false sense of control. • Build explainability in. Even small cues (“why this result?”) can help users build trust and mental models. • Mind the emotional layer. Tone, timing, and microcopy often matter more than features in shaping how people feel about AI. This is what makes today an incredible time to be a designer. The patterns are still being written and you’re at the forefront of this emerging space. At ownpath, we use design to tackle some of the toughest challenges facing today’s most innovative, AI-first companies. We’re looking for product designers to join us in that work. If that excites you, the application link is in the comments.
Designing AI for trust: lessons from Akshay Kore
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This week, we talk about AI/UX sins, and a man who became a goat. The AI hype cycle is finally starting to slow. What's emerging now is the hangover phase: people noticing the cracks. Marcello Gortana, MBA and I dig into Nielsen Norman Group's (NNG) recent "7 Deadly AI Sins for UX" and suggestions for evolving "sins" into "virtues." And somehow, it all connects to something I've been thinking about for a while: 💎 Speculative design. When everything starts to look like AI-generated slop and production is fully productized, maybe the answer isn't to double down on efficiency, but to imagine different futures altogether. That mindset used to sit under "critical design" and "Xeno design" provocative prototypes like clocks that count down fertility or researchers living as goats to question human/tech boundaries. Extreme, yes, but a reminder that design is allowed to think beyond the template—beyond the human. As AI matures, the opportunity isn't only better prompts or faster UIs. It's deciding what we want to build in the first place. That takes imagination, critique, and a willingness to step outside the norm. (Link in the comments)
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💭 𝗔𝗜 𝘄𝗼𝗻’𝘁 𝗿𝗲𝗽𝗹𝗮𝗰𝗲 𝗱𝗲𝘀𝗶𝗴𝗻𝗲𝗿𝘀 — 𝗯𝘂𝘁 𝗱𝗲𝘀𝗶𝗴𝗻𝗲𝗿𝘀 𝘄𝗵𝗼 𝘂𝘀𝗲 𝗔𝗜 𝘄𝗶𝗹𝗹 AI is not your enemy. It’s your creative accelerator. ⚡ It learns from you — your prompts, your ideas, your direction. The smarter your input, the smarter its output. So instead of starting from scratch every time, use AI to jump ahead — refine, elevate, and innovate. 🧠 You can code a layout, but you can’t code creativity. Because let’s be real — AI doesn’t have vision. You do. It just helps you bring it to life — faster, sharper, smarter. 💡 So no, AI isn’t replacing designers. It’s replacing excuses. 😉 Use AI to speed up your process — not to skip the process. ⚡ #AIDesign #UXDesign #UIDesign #FutureOfDesign #DesignInnovation #CreativeMindset #DesignCommunity #ProductDesign #Creativity #ArtificialIntelligence
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❌ Does AI Cancel Out a Decade of Design Experience? Ai just gave everyone a “creative license.” A few words in a text box, and you get yourself a "design". And you don't even have to be a professional prompter. Now you can simply ask Ai to prompt it for you. So the question is, did Ai cancel a decade of design execution experience? I think not. I think it differentiated between who was only pushing pixels, and who actually understood design thinking. Design has never been about the tool. It’s about taste, intent, and decision-making. As Dieter Rams said, “Good design is as little design as possible” And Ai doesn’t know when to stop, you do. Because when everyone can make something beautiful, the real value shifts to those who can make something meaningful. So no, as for now, Ai didn’t erase your years of experience. It just redefined what they’re worth. The question is, are you still designing visuals? Or are you designing visions? #Design #Ai #CreativeDirection #ArtDirection
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I gave the least technical talk at a Voice AI conference - and it showed me how much AI still needs designers. No code. No models. Just defining the problem, asking how might we, and sketching 8 ideas in 8 minutes. I honestly thought it wouldn’t be valuable. I expected maybe 10 people to show up. Then I walked into a packed room - 50 faces staring back at me. After the session, a few people came up saying it helped them zoom out from the technical details and see their work differently. One even tried an idea during the workshop - and it worked. That’s when it clicked for me: we often underestimate the value of what feels obvious to us - designers. In AI, creativity isn’t the opposite of logic - it’s the layer that makes logic usable. The future of AI design isn’t about pixels or polish. It’s about translating complexity into clarity. It’s about shaping experiences that feel good.
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AI vs Human Creativity Debate ``` 🔥 The most controversial question in tech right now: "Can AI be truly creative or is it just sophisticated copying?" I spent 30 days testing this with real projects... 🤖 **AI Strengths:** ✅ Infinite iterations without fatigue ✅ Cross-domain pattern recognition ✅ Perfect technical execution ✅ 24/7 creative availability ✅ No creative blocks or bad days 👤 **Human Advantages:** ✅ Emotional intelligence and empathy ✅ Cultural context and nuance ✅ Breakthrough conceptual thinking ✅ Ethical judgment and values ✅ Real-world experience integration My shocking conclusion: AI isn't replacing human creativity—it's AMPLIFYING it! ⚡ The magic happens when: 🎨 Humans provide vision and emotion 🤖 AI provides execution and iteration 🎭 Together they create impossible things Real example: I designed an app concept (human vision) → AI generated 500 UI variations → I selected the best elements → AI refined the final design Result: Better than either could achieve alone! 🌟 Creativity is becoming collaborative, not competitive. Team Human + AI anyone? 🤝 #GenerativeAI #Creativity #HumanAI #Innovation #FutureOfWork #Design ```
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Is AI Making Product Designers Obsolete? There's a lot of talk about AI replacing jobs, and product design is no exception. But the reality is far more nuanced. AI isn't replacing designers; it's augmenting them. Think of AI as a powerful assistant that handles the repetitive, time-consuming tasks: → Sifting through thousands of data points for market research. → Generating hundreds of design variations in minutes. → Running simulations to test prototypes without building physical models. By offloading this labor, AI frees up designers to focus on what humans do best: ✅ Strategic thinking ✅ Empathy-driven problem-solving ✅ Creative direction The future isn't about human vs. machine. It's about human + machine. Designers who embrace AI as a collaborative partner will lead the way in creating truly innovative products. #ProductDesign #AI #ArtificialIntelligence #UXDesign #FutureOfWork #DesignThinking #Innovation
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