From the course: Stakeholder Communication Strategies that Stick
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Tailor your communication to stakeholder profiles
From the course: Stakeholder Communication Strategies that Stick
Tailor your communication to stakeholder profiles
Imagine you went to an epic concert on a school night, where you danced to the music until 2 a.m. You may tell your best friend all about the great concert, whereas you might leave out the part that you were up past two a.m. to your manager. You tailor your stories to your audience. It's no different when communicating with stakeholders. A one-size-fits-all approach won't work. When pulling together your communications, you need to take your stakeholders’ unique needs, preferences, and concerns into account. In this lesson, you will discover how best to adapt your language, tone, and content to resonate with different stakeholders. First, let's talk about your stakeholders that are part of your working team. This is the group that is getting their hands dirty with the work. Together, you can figure out the best ways to stay in sync, whether it's through email, a chat tool, conference room meetings, or a little mix of everything. You should focus your communications on clearly…
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