From the course: UX DesignOps: Measuring Success

Measuring DesignOps success

From the course: UX DesignOps: Measuring Success

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Measuring DesignOps success

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- [Instructor] Measuring success is the key to evangelizing UX. It is the key to getting new resources and growing your team. To getting consensus from your stakeholders. Everything you do as DesignOps hinges on this. There is no exact one way, but many different ways to measure that success. Different stakeholders need different measurements. Different frameworks or analytics do different types of measurements. So we start our measurement journey by looking at the team itself. Is the UX team effective? Is your user research really hitting the mark? How do you get product to think about outcomes instead of outputs? And really getting your stakeholders to see what UX success looks like. This is a big one. So how do you measure things? With tools. There are a variety of frameworks and valuation tools out there. Of course, that also means you have to measure the usability of your products early and often. And there are many tools that can help with that. There are also analytic tools that your developers can help you implement to get that quantitative data you really need to tie that bow on your measurements. Measuring performance is also difficult. So there's task success, attitudinal, and also, behavioral measurements. If you are the DesignOps person, measuring the success of all the things is one of the biggest measurements of your personal success.

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