From the course: Writing Customer Service Emails
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Build rapport
From the course: Writing Customer Service Emails
Build rapport
- First impressions matter. You don't want to be that person who shows up late, or gives a limp clammy handshake, you want to be the person who makes a good first impression every time. So let's see how to build rapport with the customer by writing a sincere opening sentence and leaving them with a great feeling too by writing a sincere closing sentence. This rapport or feeling of connection helps customers understand that you really do want to help them. They'll read your emails more closely if you build rapport right from the start. The trick to writing a great opening sentence is to free text half of it. That means that while you may use the same templated sentence to start every email, you'll write much of the rest from scratch. Here's how this works, instead of just writing thank you for contacting us, add a few words of free text that briefly mentioned what the customer wrote about. Thank you for contacting us about…
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