More traffic won’t fix a broken funnel. It’ll just burn your budget faster. Most B2B companies think they have a traffic problem. They don’t. They have a conversion problem. Here’s the difference: → More traffic without better conversion = more wasted ad spend → More traffic without better UX = higher bounce rates → More traffic without clarity = more confused visitors If your site isn’t converting the visitors you already have, adding more won’t fix the problem—it’ll amplify it. Before you invest in SEO, ads, or outbound, ask yourself: → Does my site clearly explain what we do and why we’re the best at it? → Are we making it stupid simple to take the next step? → Do we build instant trust or leave people guessing? Traffic is easy to buy. Conversion is something you earn—through strategy, clarity, and intentional design. So no, you probably don’t need more traffic. You need a website that performs like a salesperson, not a brochure. --- Follow Michael Cleary 🏳️🌈 for more tips like this. ♻️ Share with someone who needs help turning their traffic into conversions.
More eyes don’t mean more business if the journey’s not clear.
It’s easy to assume more visitors will fix everything. But if people land and leave confused, more eyeballs just means more lost opportunities.
Conversion problems won’t be solved by simply adding more traffic, they need strategy, Michael.
Traffic spends, conversion earns, every single time, Michael.
More traffic doesn’t solve conversion issues. Strategy and clarity do.
Michael Cleary 🏳️🌈, Conversions come from clarity, trust, and a site that works as a salesperson.
Spot on, Michael Cleary! More traffic won't help if your funnel can't convert. It's all about making your site clear, trustworthy, and easy to use.
Excellent breakdown. Fixing conversion first saves time, money, and long-term frustration. Michael Cleary 🏳️🌈
CEO & Co-Founder @ anatae 🎁 | Experience Gifting | Sharing learnings on marketing service businesses & building a startup in Japan
21hClarity and trust come before traffic, Michael. Fix the conversion process, then scale; it’s all about earning the sale, not buying the attention.