From the course: SEO: Optimize Your Social Media Profiles
Join today to access over 25,200 courses taught by industry experts.
Facebook optimization strategies
From the course: SEO: Optimize Your Social Media Profiles
Facebook optimization strategies
- [Instructor] Starting a Facebook page is a great way to engage with some of your customers, and it's also a great way for you to promote some of your products and services and keep your customers up to date, as well, with new product features and what's going on with your business. It's also a great way to be found within search engines, as well. So when someone types your brand name into Google, it's really important that you have control over that narrative. And creating a Facebook page allows you to potentially show up in Google for your company's brand name again within the first 10 search results, so you can dominate the first page of Google for your brand. So you want to make sure that you have your brand name as the name of your Facebook page, and also make sure you have your logo in the image section, as well. And your name should be in the @ section, as well. This is how people will find you when they're searching for your page. It's also important, as well, that you try to…
Download courses and learn on the go
Watch courses on your mobile device without an internet connection. Download courses using your iOS or Android LinkedIn Learning app.