From the course: Retail Customer Service

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Make a great first impression with customers

Make a great first impression with customers

From the course: Retail Customer Service

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Make a great first impression with customers

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- You've likely heard the saying, "You never get a second chance to make a first impression." In retail customer service, first impressions are the key to setting the tone of a customer's experience. You need to make the best first impression you can on all your customers. I was recently traveling in Italy. As I was waiting for my flight in the Rome airport, I noticed some high-end shops and retail stores. I glanced at one clothing store in particular, it was clean and bright. Each piece of clothing was immaculately folded or hung. There was contemporary music playing throughout the store. The sales associate was well-manicured, professionally-dressed, with a friendly smile on her face. My first impression of this store was what a great place to shop. Now, I didn't end up shopping since my suitcase was already full, but my first impression, even from a distance, was positive. Think for a minute, what's the first…

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