Mariam Chtchyan hosted this wonderful discussion about digital transformation and the absolutely critical need to understand the “why” for it to have a sliver of a chance at being successful.
🎙️ E049 of Digital Shifts is live; featuring Bill Shander... You won't believe but ... We talk a lot about digital transformation… But how often do we stop and ask - why are we actually doing it? In this episode, I sat down with Bill Shander to unpack what often gets overlooked: 👉 The real drivers behind transformation 👉 Why technology alone is never the answer 👉 And how understanding the “why” can make or break your entire strategy One thing that really stayed with me: Transformation isn’t about tools - it’s about clarity, alignment, and purpose. If you’ve ever been part of a transformation that felt… off, there’s a good chance the “why” wasn’t fully clear. 🎧 Tune in and let me know: https://lnkd.in/eBDrdDTJ Have you ever experienced a transformation where the “why” was missing? #DigitalTransformation #Leadership #ProjectManagement #ChangeManagement #DigitalShifts #Podcast #AI #Transformation