From the course: Social Media Marketing Trends

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Video dubbing and audio captioning support accessibility

Video dubbing and audio captioning support accessibility

From the course: Social Media Marketing Trends

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Video dubbing and audio captioning support accessibility

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(bright music) - [Instructor] Accessibility comes in many forms. Given social media is often one of the most consistent ways businesses communicate with customers, it's important our messaging as marketers always evolves to be more inclusive. Continued advances in technology have made it easier for marketers to make use of video dubbing and audio captioning so more people can enjoy your videos on social media. Starting with video dubbing, you're now able to more quickly translate the original language used in the soundtrack of a video into multiple languages, reaching more people as a result. For example, you can now add multiple audio tracks to a single YouTube video so now more people can watch and listen by selecting their preferred language from a dropdown menu. This way, your company saves time only producing a video once, than afterwards numerous audio translations can get developed to better serve your global…

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