From the course: Stakeholder Management for Leaders and Managers
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Never stop communicating
From the course: Stakeholder Management for Leaders and Managers
Never stop communicating
- Have you ever heard the phrase you never step in the same river twice? That's how I think of stakeholder management. The context, issues, and people are constantly changing. Your strongest ally on one project could be your most challenging person to collaborate with on another. Your mantra for successful interaction with stakeholders is three words. Never stop communicating. Invest time in each stakeholder relationship before you have to engage in difficult conversations. Learn about their interests and priorities, so you're not surprised by a reaction you didn't anticipate. In times of crisis, people are more likely to rely on leaders they trust for honest and actionable information. Also, when you establish communication channels before you need them, it's easier to reach out for important conversations. Stakeholders who know you will be more receptive to information or requests during a crisis. If they're already…
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