From the course: Technical SEO
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Prioritizing technical SEO fixes
From the course: Technical SEO
Prioritizing technical SEO fixes
- One of my favorite web comics is named "Wondermark," and back in 2009, they had this comic that stuck with me since then and I think of it often. The thing that I remember when I think about this comic is how easy it is to get caught up in making a list of things to fix, but then how difficult it can be to get started on that list. It can seem even more difficult when the responsibility for implementation isn't all up to you, and you need to rely on others to get these fixes done. More than once we presented lovely, detailed website audits only to find that just a few of the many, many fixes have been implemented months later. One of the very best articles I've read on the subject of getting technical SEO fixes implemented is by Areej AbuAli, and I would recommend that you read it as well. Areej makes the excellent point that presenting all the fixes all at once is massively overwhelming to people. Start with small fixes instead, focused on one particular topic. In the accompanying…
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